Developing

@ComeOurense label

One Label,

The Tool For Synergies

We encourage the

markets canteens to

cook the local products

for customer whom

want to taste the

product in the Market

“Ourense´s Flavour In

The Tip Of The Tongue”

The Council Market are using now the label in all

new campaigns to discover the benefits of our

local products

The last example is brochure to known which are

the Ourense local products

3 main benefits

Increase the value of the goods

Easily to comunicate

We can manage transversally

All citizens and tourists can find the brochure

in Ourense Tourism Ofice, market´s stand and

Download in Council web page or our Social networks

Tourism Council will be introducing local products in the

«pinchos» contest next October, with a own “Come Ourense

Award” to best recipe made only with local products

Sabores de Ourense (Ourense´s flavours) is the most succes

campaign linked to gastro-culture on city since more than 5

years. Best restaurants and thousands on citizens and

thousands of citizens and tourists participate 2 seasons/year

(spring and autumn seasons)

Ecologic fair in the Main Market

INFORMATION

COMMUNICATIONPUBLICITY

12 Producers / 10

of whom are

resellers

We have worked hand by

hand between Market,

Council and C.R.A.E.G.A.

THANK YOU!

I HOPE YOU ENJOYED THE PRESENTATION

Alberto González Villar / Manager of Ourense´s Council Market