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How great companies find innovative talent

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Page 1: Who's hiring who?
Page 2: Who's hiring who?

1

In the course of our daily practice here in Silicon Valley, we often host various groups seeking to

understand the methods and platforms that continue to deliver accelerating, disruptive innovations. We can

talk about the ecosystem, the environment, the institutional context, but central to this stream of disruption

is Talent – the people that show up to work at companies and organizations, new and established, huge

and just starting, every day.

There is talk these days of the ‘war for talent’, which speaks to the growing demand for engineers, designers,

architects, product managers – the human capital that is creating massive valuations. In examining the

scene we asked ourselves questions such as: ‘what is the role for HR in innovation – is there one anymore?’

And with the wave and pace of acquisitions, we might ask ‘Is M&A the new R&D in a period of uncertainty

when many CEOs are losing faith in the ability of their internal forces to compete at the right speed?’ And

of course behind all of this are the urgent questions raised by velocity and volume – never before in history

have talented people been able to have such massive impact, particularly the new generation joining the

work force.

What do we mean when we talk about Talent? In this context, we talk about people in various organizational

roles: people in action, in positions, associating with other talents to create world-changing innovation.

As a result, we have organized this report into five personas – representing the crucial roles in the

trajectory of a talent into hopefully ascending levels of achievement. These personas are: the Founder,

the HR/People Officer, the VC, the Corporate Dev/M&A executive, and of course the Talent herself. Each

of these personas is described in a multifaceted way – especially through the use of quotes, much as you

would find in a job interview.

Our focus is Innovation, and the changing ways in which Talent engages to create that magic. We

hope it will trigger thoughtful discussion, open some new doors, and expand the already-global impact of

creative innovators.

Sincerely,

Georges Nahon,

CEO, Orange Silicon Valley

Innovation and Talent, How to Get Them in Your Corner

Page 3: Who's hiring who?

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This study examines changing patterns in the recruitment of innovative talent

in the cause of creating world-changing products and services that also

generate wealth in the process. It incorporates multiple methodologies: first-

person interviews, literature reviews including surveys conducted on related

topics, and original case studies prepared by the research team. As befits

the topic, which is people, the study is structured around personas. There

are five personas, each with its own section: Talent, Founders, Corporate

M&A, HR, and VCs. As noted, these are supplemented with interviews and

case studies, as well as a core set of quotes and stats that collectively open

up the domain for discussion.

Where (and How) Innovation Gets Hired Today

Content

3 Founders

5 HR/PeopleOfficer

7 M&A/Corp Dev

9 VC/Angel

11 Talent

13 Findings

14 Interview:TracyCoté,MobiTV

16 Case Study: 42Floors

18 Case Study: Intuit

20 Case Study: Google Wave

22 Sources

Page 4: Who's hiring who?

3

"The best hires don’t apply for jobs throughtraditional means.

"[You] need to let CEOs knowhowimportanttheirjob isinrecruiting.

Rick Marini, Founder & CEO of Branchout

"Jobpostingsare fundamentallybroken. Wantthebesttalent?Beproactive & get out thereandfind/courtthem.

Jason Freedman, Founder of 42Floors

"Facebookgottothepointwhereitwasinareally good position. And things were set up so thatIfeltlikethecompanydidn’treallyneedme.IfeltIcouldmakeabiggerimpactontheworldbystartingsomethingnewratherthanjustcontinu-ingtooptimizeFacebook.

Adam D’Angelo. Co-Founder and CTO of Quora, on leaving Facebook to start Quora with Charlie Cheevers

38 % founders intend to "Change The World."

43 % founders intend to "BuildaGreatProduct." SGP*

30 % more money is raised bystart-upsfoundedby 'balancedteamswithone technicalfounderand onebusinessfounder.' SGP*

19 % entrepreneurs agree with "Icareaboutrules."

81 % entrepreneurs agree with "Idon'tcareaboutrules." SGP*

Lean development methodologies have lowered barriers to entry, but paradoxically raised

the bar for attracting the make-or-break technical, design, or product lead that is crucial to

scaling your start-up. Traditional methods in an intensifying war for talent are driving Founder

CEO’s to go public, social, and personal all at the same time. Human capital is now more

important than venture capital. How much time does the founder spend sourcing talent?

BuildingaBusiness+BuildingtheTeam

Jason Freedman, Founder of 42Floors

Foun

ders

Page 5: Who's hiring who?

4

"Iwouldreallyrecommendyoudosomesoulsearchingandask if youare ready tobe a com-panyfounder.Ifso,youreallyneedtodoarebootandapproachyournextcompanyfromapositionofabundance,notscarcity.Oftrust,notwariness.And of generosity, not stinginess.

Michael Wolfe, serial entrepreneur

"Yourjobistocollect amazing people.Youcan take someone who was doing something else and plug them into something else…Don’t only talk to peoplewhen you need thembecause that’s not arelationship. Keep people warm all the time.

Jessica Alter, Founder/Chief Connector, Founder Dating

"Alwaysbeengaging[yourtalent].

Jessica Alter, Founder/Chief Connector

of Founder Dating

"I spent a tremendous amount of time recruiting. Percentage-wise 25–50% of my time was spent on the internal culture of thecompanyorbringingpeopleon board. Your only job from0-30 is ensuring you get talent.

Russell Glass, CEO of Bizo

"Whether it’s your investors, yourboardmem-bers,youremployees,oryourcofounders,workwithpeopleyoubelievein,andpeoplewhobelieveinyou.

Lane Becker, Co-Founder, GetSatisfaction

"Createthecompanyyouwanttowork for. And work on it everyday.

Justin Moore, CEO & Co-Founder of Axcient

39 % entrepreneurs "think they are doing something new."

26 % entrepreneurs are addressing "existingmarketbetter."

25 % entrepreneursareexploiting anichewithinexistingmarkets. SGP*

*Startup Genome Project (SGP)

The Situation: 42Floors is a start-up focusing on “the digitaliza-

tion of commercial real estate.” They enable companies, especially

smaller ones to “discover and search for dream office space.” By

simplifying the search process and showing listings from all the bro-

kerages, landlords, and even Craiglist for free, 42Floors hopes to

ease the challenge of finding office spaces. They also make the ar-

rangements for viewing property. As a start-up without a big budget

for salaries, a significant HR department, or a highly evolved brand,

42Floors has to be creative in trying to hire talent.

Strategy: By targeting exactly the kind of employee they need and

trying to find them early in their careers, 42Floors is betting on

“courting” talent and building relationships for both immediate and

future job prospects. Dispensing with traditional hiring processes

like “interviews,” 42Floors hopes to appeal to the more entrepre-

neurial talent they feel they need for the foundational base of the

company as they grow. One example of this strategy is to identify

talent through untraditional means like Y Combinator’s* social news

website “Hacker News.” Another strategy is make job offers public

via the company blog.

