why do my competitors outrank me?

SixDegreesDigitalMedia©

www.SixDegreesDigitalMedia.com SixDegreesDigitalMedia©

Hereareajustafewreasonswhyyourcompetitorsmaybebeatingyouonline.

Thereareseveralfactorsthatinfluencerankings.

http://www.sixdegreesdigitalmedia.com/


It’shardtorankfor‘PhoenixPreschool’whenyouraddressisinTempe.

Companiesclosertoalocationwillalwaysover-performinthatmarket.



They’vehadalongertimetobuildtheirreputationasahigh-qualitysite.

Olderdomainsgenerallyhaveanadvantageovernewones.



Althoughyoudoneeddiverseanchortextandyourkeywordsshouldnotbeusedmorethan50%ofthetime.

Ifyoudon’thavelinkswithreferencetotheanchortextforthephraseyouaretryingtorankfor,it’shardtobeatsomeonewhodoes.



Asitethathasmoresocialshareswillhavemorefavorwiththesearchenginesandmoresitetraffic.

Thereisalotofdebateonhowmuchimpactthishasonrankings.



Thesearchenginespreferthe“ifyouproducegreatcontenttheywillcomemethod”butthatisn’talwaysthecase.

Yesyoustillneedbacklinksifyouwanttorank.



Getconnectedwithinfluencersandstrategicpartnerstoseeiftheyareinterestedinyourcontent.



PluslocallistingssitessuchasYelpandindustryspecificdirectories.

SharecontentonsiteslikeYouTube,Visual.ly,Slideshareandotherhighauthoritysites.



ItalsoallowsformoreinternallinkingopportunitieswhichhelpsyouronsiteSEO.

Bloggingallowsyoutousemorephrasesonyoursitethatyoucanpotentiallyrankfor.



helpyoubecomeanauthorityinyourindustry.

Thismayalsoencourageotherstolinktoyourcontent.

You'llalsohavemorecontenttoshareonsocialmediawhichcan



pageloadtimeifyoursiteismobile-friendlysecurityofyourwebsite

Otherpossiblefactorsthatcaninfluenceyourrankingsare:



Thereareover200rankingfactorsandit’stoughtotacklethemallatonce.Ifyouneedhelpidentifyingwheretostart,contactSixDegreesDigitalMediatoday.



why do my competitors outrank me?

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