an introduction to chat bots

An Introduction To Chat Bots

Once-in-decade paradigm shift

Smart Messaging Platform

Evolving messaging space

Big 4 social networks:• Twitter

• Facebook• LinkedIn

• Instagram

Big 4 messaging apps• WeChat

• Viber• WhatsApp

• FB Messenger

The problem with apps• App discovery is difficult in a crowded app store• User Acquisition costs are high• Average user uses <10 different apps per week

Smart Messaging Platform

BOTS ARETHE NEW

APPS

?

Messaging Apps are opening their APIs

Smart Messaging Platform

WHAT IS A CHAT BOT?

Chatbot ecosystem• Think of a bot as just another user. • Bot can be invited to a group and post messages with the help of

keywords. • Bots have many of the same qualities as their human

counterparts: • profile photos • names• can be direct messaged or mentioned• can post messages• upload files etc.

How chat bots workChat bots can be classified into two types:

• Functions based on AI• Functions based on rules

Artificial Intelligence Bots

Rule-based bots• No artificial intelligence• Trained to do one thing• As smart as it is programmed to be• Communicates in a structured manner

Examples of good bots• Where

Examples of good bots• Hi Poncho

Examples of good bots• Hi Poncho

Examples of bots• Esther

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Tips to build a well-behaved chat bot• Always introduce yourself • Never leave a user hangin’• Account for typos • Give easy access to ‘help’• Offer levels of customization

Gupshup is the leading bot building platform

Gupshup offers tools for the entire bot lifecycle

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