Results: The effectiveness of this strategy is hard to measure.

Courting talent is a long process that might not yield results for

months or years, if ever. The publicity garnered by the public job

offer will be one of diminishing returns as the novelty of this recruit-

ment strategy wears off. Yet 42Floors garnered a lot of publicity and

positioned themselves as a company that values talent.

Read the full case study on p.16.

* Y Combinator is a venture fund with a biannual cycle that invests small amounts of money (averaging $18K) to a large number of startups. Since 2005, Y Combinator has funded over 450 startups.

42Floors:CourtingTalentinPublic

Case Study

Fo

unders

Page 6: Who's hiring who?

5

"Webelieveour leadersandmanagersshouldbespending20%oftheirtimeeveryweekthinkingaboutpeople:developmentof people and management of people.

Colleen McCreary, Chief People Officer, Zynga

"…for us, humble was really important…the biggest thingthatwefocusedonduringthathum-blingprocessforfolkswasdotheyknowhowtosayyes?Theonethingwefoundthatentrepreneursandgamedesignershaveincommonisthatallofthemknow how to say yes.

Colleen McCreary, Chief People Officer, Zynga "How you hire great

HR people: you hire great business people whocareaboutyourbusiness.

Patty McCord, Chief Talent Officer, Netflix

"Commonsense and judgement trump everything. It's what you want to look for in everybody youhire.Notonlyare they smart but do theymake goodcalls,dotheyhavegoodjudgment.

Patty McCord, Chief Talent Officer, Netflix

The New Math for HR includes assessing intangibles such as Culture Fit and Judgment,

as well as Skills. In an increasingly acquisitive world, HR is working in a context where

onboarding through acquisition is more prevalent than ever before. In a pervasively

social world, there’s more to look at, and likewise, there are more ways for candidates to

assess your company as well. How do you sell your company to talent?

Fitting Inside vs. Going Outside

80 % respondents answer 'Yes' to: “Areyoumorelikelytosubmityourinformationtoajobifallyouhave todoisemailaresumevs.fillout anapplication?”12Recruiters

HR

/Peo

ple

Offi

cer

Page 7: Who's hiring who?

6

Colleen McCreary, Chief People Officer, Zynga

"Recruiting is a $400 billion problem that affects every business in the world.

Jerome Ternynck, SmartRecruiters founder and CEO

"Your employees know the bestpotentialrecruitsforyourcompany.Thesmaller you are the harder it is to insti-tutionalizeaprocessaroundrecruiting.Need to empower employees to sell thecompany.

Sahil Gupta, Bain Capital Ventures

6 secs average length of time HR reviews a resume,enoughtimetoscanname,currenttitleandcompany,currentposition start and end dates, previous titleandcompany,previouspositionstartandenddates,andeducation.TheLadders

80 % ofrecruitersalready usesocialmediaintheirsearches.

9 % ofrecruitersplan tousesocial mediaintheirsearches. Jobvite

"…weactually expect thaton theveryfirstdayyouwillhave an impact andthatwithinyourfirstweekyouaregoingtoshipcode.Foralotofpeoplethat’stoomuchpressure.

Lori Goler, Vice President of Human Resources and Recruiting, Facebook

"Go on Quora to see who the expertis.Engagewiththemandfigureout their connections.

Laurie Deneschuk, Chief People Officer of TinyCo

"Superstar players want to work with superstar players. It’s the people theymeetduringtheinterviewprocess –thoserelationshipsthatflourishbeforethey even start working.

Russell Glass, CEO of Bizo

45 % ofrecruiters'always'check acandidate'sonlineprofile. Jobvite

20 x growth in the use of the term "Chief PeopleOfficer"fromMay2010-2011(3.9millionGoogleSearchhits)versusMay 2011-2012 (77.8 million hits).

HR

/Peo

ple O

fficer

Page 8: Who's hiring who?

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"During the initial acquisition screen-ingphase,Intuitdeliberatelytargetsgreattechnology developed by strong talentwhocanultimatelyaddvalueacrossthewhole of Intuit.

Grieg Coppe, Former Chief Strategy Officer, Intuit

"It’s too costly to acqhire*. Paying a premium forabusinessforasetofemployeestowhomyouwillthengivesalaryincreasesandyou’llstruggletoretain…Betteroffjusthiringthemintheopenmarket.

Mark Westover, SVP Corporate Development & Strategy at LiveOps

"We’ve gone from a one-product com-pany tohaving threebiggrowthareas.NowwehavenineGeneralManagers,eachcomingwithinorganicgrowthideas…Last year we did 7acquisitions,Iwouldn’tbesurprisedifwedo10 this year.

Andy Cohen, Senior Director Strategic Development, Citrix

Corporate Development officers are on the prowl for differentiating innovation, and the

checkbooks are out. With new chasms to cross and disruptive challengers springing up like

weeds, incumbents are focusing earlier in their deal-flow on strategy-based vs. pure revenue-

based valuations. The risks are higher, but as our case studies show, the returns can be solid

– and transformative. Is HR still relevant?

Bringitin:TransformativeAcquisitions

M&

A/C

orp

Dev

Page 9: Who's hiring who?

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"M&Amayalsobeeffective forcompanieswith less than stellar reputations as an employer ofchoice;whileitmaybehardtoattracttalent,sometimesyoucanbuyit.

Tracy Coté, VP Human Resources, MobiTV

"In the consumer world, an acqhirer (like Facebook) will buy fortheteamandtosstheproduct.Shifttothe world of enterprise software where thetechnologyreflectstheteam.

Ken Gonzalez, Former SVP, M&A, McAfee

13 companiesacquiredbyCitrix since2007.

220 % riseinCitrix'stockpricein same period.

13 companiesacquiredbySalesforcesinceJanuary,2010.

101 % riseinSalesforce'sstockprice in same period.

1461 patentsacquiredbyFacebook.

56 patentsactuallyfiledbyFacebook.

49 % respondentsexpectingGlobal M&Aactivitytoincreasein2012.

23 % respondentsexpectingadecrease,accordingtoasurveyof100 dealmakersby Brunswick Group.

* definition: 'acqhire', to acquire an early-stage startup (often pre-revenue), for the purpose of hiring its engineers, not for the product or service.

A seasoned HR executive shares her views on how focus, inclusive-

ness, and patience creates a holistic approach that outperforms

hair-trigger acquisitions, and positions the organization for long-term

competitive advantage.

Read the full interview on p.14.

MobiTV:

Fishing in the Stream for Innovative Talents

Interview

Situation: Intuit constantly needs new technologies and people to

drive the innovation they require to remain a top player in the SMB

software industry.

