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WOMENSCHOICEAWARD.COM BUYER’S GUIDE IDEAS FOR YOUR BATH BEST FOR HOME WOMEN’S CHOICE AWARD ® 25 BEST PINS for your bath BEAUTY & FUNCTION find it here GREAT SAVINGS FOR THE BATH! 2016-2017 The Bath of Your Dreams IDEAS That Will Get You Excited Women’s Choice Award ® The Voice of Women 2016

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Create the bath of your dreams! Inspiration from The Home Depot with exclusive editorial, interactive links and special purchase offers.

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Page 1: WCA Home Depot Best for Bath MKl1

WOMENSCHOICEAWARD.COM

BUYER’S GUIDEIDEAS FOR YOUR BATHBEST FOR HOME

WOMEN’S CHOICE AWARD®

25 BEST PINS

for your bath

BEAUTY & FUNCTION

find it here

GREAT SAVINGS FOR THE

BATH!

2016-2017

The Bath ofYour Dreams

IDEAS That Will Get You Excited

Women’s Choice Award®The Voice of Women

2016

Page 2: WCA Home Depot Best for Bath MKl1

2016 WOMEN’S CHOICE AWARD

How to use the guide

Read, share and zoom

WOMENSCHOICEAWARD.COM

BUYER’S GUIDEIDEAS FOR YOUR BATHBEST FOR HOME

WOMEN’S CHOICE AWARD®

25 BEST PINS

for your bath

BEAUTY & FUNCTION

find it here

GREAT SAVINGS FOR THE

BATH!

2016-2017

The Bath ofYour Dreams

IDEAS That Will Get You Excited

Women’s Choice Award®The Voice of Women

2016

TURN PAGES

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JUMPto first

page of an issue

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a specific page or download

the issue. Share on social

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ZOOMfor readingusing this slide tool

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are denoted with a blue box and/or shadow.

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Page 3: WCA Home Depot Best for Bath MKl1

BEST FOR HOME: BATH | WELCOME

HOME IMPROVEMENT. It’s become a family endeavor. We all like to jump in and get our hands dirty, and when the job is done, we love to admire our hard work with a healthy dose of pride.

The Women’s Choice Award® Best for Home Buyer’s Guide is an easy reference tool to inspire and assist you as you strive to make your home not just a house, but a haven. What makes this guide so special? We’ve done the legwork for you. Women across the country have vetted their favorite and most relied-upon brands and awarded them with the Women’s Choice Award designation. We showcase them here—along with practical, insightful tips—so you can condense the research phase and dive right into the home-improvement fun.

The Women’s Choice Award gives a powerful voice to women and offers a selection of top products chosen by the people who use those products most often. As you peruse the pages, remember that you are viewing products and services from the top-rated brands in their categories.Let’s build it together.

All the best,

Delia PassiEditor-in-ChiefFounder, Women’s Choice Award

*Look for these clickable icons

throughout the Guide. Simple, one-click-access to discount

offers, bonus content, videos, time-saving

tools and expert tips you can use TODAY to feather your nest.

B

ON U S C O N TENT

V I D E O

O F F E R S

COO L T O OLS

Yes, You Can!AT THE HOME DEPOT, we have wit-nessed the explosive growth in home-improvement projects championed by women. It only makes sense to carry Women’s Choice Award brands in our stores. Alongside these leading products, you have the backing and support of the world’s largest home improvement specialty retailer, The Home Depot.

· Attend our weekly in-store Do-It-Yourself (DIY) Workshops—and Do-It-Herself Workshops.

· Visit The Home Depot service sites for decorating, measuring, and DIY project ideas.

· Do more on the go. Get the mobile app to buy products, view inventory, read and submit product reviews or scan in-aisle to access detailed product information.

The Home Depot is your place, partner and guide for home improvement. We support and encourage women in building, creating and imagining their homes as retreats where they have placed their hearts and hard work.

More saving, more doing.

Warm regards,

Mike HogenmillerMike HogenmillerMerchandising Vice PresidentKitchen and BathThe Home Depot

Page 4: WCA Home Depot Best for Bath MKl1

2016 WOMEN’S CHOICE AWARD

TOILETS, TOILET SEATS & BIDETS

SAEFTY & ACCESSIBILITY

SHOWERS

contents

BATHTUBS & WHIRLPOOLS

VANITIES & CABINETS

BATHROOM ACCESSORIES & HARDWARE

SPECIAL

SECTIONS

INCLUDED

*

SPECIAL

SECTIONS

INCLUDED

*

LOOK FOR THIS SEAL!These brands have been selected by women like you!

Women’s Choice Award®The Voice of Women

2016

Page 5: WCA Home Depot Best for Bath MKl1

WOMENSCHOICEAWARD.COM

The Waterpik® Medallion® series, available exclusively

at The Home Depot.®

To learn more, go to waterpik.com/easyselect

Waterpik® showerheads with OptiFLOW®

can improve water force up to 30% for a more powerful and invigorating shower experience.

Powerful showerheads. Be prepared.

