yardsprojects 2400 _ reflet for rio earth summit

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1 introducing ’Conscious Fabrics’ to the fashion scene by developing potential meterials. It involves creative practitioners from different fields in this transformation and circulation of region- based materials. It depicts a metaphor of an urban conditions through this cooperative sourcing, buying, and supply chain building. ydsprojects.net

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YARDsprojects applying conscious materialson creative community in a certain direction. YARDsprojects is an on-going project.1st yd. mileage starts from Seouland continues with international cooperation.YARDsprojects builds communication among sourcing, design,production, supply chain and consumers byorganizing cultural experience with creative projects. Results are put into exhibitions internationally and take part in variety of campaigns to sharethe vision with many others under thecommunication design of R2W(Rare-to-Wear)YARDSprojects explores‘locally made, globally relevant’ opportunitieslinked to a new view of scale and resource usein fashion and textiles:open source of fabric developingprompts diverse creators and consumersaround the world to get inspired

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introducing ’Conscious Fabrics’ to the fashion scene by developing potential meterials. It involves creative practitioners from different fields in this transformation and circulation of region- based materials. It depicts a metaphor of an urban conditions through this cooperative sourcing, buying, and supply chain building.

ydsprojects.net

PartspARTs by IMSEONOCPartspARTs was launched by IMSEONOC in 2011. This new label will bring a fresh perspective to design with an

eye toward the future and evolving lifestyles offering technology-infused alternatives to conventional fashion.4 styles / 5 color ways

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“I would describe my cloth as Tofu. Clothes are consumed and worn just as tofu is eaten on the daily basis. As Tofu is made in process of system as math does, clothes can attain systemic algorithm under people’s characteristic like plus and minus. This is totally different from fast fashion depending soley on trend becoming easily useless. And I like to try combile other genre to my design as PartspARTs.”www.imseonoc.com

eye toward the future and evolving lifestyles offering technology-infused alternatives to conventional fashion.4 styles / 5 color ways

SYK sMall FriendsSyndey So Yeon Kim’s background has been in DKNY,Club Monaco, NY and KUHO, Seoul. She established

her brand in 2005 starting from the point of everything is unconventional and a heterogeneous mix of things2 styles / 2 color ways

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her brand in 2005 starting from the point of everything is unconventional and a heterogeneous mix of things2 styles / 2 color ways

“It’s one of the most important thing we are doing custom-made private order and don’t use fur and leather. I got lots of spiritual inspiration from nature. I am getting inspired by Seoul nowadays as well because many friedns starts their own creative field based on Seoul. SYK sMallFriends clothes are for independent creative women and men who demand versatility and longevity from their wardrobes. www.syksmallfriends.com

VENTVent is a team of people with different backgrounds such as clothing wholesale, fashion design,communicationplanning.

The goal and vision of Vent are to be expressed through the product 'Vent Series', and the first is Accessaries + Clothing.3 styles / 2 color ways

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The goal and vision of Vent are to be expressed through the product 'Vent Series', and the first is Accessaries + Clothing.3 styles / 2 color ways

“...been involved with fashion industry as designer, planner, merchandiser...I found myself surrounded by many friends from various field of interests and could see possible directions we all be involved with much of excitement....the name ‘Vent’ is quite simply come from idea of ‘grabbing a fresh air’ in Seoul fashion scnen..

www.vent.ac

the first mileage _ 2400 yd.the first fabric _ recycle Polyester

the first practitioners _ 11 designers

the next mileage ?

4 plastic bottles = 1 cloth

Environmental IMPACT fabric recycled from PET• Reduce using natural resources and energy consumption• Reducing emission CO2 gas by 30%, compared with making new polyester from petroleum• Same quality as Virgin polyester

COMA 30'S 72%,RECYCLE 150D 28%,60/70" 300~310G/YD

POLY SPIN YARN 30'S 65%,RECYCLE 150D*2 35%,66/68" 470~480G/YD

POLY SPIN YARN 30'S 55%,RECYCLE 150D 45% ,60/62" 400~410G/YD

POLY SPIN YARN 30'S 55%,RECYCLE 150D 45% ,60/62“ 280~290G/YD

4 kinds / 8 color ways

YARDsprojects develops variety of fabrics incollaboratoin with manufacturer, and distribute them tovarious practitioners from fashion designers to artists.