Strategy: Augment internal innovation and leadership development

efforts with external acquisitions. Identify key leaders in acquired

companies who are likely to emerge as internal leaders who can

drive innovation and growth.

Result: Analysis of the last five acquisitions by Intuit since 2008

suggests this strategy is working thus far. However, given the

vintage of its senior management team and their lack of turnover to

date, the real test of this strategy has yet to come.

Read the full case study on p.18.

Intuit:AcquiringforTech+Talent

Case Study

M&

A/C

orp

Dev

Page 10: Who's hiring who?

9

Ron Conway Angel Investor, SV Angel

"Anyone is recruitable.Ron Conway, Angel Investor, SV Angel

"I invest in the people first and the idea second.

"[MarkZuckerberg]hasshownapreternatural ability toanticipatetheinnovator’sdilemmaandsidestepit;that’shisstrength.HeknowstheproblemsthecompanyhascanbesolvedbyM&A.

Roger McNamee, VC, on Facebook founder Mark Zuckerberg's approach to 'acqhiring'

"Oftenbigcompaniesbuystart-upsbeforethey'reprofit-able.Obviouslyinsuchcasesthey'renotafterrevenues.Whatthey want is the development team and the software they've builtsofar.Whenastart-upgetsboughtfor2or3millionsixmonthsin,it'sreallymoreofahiringbonusthananacquisition.

Paul Graham, Co-Founder, Y Combinator

"Theabundanceofstart-upsmeanstherewillbescarcityofbothtalentandclassicventurelevelreturns…Acqhiresaren’tjustfor big companies anymore…big companies and scaling start-ups,withincreasinglyvaluableequity,areenjoyingaperfectstormforacqhires.

Bryce Roberts, Managing Director, O'Reilly Alphatech Ventures

Developer-friendly Barbarians are besieging the gates of classic venture capitalism: Angels,

Seeds, Incubators all offer a welcome alternative to the grueling pitch-driven chase for

money. Add to this the fact start-ups are far more capital-efficient in the Age of the Cloud,

and new competition from major platform players invasively ‘acqhiring’ earlier in the start-up

lifecycle, and it's definitely not business as usual for VCs with a legacy of massive returns.

How to adapt to the new world?

Managing Talent as Well as Money

VC/A

ngel

Page 11: Who's hiring who?

10

173 numberofacquisitionsmade byGoogle(127),Facebook(20),Amazon (12), Yahoo (8), and Zynga(6)since2009.

70 % ofpeopleVCfirmAndreessenHorowitz speaks to who are notlookingforjobs.Shannon

Callahan, Andreessen Horowitz

2 hours a day - amount of time MarkZuckerbergspendson 'talentdevelopmentandrecruit-ing',accordingtoRon Conway.

100 numberofpeopleVC Dan Portillo(GreylockPartners) recommendsbecontactedinordertofill1position.

$703,500 averagebasesalaryforaSeniorPartner/ManagingDirectoras surveyed among 98 VC, Lever-agedBuyout,andInvestmentbankingfirmsasmeasuredbyHolt/Thomson Reuters in 2011.

"Virtually everyone agrees that good investors back great teams…If theinvestordoesn'tthinktheparticularcompany is the only team capable ofexecutingonthatbusiness,sheshouldgo out and find an alternative and, ifthere isn't one, form one.

Eric Wiesen, Venture Investor, RRE

"Don'tspendtoomuchtimearguingwithVCs if they don't like your idea. Generally they'll either like you and the idea and invest, or you'll provethemwrongwithtractionandthey'llin-vest later…Ifyou'redoingyourjobright,you'llknowonehellofalotmoreaboutwhatyou'redoingthantheyevercanhopeto.

Garry Tan, Partner, Y Combinator

"Tocreate theoriginal inno-vationtostartacompany,found-ersmustexhaustivelyunderstandthetechnologyrequired,thelikelycompetitors (past, present, andfuture), and the market in all its variations and segmentations.

Ben Horowitz, Partner at Andreesen/Horowitz,

from "Why We Prefer Founding CEOs"

"Ourworldissufferingfromalackofinnovation,andyoucan’tbuildaworld-changingcompanyinbetweenclassesorwhileservicingsixfiguresofdebt.

Jonathan Cain, President of Thiel Foundation, which is encouraging potential founders to drop out of college by giving out $100,000 grants

20 % proceeds(profit-taking).

+2 % funds under management (management fees).

Typical revenue mix in VC firms:

VC

/Ang

el

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Lars Rasmussen, Co-Founder of Google Maps and Google Wave

"Whenyoubuildanewfeatureyouknowalreadythatmillionsandmillionsofpeoplearegonnauseitthefirstdayyoulaunchit,and that's a tremendous thing.

Lars Rasmussen, Co-Founder of Google Maps and Google Wave

"Eight years ago I had my one hit: my brotherandIstartedalittlecompanyandit eventually turned into Google Maps. WhenIthinkbackonhowmanytimesitcouldhavefailedit'sreallyquiteamazingthat it worked…

"Nexttimesomeoneasksifyouwanttocrashattheirhackermansion for thesummer (whichhasapool,BBQandpooltable!)orteamupfora24-hourhackathon,thinktwice.They’reprobablyjusttryingtocashinonyouryouth and optimism.

Ryan Carson, Entrepreneur

"I enjoy leadingandbeingthe lastvoice in theroom. Ien-joy getting things donewithoutadozen-personconferencecall.Aboveall I’mdriven tocreateand towin,and Iknewonce thechasewasoveratMint(ourraisond’êtrewasAaronbeingfedupwithanIntuitproduct)itwastimetomoveon.

Jason Putori, lead designer and employee #5 at Mint.com

Innovative talent is being torn in more directions than ever before. Recruiters now have to

compete not just with start-ups, but incubators around every corner, offering world-class

mentoring, peer interaction, and dazzling exits that are difficult to match with a job on the

‘inside.’ New patterns such as ‘acqhiring’ offer de facto signing bonuses far beyond what any

offer letter can promise. It’s not about the “dream job” it’s about the “dream.” What dreams

to tap into?

More Opportunity than Ever to Do Great Work

Tale

nt

Page 13: Who's hiring who?

12 0 collegedegreesheldby

foundersof:Facebook, Apple,Twitter,YouTube. Courtesy Keith Rabois

15-20 % ofequityAngelDave McClureof500Start-ups advises founders to reserve for rest of the start-up team.

50 % of talent identify with the statement“Iamnotcur- rentlyinmydreamjob,but I’mhappywithmycompany.”