WATER13675_WomensChoiceAwards_Ad_v2.indd 1 5/8/15 10:42 AM

The right showerhead will leave you not just clean but also rejuvenated.

A Superior SPRAY

THE AVERAGE PERSON SPENDS 13 minutes a day in the shower, which

translates to 80 hours per year and 260 days over a lifetime. With that kind

of commitment, you want to ensure that every moment is as refreshing and

enjoyable as possible. Your main concern? A quality showerhead that suits

your style. To find it, you first need to think through what’s most important

to you—here we walk you through the process.

MYTH BUSTERMYTH: A low-flow showerhead means a weak shower.

FACT: Once upon a time, this was indeed true. But today’s technology—such as the EcoFlow® line from Waterpik®—conserves water without sacrificing an invigorating shower experience. Bonus: Low-flow options will also invigorate your wallet as you save on utility bills.

FIXED VS. HANDHELD. • Choose a fixed-mount showerhead if you prefer a clean, modern look or you need to keep it out of the reach of children. TIP: Make sure the showerhead has a pivot mechanism, so you adjust the spray direction.

• Handheld models are best for uses such as washing kids or pets, and they can also make it easier to clean the shower itself. A 5-foot hose is usually adequate, but you can find up to 8-foot hoses if you’d like it to stretch farther.

• For the best of both, try either an adjustable showerhead that allows you to easily change the fixture’s height or opt for a two-in-one dual model that includes both a fixed and a handheld showerhead in one unit. TIP: If you’d like to use both showerheads at once, select

SHOWER EXPERIENCE.• Rain spray. Rainfall showerheads feature a wider surface and more spray nozzles for a refreshing flow that drenches your whole body at once.

• Massage. This is the most affordable alternative to your own personal masseuse. Look for adjustable settings such as circular, slow and pulsating.

• Combo. If you checked “all of the above,” you’ll want an adjustable-setting showerhead. Some models offer a variety of settings. TIP: Before you buy, make sure it’s easy to switch from one setting to another. Our recommendation: An EasySelect® model from Waterpik®, a Women’s Choice

Brought to you by

2013-2015 WINNER Women’s Choice Award

BEST FOR HOME | SHOWERS

Page 6: WCA Home Depot Best for Bath MKl1

Millions of People Love These Toilet Seats

brondell.com

A BETTER BATHROOM EXPERIENCE

• Endless warm posterior and feminine water washes

• Dual stainless steel adjustable nozzles with sterilization

• Adjustable warm air dryer and deodorizer

• Gentle-closing heated seat and “sittable” lid

• Save hundreds of dollars per year by using 75% less toilet paper

AFFORDABLE LUXURY

• Illuminating blue LED night light

• Adjustable heated seat (three heat settings)

• Gentle-closing seat with sturdy “sittable” lid

• Simple, intuitive controls

• Fits all standard toilets

Page 7: WCA Home Depot Best for Bath MKl1

BEST FOR HOME | FOR THE BATHROOM

SUPERIOR HYGIENE. Water is the best way to clean just about anything. Using a bidet minimizes the use of your hand, which in turn reduces the number of germs transferred to your hands and other surfaces. This is especially helpful for children, some elderly people and others who may have trouble with wiping or hand washing. It also leaves your private areas cleaner and fresher than if you just use paper.

FRENCH INVENTORS GAVE US THE V8 ENGINE, the rabies vaccine, the modern

pencil and, perhaps just as groundbreaking, the bidet. Popular in Europe, Japan

and parts of South America and the Middle East—and catching on in North

America—bidets and bidet seats use water to cleanse the body after toilet

use and work well for any age group and gender. Unlike traditional bidets,

which are a separate fixture, bidet seats attach to nearly any toilet and employ

a warm-water spray nozzle for cleaning. While they may seem unusual (and a

little intimidating) at first, most people are sold after just a few uses. Here’s why:

CLEANS LIKE A CHAMPThe Brondell Swash bidet seat—a 2015 Women’s Choice Award winner—boasts a 97 percent customer satisfaction rating. Other accolades under its belt include an Electronic House magazine’s 2011 Product of the Year designation and a 2007 Home American Building Products Award.

A Better Kind of CLEAN

As much of the world can attest, using a bidet toilet seat boosts cleanliness, comfort and even the planet.

ENHANCED COMFORT. Never again plunk your bum on an ice-cold toilet seat in the middle of the night—the best modern bidet seats are heated, and some even offer a drying function. Bidets also greatly reduce the need for toilet paper, an especially welcome benefit for people who experience paper-induced skin breakdown and irritation because of medical problems such as IBS, Crohn’s disease, hemorrhoids or incontinence.

GREENER CLEANING. Americans use an average of 34 million rolls of toilet paper per day. If you consider the paper production process, that equals 221,000 trees, 225 million gallons of water, 88 million pounds of greenhouse gases and 161 million kWh of electricity—per day. Meanwhile, using a bidet seat usually reduces toilet paper consumption by at least 75 percent. And while it does use water and electricity, the net amount is less for the bidet than for processing toilet paper.