From the eco-friendly fabrics for the environment,to ethical fabrics against animal cruelty,

to traditional fabrics with cultural heritage,and even to innovative fabrics.

1st yd. fabric: recycle Polyester

the next mileage ?

YARDsprojects is an on-going project.1st yd. mileage starts from Seoul and continues with international cooperation. YARDsprojects builds communication among sourcing, design, production, supply chain and consumers by organizing cultural experience with creative projects. Results are put into exhibitions internationally and take part in variety of campaigns to share the vision with many others under the communication design of R2W(Rare-to-Wear)

YARDSprojects explores ‘locally made, globally relevant’ opportunities linked to a new view of scale and resource usein fashion and textiles :open source of fabric developing prompts diverse creators and consumers around the world to get inspired

Sena Yoon studied fashion abd fine art in Antwerp, Belgium and started her own label SOFTCORE in 2009. she does apply themes and

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process that she used to do for her fine art works, for her fashion collections 1 style / 2 color ways

“designing garments for human bodies... as if I am painting on canvass....for this fabric I choose tosculpturing a heart-shaped helmet in the form of hoodies,I like inventing fairy tales and surrealistic happenings with my friends...It’s fun to play unusual sources for design, such as wrapping heels with a pvc, instead of wearing rainboots.www.senayoon.com

HOLLAINHollain brings outdoor lifestyle into everyday fashion, gear and furniture. Hollain collaborates with various artists and designer

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HOLLAINHollain brings outdoor lifestyle into everyday fashion, gear and furniture. Hollain collaborates with various artists and designer

sharing common culture of street and outdoor activities. Professional crew never miss high quality craft making.

“I was in Austrailia working as a carpenter. And fishing and camping are my long lasting friends. One day I went to camping area and was shocked to see all those 1200 tents look identical. I wondered why all camping gear and furniture are made up of metal so I made fishing chair made up of wood. Many friends started ask me to make it for them and Hollain began thanks to those personal request.” www.hollain.com

Jinhee Cho is running GURU which aleady has 30years of history for blending traditional hand made beddings and contemporay life styles in Korea

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Jinhee Cho is running GURU which aleady has 30years of history for blending traditional hand made beddings and contemporay life styles in Korea

She comes up with idea of Jul bang-suk for Yards projects, which simply represents the philasophy of her brand.3 styles / 2 color ways

“ ..how you rest and sleep means a lot more than you think. it means half of your life...covering yourself with blankerts for a sleep actually means how you end your todays and prepare tommorows..Jul bang-suk is cushion for buddist ritul ‘jul’ which defines your own space by its size and design...we do have our own space but we often neglect to define it.... www.guruhome.com

Seohyun Jo studied milinary & jewerly in Bunka Fashion College inTokyo and set up order-made hat brand, Ranggan. Collaborating with

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many designers, artists for diverse range of projects in Seoul. he believes ‘any ideas in mind’s eye can be formed in reality.

“Head is the most beautiful part of human body and hat emphasizes it. I am more like technician than designer. Technicians actualizes design and its ideas and that is what I want to be doing rather than just playing with ideas. I am oppen to any way of educating myself for any thing.... by the way, Urban Monster for Yardsprojects aleady made fans from Japan...www.ranggan.com

FITBOW KOLLEKTIV is a design collectivity founded in 2004 by Kyungbin Chon. Each season, new collections are produced based on the projects

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FITBOW KOLLEKTIV is a design collectivity founded in 2004 by Kyungbin Chon. Each season, new collections are produced based on the projects

which tend to be blending Korean themes and patterns in their design process.2 styles / 1 color ways