8 % of talent identify with the statement“I’mcurrentlyinmydreamjob,butI’dratherbewithadifferentcompany.” Deloitte Center for the Edge

100,000 sign-ups in 48 hours after CodecademyannounceditsCode Year initiative, offering a weekly programming lesson via email.

54.5 % of talent who agree with the statement“Iamgenerallyex-citedtogotoworkeachday.” Deloitte Center for the Edge

"SomepeoplewillurgeyoutogetanMBAand learnmoreaboutbusiness.OtherswillholdMBAsincontemptandtellyoutofocusonscalabilityormobileorprogramminglanguagesorwhat-evertheirfavoritesubjectis.Youneedtosurveythelandandlearnenough to make up your own mind.

Niniane Wang, from “Letter to a Young Engineer”

Talent

Situation: A pair of brothers working in a struggling Australian

start-up develop a desktop mapping software package written in

C++ over a period of several years. Running out of money, they

pitch a VC, but at the last minute the deal falls through. They are

introduced to Google, and pitch the app. In October 2004, just

two months after its IPO, Google buys their company, and says to

Rasmussen, “we like the Web, what can you do?”

Strategy: Exhorting developers to “go beyond browsers’ lowest

common denominator”, his superior knowledge of Javascript (the ‘J’ in

AJAX) enabled Rasmussen to complete a web version in three months.

Result: The Rasmussen’s pivotal work with web-based program-

ming opened the floodgates of innovation for several significant

trends, including crowdsourcing (people could append to the Map),

cloud computing (Google Maps has APIs), and of course the Web

2.0 AJAX legacy of rollovers and pulldown content – Jesse Garner’s

seminal paper on AJAX will come out in February 2005, and cite

Google Maps as canonical. Lars Rasmussen will go on to work at

Google’s Sydney office and deliver, at the Google I/O Conference

in May 2009, a radical new approach to email and collaboration

called Wave. Invitations to join Wave were the hottest commodity

throughout the summer of 2009, and the platform went GA in May of

2010. Three months later, Google halted stand-alone development

of Wave. In October of 2010, six years after Google had bought

his company, Rasmussen moved to San Francisco and began work

at Facebook. In November of 2011 Google announced an end-of-

life roadmap that resulted in Wave closing down in April of 2012.

Facebook IPOs in May of 2012.

Read the full case study on p.20.

Rasmussen Brothers:

Chapters for World-Changing Talent

Case Study

Page 14: Who's hiring who?

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1. Corporate M&A and HR – Two roads, one destination.

Each office feels they are bringing organizational change

through onboarding of innovative talent – it’s not a com-

petition, but it has a ‘coopetive’ aspect. Organic talent

nurture (HR) takes time, while M&A is driven by competi-

tive intensity more immediate.

2. Talent is Everybody’s Business – Increasingly, talent ac-

quisition and retention is seen as a shared responsibility

across the corporate suite, with HR setting roles in the

interview process, but everybody – especially the CEO –

working on the pipeline.

3. Transformative Deals Involve Both Product and Talent –

Acquisitive companies can see significant bumps in

their market cap as a reward for aggressive dealflows.

Increasing the tenure of targets’ senior teams within the

acquirer is a key objective. Key point: ‘acqhire’ deals are

not transformative.

4. Social is Driving Multi-Level Change – Social media is a

multi-layered impact on HR, from increased frontage on

a potential hire’s life and sensibility, to new channels for

reaching put – even solicitations of key hires in public.

Interviews may never go away, but they are definitely

more public now.

5. Happiness = Dreams – Employee satisfaction and

engagement seems disconnected from whether or not

she is currently at her ‘dream job’ in her ‘dream company.’

How important is happiness, anyway?

6. People Officers Manage the Intangible – The level of

discourse about the importance of ‘culture fit’, and

associated intangibles such as ‘judgment’ is rising, as is

the use of the term People Officer. Technical fit is also

diminished as social programming democratizes skills

acquisition. Next stop: Boot Camp.

7. As More Founders Get Funded, Competition is Multi-

Sided – Lean development means founders retain more

equity, and the universe of early-stage players who are

scaling grows. These two factors mean more intense

competition for established companies, as well as hori-

zontally between early-stage.

8. The Enduring Impact of Impact – Even before the

Facebook Fizzle, new manifestations of the motivational

itch to have an impact on millions of users are emerging.

Massive platforms hire hundreds of coders to ‘optimize’

features, which starts to feel like something less than

changing the world. Deliver Impact, get Talent.

9. Is That Degree Really Important? In the hothouse world

of Silicon Valley, influential VCs and incubators are in-

creasingly beckoning to undergrads to drop out/step up

to entrepreneurship, backing up their faith with financial

inducements and enablers. There is plenty of precedent.

10. What’s Your Formula? Go ahead, share your thoughts

and tips on connecting with innovative Talent, meet us on

Twitter #hiringtalents and we’ll share.

9TakeawaysfromtheSearchforInnovativeTalent

Find

ings

Page 15: Who's hiring who?

14

In this interview, Tracy Coté, Vice President, Human Resources

of MobiTV shares opinions she has formulated based on 18

years of experience in the HR field with a number of different

companies, including MobiTV, Organic, Inc., Charles Schwab,

and American Stores.

Is M&A outperforming HR in bringinginrelevant,innovativeTalent?

It doesn’t surprise me to hear that the majority of Corporate

Development professionals you’ve met with promote M&A over

traditional hiring as a means of acquiring good talent: it’s what

they know. HR people, on the other hand, are likely to tell you

that finding talent the old fashioned way (by various recruiting

methods) is better, because that is what’s in their wheelhouse.

The truth probably lies somewhere in the middle, with advantages

and disadvantages to both approaches, and companies should

strategize accordingly based upon their business needs.

Sometimes, politics are the barrier to innovation, because for

whatever reason, some companies hesitate to replace an under-

performing VP or Director, so instead the problem is addressed

by buying a whole new company. Hiring the right talent tends

to take longer, but it doesn’t have to. Companies willing to buy

a 50 person company often hesitate to hire an executive, a

senior manager and a couple of recruiters to staff and onboard

a comparable new group internally.

How do you see the Inside/Outside question,isM&AmoreeffectivethanR&D?

Buying a company instead of finding the right talent is a short cut.

Doing so can quickly provide the acquiring company with a new

skill set. This is an approach that works for large companies with

pockets deep enough to do it.

Butwhynotnurture andfindtheright talentyourself?

If you know what talent you want, if

you have the right recruiting team

on board to find it, and you have

a learning and development process in place to develop and

maintain it, hiring the right people should be relatively easy, less

costly, and have better odds for positive cultural integration. Not

only does the company save the myriad expenses associated with

buying a new company and on turnover related to the fallout, but

they gain the trust of their employees. Trust contributes to pro-

ductivity and retention, which builds institutional knowledge and

saves countless dollars in the long run.