BY THE NUMBERS.

72 The percentage of homes

and businesses in Japan that have a bidet seat installed, a trend that started there

in the 1980s

98 The percentage of American residential toilets that can accommodate a bidet seat

34,000,000 Number of toilet paper rolls

Americans use each day

75 The percentage toilet paper use would drop if everyone

used bidet seats

25 to 45 The average number of seconds required for an effective bidet cleansing

Brought to you by

2015 WINNER Women’s Choice Award

Page 8: WCA Home Depot Best for Bath MKl1

2016 WOMEN’S CHOICE AWARD

Bathroom IDEAS

DESIGN YOUR OWN VANITYAFFORDABLE BATHROOM UPDATES

Let’s upgrade our bath to dream status. Easy bath updates.

Customize size, style, color and bowl style.

BATHROOM LIGHTING IDEAS PROJECT GUIDES

Use our step-by-step guides online or visit us in-store for a DIY workshop.

Strike a balance that creates an eclectic mix to suit your design aesthetic.

UPDATING YOUR BATHROOM DOESN’T HAVE TO BE A TEDIOUS PROJECT. In fact, it can be a project you and a helper

can tackle in less than a day. Let us show you how to transform your bath and get the look you’ve always wanted for less.

Page 9: WCA Home Depot Best for Bath MKl1

WOMENSCHOICEAWARD.COM

Cool tools: Project Calculators; Utility Rebate Finder; Ask an Expert

THE APRON BLOG BY THE HOME DEPOTDIY, Décor, Organization and Entertaining ideas

BATHROOM DESIGN IDEAS

ADD BEAUTY, STORAGE AND FUNCTIONALITY TO YOUR BATH1

3

STORAGEReplace a pedestal sink with a vanity. Vanities come in many styles and finishes and offer hidden storage for small spaces.

REFRESH YOUR BATH WITHOUT A MAJOR REMODEL2 UPGRADE

ON A BUDGETCheck out the seven most common small projects to turn your bath into a cozy and relaxing retreat.

WHAT TO CONSIDER IN EACH PHASE OF YOUR PROJECT3 BUYING

GUIDESFrom style to installation we can help guide your project to a beautiful completion.

You can do it...

Brought to you by

Bathroom IDEAS

AV

AILABLE OFFERS

Page 10: WCA Home Depot Best for Bath MKl1

WOMEN’S CHOICE AWARD®

BEST FOR HOME HOME DEPOT BUYER’S GUIDE

Interactive digital guide✦ Hyperlinks and videos for deeper

audience engagement, SEO optimized

Unbiased, relevant content educates consumers

✦ Change and enhance behaviors

Useful, custom editorial to drive interest and purchase

✦ Intelligent content = intelligent consumer

Reputable, Women’s Choice Award, brands sponsor lifestyle content

✦ Build brand loyalty and affinity

Drive the conversation✦ Align your content with your customer’s

goals, positioning your brand as aproblem solver and thought leader

Unique OPPORTUNITY

for your brand to engage women in the project-planning and buying process!

2016 EDITIONSpace Reservation Deadline

February 5, 2016

Materials Deadline February 19, 2016

Buyer’s Guide will be distributed through integrated media programs

PLUS sweepstakes in Social Media!

MATERIAL SPECIFICATIONS

Preferred File Format: PDF File

Also accepted: Indesign, Photoshop (saved as a TIFF or EPS file), Adobe Illustrator (with type converted to outlines and saved as EPS file)

Size: Build all full page ads to trim. For bleed ads, extend 1/8” beyond the document page. Include both printer and screen fonts. Convert Illustrator fonts to paths or provide both printer and screen fonts.

Graphics: Optimum resolution is 300 dpi at 100% of final print size. Save linked graphics (line art, halftones, or images) as an EPS or TIFF.

Word CountFull page with photos: Max 400 words2/3 page with photos and 1/3 page ad: Max 300 words

For more information CLICK HERE or contact

Lia Smith DIRECTOR OF PARTNER INITIATIVES

(704) [email protected]

www.womenschoiceaward.comWomen’s Choice Award®The Voice of Women

2016

IDEAS FOR YOUR BATH

ADVERTISING & CUSTOM EDITORIAL

TWO PAGE SPREAD | $5,000• (1) full page ad

• (1) Full page editorial

• Interactive linking included

FULL PAGE

FULL PAGE FLOAT

Full Page 8”W x 10.5”H

Full Page Float 7.5” W x 10”H

ONE FULL PAGE | $3,500• (1) 1/3 page ad

• (1) 2/3 page editorial

• Interactive linking included

1/3

PA

GE

1/3

PA

GE

FLO

AT

1/3 Vertical 2.75”W x 10.5”H

1/3 Vertical Float 2.2.5” W x 10”H

(1) ONE-THIRD PAGE AD | $2,250

Double or triple your

exposure! Contact us at

the email below to see how you

can benefit from our ad guide

special.

ADVERTISING PLANS AND PRICING