“ I used to be a hiphop artist and now I design garments and lead Fitbow Kollectiv, which is like collection of EP becoming LP. Hiphop does express ideas and messages through their own words, I wanted to do the same for my garments. Korean has its own unique brilliance in culture and tradition, and I think there are so many things to be discovered through design.”www.fitbow.co.kr

In 2010, two 26-year-olds, Seo Ji Eun and Jung Ji Yoon founded a new apparel/Goods label MISCHIEF. They play with ‘the analogue

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sensibility of ‘VINTAGE ATHLETIC CASUAL’, inspired by much of 90s pop culture.1 style / 2 color ways

“We have been close for ages and also brought up in same town. We gave our name as MISCHIEF MAKERS and MISCHIEF HOUSE for our studo...guess we are making troubles by dreaming of making what we believe...since we have lots of troubles with factories for our design, we are practically making everything by our hands...it is slow and quite painful way but thats our way too....www.mischief.co.kr

MOSCA is Italian word for ‘fly’ in english. MOSCA uses fashion as a vehicle to confront conventional beauty and prove that the grotesques can be

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MOSCA is Italian word for ‘fly’ in english. MOSCA uses fashion as a vehicle to confront conventional beauty and prove that the grotesques can be

beautiful than It seems.Fashion should be the most effective way to deal with prejudice and misunderstanding 1 style / 3 color ways

“...marble images for Yardsprojects are from several layers of plastic surface. Mosca begins with my personal repects to Elsa Schiaparelli, a designer who would point out the prejudices of society with humor and class. Mosca also want it to speak up its own voice by paradoxical but experimental approach with our friends. We have been played with ‘fly’ and ‘dog’ for upcoming collectionwww.mosca.co.kr

online commerce

booklets project

online showcase(online- based featured film)

RARE-to-Wear’s possibilitiesare not confined

Creation of Collaborative Movement

www.ydsprojects.netapplying conscious materials on creative community in a certain direction

exhibits and sells designers’ collections online in their own showroom,on a single web platform. A controlled, pre-approved network of international retailers and consumers has acess to view the collection and to pre-order online.

Seoul FN : Directory Network www.seoulfn.netbrings together 45 Seoul-based designers to createopen source online platform and map practical information to global consumers and buyers

www.rare2wear.com

(R2W)- R2W creates collaborative movements in diverse perspectives that will transform social and creative scenery. - R2W creates a platform that supports for better practices and creations and allows a wider consumer scale. - R2W creates communication design using media as a bridge between creative process and technology.

Enju Hong has been one of best Korean designers since 1999, with her brand Enzuvan which is well known for their unique blend of avantgard

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Enju Hong has been one of best Korean designers since 1999, with her brand Enzuvan which is well known for their unique blend of avantgard

and practical designs.

4 styles / 4 color ways

“It was really hard time for Korea in 1998 because of financial crisis(IMF). I just got back from Paris and started my own collection in 1999,trying to reveal this insecure conditions. I tried many reformed and recycled thngs which were unexplored.... Enzuvan has a distinct design of oriental and avantgard fusion having a frenzy of loyal followers and I appreciate that long lasting bond with customers.”www.enzuvan.com

the first mileage _ 2400 yd. From recycle factory to designers’ studio, YARDspro-jects passes through urban condition and daily routine

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the first mileage _ 2400 yd. From recycle factory to designers’ studio, YARDspro-jects passes through urban condition and daily routine

Seoul, through YARDs2400 video,from water bottle to fabric, to clothing, the cycle depicts whole urban circulation of city, Seoul

By correlating the material(recycled polyester) to its urban environment, revealing much about the conditions we are in, and how its own cycle is formed among designers.

www.ydsprojects.net www.seoulfn.net/events

Enzuvan, Fitbow Kollectiv, PartspARTs by IMSEONOC, SYK sMall Friends, SOFTCORE, MOSCA, VENT, Ranggan, Mischief, GRU,

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