DoesHRhavearoleindrivinginnovation?

There are many surface activities HR can promote to foster

innovation, including a casual creative environment, contests,

rewards and recognition for individual and team achievements

related to innovation. At a deeper level, HR needs to focus on

hiring and developing talent, including encouraging teams to

innovate and develop skills they may not need now but will use

in the future.

Contrary to popular belief, the ownership of innovation does

not start or end with HR; it can’t be their sole responsibility or it

won’t work. In a technology company, the entire leadership team,

starting with the CEO and including HR, must understand, believe

in, and evangelize innovation, embedding it into the culture.

The HR department must understand the business needs of the

company, provide a selection of qualified candidates for open

positions, push a pipeline of opportunity candidates even when

there are no openings, and keep a focus on employee develop-

IsM&AMoreEffectiveThanR&D?

Interview: M&A/ Corp Dev (from p.8)

by Tracy Coté

Page 16: Who's hiring who?

15

“There are times when it makes sense to buy a fullygrown tree and plant it, and therearetimeswhenitisbetterto plant a seed and nurture it.

ment. The mistake many large and small companies make is that

they focus single-mindedly on what they need in the moment,

as opposed to thinking of acquiring talent ahead of the curve in

terms of skillsets and turnover. In Silicon Valley, turnover happens

no matter how great the company is; you have to constantly be

in front of it. If you’re not, you are always playing catch up, which

is a death knell for innovation;

great talent needs white

space to create.

An innovative company hires

great talent when they find it,

whether the candidate fits the

current opening or not. HR

must work with all levels of

management to ensure they

understand the value of fishing

from the stream when acquiring talent; a concept foreign to most

middle managers.

Whatarethebest sourcesoffindinggreattalent?

Employee referrals are a wonderful source of “backbone” talent…

solid employees who will fit a certain job description and get the

job done. Referrals don’t usually help much from a diversity per-

spective. Rarely do you get a superstar from a referral. There are

hundreds of places recruiters leverage to find talent: LinkedIn,

Monster, Dice, user groups, conferences, Twitter, Facebook,

meetups, the gym, your carpool, your neighbor’s Christmas party.

None of it matters unless you have a great talent acquisition team

that understands the needs of the business, whose members

know how to find the right people quickly. It takes some time to

build effective rapport between line managers and the recruiter.

Hiring a random agency rarely garners great results. Agencies

tend to be an expensive waste of time. The one exception to

this rule is for very senior talent. If your recruiters, leadership

team and Board don’t have the right person in their network, it

can be very time consuming to find the right person. Selectively

leveraging a sophisticated external recruiter or firm allows you to

fill key senior roles fairly quickly.

Finding great talent isn’t all up to the recruiter. Managers often

fail to look for the right things, slowing down the process and

failing to identify good long-term talent in the midst of the needs

of the moment. A buttoned up interview process is important,

and managers have to buy into it. More critical when it comes

to innovation, companies must have senior level leaders who

evangelize the importance of “holistic

hiring” to line managers, advocating

efficient hiring not just in the box, but

outside of it as well.

IsHRbettersuitedtobringinthetalenttoleadinnovation versus the M&Ateam?

No matter which approach a company

takes, hiring or M&A, HR is critical to

the success or failure of bringing in and integrating new talent.

With M&A, HR is initially responsible for making sure the people-

related due diligence is done, and that cultures and basic HR

practices are respected and combined effectively. Costs aside,

one of the primary risks with M&A (assuming the talent that

has been acqhired is the talent the acquiring company actually

needs) is the risk of culture clash or culture and value mismatch

leading to high turnover. HR can and should be extremely

involved in making the M&A work from a human perspective

from the earliest stages.

There are times when it makes sense to buy a fully grown tree

and plant it, and there are times when it is better to plant a seed

and nurture it. Both approaches have risks and rewards. As an

HR professional, I tend to be biased towards growing talent

rather than buying it, although the decision is highly dependent

upon the situation. The talent is out there, and regardless of

how the talent is brought on board, companies need to ensure

they have the right executive and HR leadership in place to

facilitate effective onboarding, integration, and development of

that talent.

Page 17: Who's hiring who?

16

At the recent conference War For Talent 2012: Winning The War

For Start-up Talent in San Francisco, Jason Freedman, CEO &

Founder of 42Floors talked about the types of people that need

to be hired in the early stages of a company this way: “Your first

10 people have to be in love with the start-up process, instead of

the product itself…We want to go for people who want to start

their own companies. The first 10 are about entrepreneurs.” This

thinking was evident in the public job offer Freedman posted

on the company’s blog just a couple of weeks earlier in April

2012. After having followed the work of University of Pennsyv-

lania college sophomore, Dan Shipper, for a while, Freedman

extended the job offer in an

open letter on his blog (see

following page).

In the end Dan Shipper

decided to continue working

on Airtime for Email, his

start-up, while staying in

college. Freedman had

already anticipated this: “I think it would be a mistake if he

dropped college and his company right now,” says Freedman,

who said he has known Shipper for six months. “But, if there’s

a point where he wants to work for someone else, he’s going

to work for us before he works for Google…The offer has no

expiration date.”

When interviewed about the 42Floors offer and asked if he

would ever work at 42Floors, Shipper replied “I certainly would

not rule it out.” Since the publicity around the 42Floors job

offer, Shipper received multiple offers from other start-ups but

he turned those down too. Only the year before, Shipper was

getting rejected for internships he had applied for. Quinten

Farmer, former VP of Operations at Onswipe, provided an in-

teresting counterpoint by admitting in public that his company

rejected Shipper’s application. In a blog post on his personal

blog, Farmer detailed out his

company’s logic in not hiring

Shipper. The blog is titled “We

Rejected Dan Shipper (And What

I Learned About Hiring).” Farmer

goes on to impart what he learned

from the hiring process.

1. Look For Talent at All Levels: At the time that Dan applied,

we had no plan in place for hiring technical interns. We were

focused on building out our “core” tech team, and really

weren’t prepared for talented but raw engineers to step in

and contribute. We ended up

rectifying this situation and

finding two incredibly talented

engineering interns, but we

missed on Dan and several

other potential candidates. In

a start-up environment that

is a constant battle for talent,

early stage companies simply

cannot afford to pass on talent at any level. When we were

absolutely buried with product needs in the weeks leading up

to launch, we wouldn’t have given a damn if Dan did or didn’t

fit our neat round hole of a job description.

