aiesec business model
TRANSCRIPT
Young People
Network System
Program Fees
Cost of running
operationsSecretariatInfrastructure
Opportunity to Develop Leadership
Hosting Organisations
Programs’ Participants
Opportunities’ Providers
Partnership Revenues
Source Young
Talents
Enable Leadership
Development in Youth
Virtual & Physical
Channels for Young People
Virtual & Physical
Channels for Organisations
S&S and LEAD execution
Account Delivery
Funding Partners
PR/ER Partners
LEAD Partners
Host Families
1. Customer Segments: young people (we place our confidence in YOUTH as the key to unlock a better future) and hosting organisations (which open opportunities for our exchange participants).
2. Value Proposition: Kick-start the life-long leadership development journey of young people, by fostering the following 4 qualities: Empowering Others, Solution Oriented, World Citizen, Self-Aware. For hosting organisations it is the source of young talents and the possibility to enable youth leadership development.
3. Channels: virtual and physical channels for young people (opportunity portal, website, social media, on-ground/offline, word-of-mouth); virtual and physical channels for hosting organisations (company opportunity portal, online marketing, direct sales and referrals, forums and PR).
4. Customer Relationships: our programs’ participants and hosting organisations go through a specific customer flow composed of 4 phases (attraction, consideration, value delivery, community).
5. Revenue Streams: we get revenues through program fees and partnerships, and we distribute them according to our financial models.
6. Key Resources: our network (members, structures) and our system (EXPA) are our main resources to execute our key activities.
7. Key Activities: the execution of S&S and LEAD.
8. Key Partnerships: we partner with other organisations/stakeholders to deliver our value proposition.
9. Cost Structure: the costs to run AIESEC properly (included in our budgets).
Together these elements provide a pretty coherent view of AIESEC’s business drivers.