2. Always Hire A Players: This is repeated often enough that it’s

a truism in the start-up community, yet we still got this one

wrong when it came to Dan. As a start-up, if you have the

opportunity to bring on an A player in a low risk role (like an

internship), you do it. No questions asked. Because finding

A players is tough. When one drops into your lap, you don’t

hesitate or shuffle through your available job listings. You pull

the trigger. In a company of less than 10 people, A players

will naturally fall into the role that best suits them. They will

contribute at a high level, and attract other high level con-

tributors to join the team.

“In a start-up environment that isaconstantbattlefortalent,earlystage companies simply cannot afford to pass on talent at any level.

by Natalie Quizon, User Experience and Content Lead, Orange Silicon Valley

CourtingTalentInPublic

Case Study: Founders (from p.4)

Page 18: Who's hiring who?

17

3. Treat People Right: I could have easily made the mistake

of sending Dan a polite rejection email and nothing else.

Instead, I followed up and worked hard to help him find

another opportunity that made sense. We got coffee the next

time he came to the city, and met up when our schedules

allowed over the summer. I took something that could have

easily been a negative interaction and turned it into a positive

opportunity to build a friendship. Whether we end up working

together, competing, or just staying in touch throughout our

careers, it’s great having a smart friend just an email or phone

call away.

Farmer ended his blog post with his conversations with Shipper

after the 42Floors job offer and all the publicity it generated:

“Dan joked that maybe I finally owed him an apology for our

rejection. Even though that statement was made entirely as a

joke, I don’t mind eating crow: Like 42Floors made their offer

as an open letter of recruitment, consider this my open letter

of apology.” Many insights can be gleaned from Farmer's and

Freedman’s postings:

• Perhaps the job title is not so important. Talent is more

interested in the actual work itself. Notice Freedman’s offer

did not include a job title.

• The public online presence becomes the de facto

resume. And it is a dynamic one at that. Shipper's presence

on Hacker News and the ongoing documented conversa-

tions he has with companies recruiting him are included in

that public resume.

• Recruiting has to be thought of as courting. A process that

takes time – months and years.

• High-caliber talent needs to be identified and brought on

early. Internships are critical to this.

• Keeping the interaction with talent positive will yield only

good things for everyone.

Ultimately, these public exchanges of job offers and apologies

ended up benefiting all parties involved. Freedman and 42Floors

come away looking innovative and non-traditional to prospec-

tive talent and they have established a relationship with Shipper.

Farmer and Onswipe come across as deliberate in their hiring

process, and most important, they learned from their failure

to hire Shipper. And of course, Shipper got the recognition he

deserved and will benefit from this public courting, be it in future

jobs he applies for or getting VC funding for his own company.

The Job OfferDear Dan Shipper:

Please join us. Consider this a job offer to work at 42Floors.

Because you have never applied for this position, this may come

as a little bit of a surprise. But you have known for awhile that I

have been really impressed with your work.

You’re only a sophomore in college, but you’ve already started

several companies. You’ve taught yourself to code, and you are

a maker at heart. And you have that rare gift of having a sense of

style in your design work as well. AND, your blog posts that reach

Hacker News are eloquent and well thought out. It would be an

honor to have you join us here at 42Floors.

Here is your job description: You will make gorgeous products that

help entrepreneurs find their dream office. There are dozens of

things we need built -- you will pick what you most want to work on

or come up with your own project.

If you ever decide you want to go back to working on your own

start-up, you have my full support, and I will personally do every-

thing I can to help you be successful as an entrepreneur.

You will never be asked to sign a non-compete. You will be free

to contribute to open source, free to blog about anything and

everything, and never be required to submit a patent that could

be used offensively.

This offer has no expiration and, regardless of whether you decide

to work with us, I hope to personally be there on your side in

everything you do.

Most sincerely,

Jason Freedman

Co-Founder, 42Floors

Page 19: Who's hiring who?

18

Since it’s founding in 1983, Intuit has built its reputation and market

position as a leading small and medium business (SMB) software

company on three core strategies – empowering its employees,

delivering innovative products and delighting its customers. Here

we look at how Intuit uses strategic acquisitions to obtain both

innovative technologies and bolster its base of future leaders.

Historically, Intuit’s senior management has been groomed and

recruited from within its own ranks. The company has one of the

longest-tenured leadership teams in

the software industry, and especially

within Silicon Valley. As a result, over

the past several years few new senior

leaders have been recruited into

Intuit’s organization. Given the accel-

erating pace of change within software

and the advanced tenure of its senior

leaders, Intuit needed to line up the

next generation of leaders to maintain

is market leadership and growth.

Intuit’s former Chief Strategy Officer,

Grieg Coppe, clarified that “during

the initial acquisition screening

phase, Intuit deliberately targets great

technology developed by strong

talent who can ultimately add value across the whole of Intuit.”

The Challenge

Reaching almost $4B in revenues in FY2011 with 8,000

employees, Intuit constantly seeks to innovate, particularly

around emerging SAAS, social and mobile technologies. While

Intuit is moving away from shrink-wrapped boxes and mailed

CDs, the new 24/7 “always connected on all my devices”

consumer expects Intuit's products’ functionality and user

interface to stay current.

The Strategy

Intuit’s Corporate Development

team has made a number of signifi-

cant acquisitions since 2008, some

with the objective of “acquiring”

key talent. The February 2008 ac-

quisition of ECHO (Electronic Clearing House) for $131M and the

July 2009 acquisition of PayCycle for $170M both contributed

key technology and market-

driven benefits, and were

notable for the lack of mention

of key personnel brought on

board through the deals.

The November 2009 acquisi-

tion of Mint.com for $170M

and the May 2010 acquisi-

tion of Medfusion for ap-

proximately $91M both dem-

onstrated a shift in strategy

for Intuit: acquiring key

management talents. In the

case of Mint.com, CEO and

founder Aaron Patzer was

installed as VP/GM of Intuit’s

Personal Finance group – key early hire, lead designer Jason

Putori, did not stay. Aaron assumed P&L responsibility for Mint.

com as well as Quicken Online, desktop and mobile offerings.

With strong talent acquisition overtones, the Mint.com ac-

quisition was a strong move to bring a young innovator in to

the Intuit leadership team. It may also be viewed that Intuit's

team was finally ready to embrace a market inflection point

when users appeared ready to share access to their personal

financial information.

“Given the accelerating paceofchangewithinsoft-ware and the advanced tenure of its senior leaders, Intuit needed to line up the next generation of leadersto maintain is market leader-ship and growth.

AcquiringforTechnologyandTalentby Kristen Badgley, Consultant

Case Study: M&A/Corp Dev (from p. 8)

Page 20: Who's hiring who?

19

Aaron took control of Intuit’s

existing nascent offerings and

infused them with new life. After

running the group for 20 months,

Aaron became the VP of Product

Innovation where he is “bringing

Mint.com design principles and

ease of use to a wide range of

Intuit’s products.”

We saw a similar unstated

motivation of talent capture

from the Medfusion acqhiring of

its founder, Stephen Malik, who

became President of the newly

created mash-up of Medfusion and the Quicken Health Group.

The new division, Intuit Health, is riding the wave of innovation

in electronic health records and increased consumerization of

health care.

The Results:

Clearly, Intuit has made some key acquisitions to improve

its market position with emerging technologies. And they’ve

identified and thus far retained top talent as part of the acqui-

sition strategy. These acquisitions have bolstered the ongoing

innovation efforts of the internal teams as well.

Intuit publicly states the importance of innovation in its product

evolution, and has taken steps

to embed the concept deeper

into the culture of the company.

In 2008, Intuit created the role

of the Chief Innovation Officer

when then-CTO, Per-Kristian

Halvorsen, transferred into the

role. We also know Intuit created

an Open Innovation group in

2010, and an Intuit Collabora-

tory in 2011. "The talent at Intuit

is impressive, but we know that

we don't have all the answers."

said Jan Bosch, Vice President

of Open Innovation at Intuit. "Our history is built on a mix of

home-grown and outside innovation. Fresh ideas from the

outside are a key element to our innovation program. These new

models enable Intuit to mine new channels to crowd source

solutions to elusive business challenges on the roadmap.

Despite being one of the oldest players in the software industry,

Intuit has maintained enviable growth. In 2007, Intuit reported

revenue of $2.7B and grew that to $3.9B in 2011. That is a great

accomplishment for any software company, especially one

hitting its 30th birthday in this next year. Its challenge will be to

maintain industry-leading growth as its senior leadership, largely

in its mid- and late-50s, starts to retire. Only then will we know

if Intuit has acquired enough talent to keep the growth going.

“…during the initial acquisition screeningphase, Intuitdeliberatelytargetsgreattechnology developedbystrongtal-ent who can ultimatelyadd value across thewhole of Intuit.

Grieg Coppe

Kristen S. Badgley is a Professional Services executive with more than 20 years of expertise working with geographically diverse

technology clients, especially telecommunications, software, semiconductor, and biotech.

Page 21: Who's hiring who?

Multiple Chapters for World-Changing Talent

20

“We were not quite thesuccess that Google washoping for, and trying to persuade them not to pull the plug and ultimately failing was obviouslya little stressful…Ittakes a while for something new and different to find itsfooting and I think Google was just not patient.

Lars Rasmussen

A PhD in theoretical computer science suggests the recipient

did not adhere to the dropout/start-up model aimed at getting

undergraduates focused on building companies and generating

exits for investors. Yet in his talks to entrepreneurs it is clear Lars

Rasmussen is one of them, and is driven by the dual motivations

of changing the world and working on interesting hacks.

He almost did it twice, and there’s

the possibility he’ll have a third pass

at it in his new role at Facebook. His

road to Silicon Valley and working

with Mark Zuckerberg is one that

illustrates how fast things move,

and how quickly we forget, here in

Silicon Valley.

This article is being written on the

eve of the Facebook IPO. It was

8 years ago that the Google IPO,

also eagerly anticipated, occurred

in August 2004. The power of

search had been demonstated

by the stock’s performance, and

change was in the air. Tim O’Reilly

published a post in September of

2004 about a new conference he was starting to focus on, a

trend he was calling “Web 2.0.” In this third phase of the Internet,

after the web, O’Reilly saw a massive shift from software to data:

“open source and the open standards of the web are commod-

itizing many categories of infrastructure software, driving value

instead to the data.”

No wonder then that the Larry Page’s instructions to the two

Aussies who had combined search and maps in a compelling

new way was to do it on the Web, with a browser. Today, the idea

of APIs delivering value from the cloud to a rich, intelligent soon-

to-be-HTML5 browser is a broadly

shared common vision – back then,

Google Maps became the example

of what was coming.

The other context we take for granted of course is smartphones.

Indeed, if they didn’t exist, we would have to invent one just

so we could use Google Maps on

the street when we need to get

directions. But in 2004, the idea

of a phone with sufficient display,

UX, and sensor data to deliver

the realtime performance of the

Ajaxian Google Maps was still

embryonic (Google’s acqhiring

of a small firm called Android

wouldn’t happen until 2005, and

the iPhone was three years away).

Rasmussen’s aggressive ad-

option of then-exotic browser

standards and protocols such as

XSL and VMG presaged today’s

rapid appropriation of emergent

NoSQL tools at the backend and

advanced presentation capabilities inherent in HTML5.

When the convergence of Web 2.0, search and location took

off in the next few years, accelerated by conferences such

as O’Reilly’s Where 2.0, the next thing around the corner was

glimpsed by knowledgeable VCs tracking the rapidly-expanding

web platform available to college students called ‘thefacebook.’

Sharing was a new concept.

By 2009, the idea of a stream, a ‘wall’ that could reflect incre-

mental changes over time, was settling in with a vengeance.

Lars and Jens put their creative energy to work, harnessing this

Case Study: Talent (from p.12)

by Mark Plakias, VP, Knowledge Transfer, Orange Silicon Valley

Page 22: Who's hiring who?

OtherPublicationsfromOrangeSiliconValley

21

Navigating the Post-I.T. World Users Create

Read and download these publications at

http://wwww.issuu.com/orangesv.

latest experience into a problem they defined as “what if we were

reinventing email?”

The result, Google Wave, broke in 2009. Using a controlled, invite-

only approach and releasing a slick introductory video, the Wave

team generated enormous buzz – the introductory video was viewed

9.6 million times. Yet so many elements were involved in this new

framework for sharing and posting multiple data assets – including

chat – that adoption was not straightforward. Also, the analogy to

email as the single killer app for Wave did not materialize. In less

than a year, Google’s Wave had receded, and Rasmussen would

leave the company to work at Facebook.

News accounts at the time showed the tensions between

a ‘fail-fast’ culture at Google and the talented developers.

In an interview with an Australian journal, Rasmussen stated “We

were not quite the success that Google was hoping for, and trying

to persuade them not to pull the plug, and ultimately failing, was

obviously a little stressful…It takes a while for something new and

different to find its footing and I think Google was just not patient.”

Indeed, the wooing of Rasmussen to Facebook in 2010 was

another habringer – of the looming war for Talent that would reach

frenzied heights in the following two years. Citing what he called

a “compelling personal pitch” from Mark Zuckerberg, Rasmussen

was quoted as saying, “Obviously they’ve already changed the

world and yet there seems to be so much more to be done there.

And I think that it’s the right place for me to be.”

The third chapter in this particular talent’s story is being

written now.

Page 23: Who's hiring who?

Acknowledgements

Talent is a topic that everyone has an opinion on, and achieving

clarity involves finding and listening to the right people with ex-

perience. We’d like to thank those people who have guided us

to the conversations and themes that hopefully have illuminat-

ed the many facets of innovative organizational development.

Foundational to our understanding has been John Hagel and

his talented team at Deloitte Center for the Edge, especially

Research Lead Duleesha Kulasooriya. Along with John Seeley

Brown from DCE, their work on passionate workers was an

early and profound influence.

When we first met Kristen Badgley at Korn/Ferry, we knew we

had found a kindred spirit. Kristen’s enthusiastic support and

generous sharing of her rich network of people was greatly

appreciated value-added on top of her written research

for this project. In that network we were graced with the

insights shared by Tracy Coté, Grieg Coppe, and others who

furnished us with powerful perspectives from both sides of

the CorpDev/HR spectrum.

From the start-up world we wish to acknowledge the early

encouragement of veteran entrepreneur and multiple founder

Dan Olsen, for his postive words and suggestions. Also, this is

a good place to acknowledge the seminal work at the Start-up

Genome Project by Max Marmer and Bjoern Herrmann.

Here at Orange Silicon Valley, the vision of CEO Georges

Nahon has been the inspiration for the journey. This particular

topic was especially suited to Dr. Natalie Quizon’s academic

training as a cultural anthropologist, and as always, the visual

engagement that we strive for with all our publications has

been artfully constructed by our multimedia intern Hizuru Cruz.

Finally to the Talents that make Silicon Valley one

of the richest grounds on earth for innovation, our respect

and admiration.

Mark Plakias,

VP, Knowledge Transfer

Orange Silicon Valley

22

3 FoundersWar for Talent Conference 2012, http://http://www.warfortalentcon.com ibid.ibid. Startup Genome Projectibid.ibid. http://www.articles.businessinsider.com/2012-04-22/tech/31381199_1_mark-zuckerberg-quora-facebook/2#ixzz1vXdbpSaU

4 War For Talent Conference 2012, http://www.warfortalentcon.comIbid.Ibid.Startup Genome Project http://www.quora.com/Do-you-trust-your-cofounder-with-anything-everything-company-relatedWar for Talent Conference 2012, http://www.warfortalentcon.com 42Floors: see p.16 sources below

5 HR/PeopleOfficerhttp://youtu.be/0BdzXRzOLKwIbid.http://12recruiters.wordpress.com/http://youtu.be/o3e1lnixKBMIbid.

6 http://www.hrtechblog.com/vcs-love-recruiting-hr-tecWar for Talent Conference 2012, http://www.warfortalentcon.com Ibid.http://youtu.be/pFF7B4lLhkIhttp://articles.businessinsider.com/2012-04-09/news/31311078_1_recruiters-study-decisionhttp://recruiting.jobvite.com/resources/social-recruiting-survey.phpWar for Talent Conference 2012, http://www.warfortalentcon.com http://recruiting.jobvite.com/resources/social-recruiting-survey.php20x: Growth in the use of the term "Chief People Officer" from May 2010-2011 versus May 2011-2012. Original research by Orange Silicon Valley.

7 M&A/Corp DevSee Intuit case study, p.18Interview with Mark Westover, SVP Corporate Development & Strategy at LiveOpsRemarks at Citrix Synergy Conference

8 Interview with Ken Gonzalez, former SVP M&A, McAfee;See MobiTV Interview with Tracy Coté, VP Human Resources, p.14http://seekingalpha.com/article/279266-citrix-uses-cloud-to-emerge-from-microsoft-shadow?source=email_watchlist; http://thomson.mobular.net/thomson/7/2699/3238/; http://en.wikipedia.org/wiki/Citrix_Systems#Acquisitionshttp://en.wikipedia.org/wiki/Salesforce.com#Acquisitionshttp://techcrunch.com/2012/04/23/facebook-patent-fortress/http://www.brunswickgroup.com/Libraries/Reports/2012_Brunswick_M_A_Survey_Booklet.sflb.ashx

9 VC/AngelWar for Talent Conference 2012, http://www.warfortalentcon.com http://www.post-gazette.com/stories/business/technology/facebooks-purchases-may-hint-at-its-future-635853/?print=1http://www.paulgraham.com/hiring.htmlWar for Talent Conference 2012, http://www.warfortalentcon.com http://bryce.vc/post/11994670978/acqihire-heaven

10 http://www.quora.com/Is-it-ethical-for-a-VC-to-pull-people-together-to-start-a-company-to-directly-com-pete-with-a-company-they-decided-not-to-fund/answer/Eric-Wiesenhttp://www.quora.com/Venture-Capital/What-is-a-polite-way-to-tell-a-venture-capitalist-to-stop-talking-to-you-because-you-do-not-need-his-money/answer/Garry-Tanhttp://techcrunch.com/2012/01/27/google-spent-nearly-2-billion-onWar for Talent Conference 2012, http://www.warfortalentcon.com Ibid.Ibid.http://www.investmentbenchmarks.com/pevc_compensation.htmlhttp://www.businesswire.com/news/home/20111121006654/en/Peter-Thiel-Opens-Application-Period-%E2%80%9C20-20%E2%80%9Dhttp://www.investmentbenchmarks.com/files/2011_preview_pe_na.pdfhttp://bhorowitz.com/2010/04/28/why-we-prefer-founding-ceos/

11 Talenthttp://youtu.be/iY1hDBHUIlgIbid.http://gigaom.com/europe/hack-weekends-ryan-carson/http://www.quora.com/Jason-Putorti/Posts/From-Mint-to-Votizen/

12 Niniane Wang, from "Letter to a Young Engineer"http://www.quora.com/Silicon-Valley/Is-there-a-glass-ceiling-for-people-without-graduate-degrees-or-MBAs-in-Silicon-ValleyWar for Talent Conference 2012, http://www.warfortalentcon.com http://www.deloitte.com/view/en_US/us/About/Catalyst-for-Innovation/Center-for-the-Edge/scaling-edges/index.htmhttp://techcrunch.com/2012/01/03/codecademys-codeyear-attracts-100000-aspiring-programmers-in-48-hours/http://www.deloitte.com/view/en_US/us/About/Catalyst-for-Innovation/Center-for-the-Edge/scaling-edges/index.htm

16 Case Study: 42Floorswww.wire.inc.com/2012/05/04/start-up-seeks-college-dropout/www.42floors.com/how_it_workswww.42floors.com/blog/posts/consider-this-a-job-offer-to-work-at-42floorswww.quintenfarmer.com/2012/05/02/we-rejected-dan-shipper-and-what-i-learned-about-hiring/

Sources

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