us hardwood exports: a global perspective michael s snow executive director ahec

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US Hardwood Exports: A Global Perspectiv e Michael S Snow Executive Director AHEC

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  • Slide 1
  • US Hardwood Exports: A Global Perspective Michael S Snow Executive Director AHEC
  • Slide 2
  • AHEC Membership AHEC member companies supply the growing worldwide demand for U.S. hardwoods, exporting the full range of hardwood products including lumber, flooring, veneer, molding, and dimension materials. AHEC Members include: 111 direct company members; 12 export association members; 8 associate members; 4 sponsor members; Represents 90% of the U.S. hardwood industry
  • Slide 3
  • AHECs Global Reach
  • Slide 4
  • U.S. Hardwood Exports 1986-2007 $ Million
  • Slide 5
  • Source: Global Trade Atlas Worlds Leading Hardwood Lumber Exporters: 2007
  • Slide 6
  • Growing Importance of US Hardwood Exports: Exports as a % of US Production Source: Hardwood Review,
  • Slide 7
  • Red Alder Exports $Millions FAS value)
  • Slide 8
  • Main destinations for Red Alder Exports- 2007 $,Millions
  • Slide 9
  • Source: GTA Red Alder Exports : Major Markets 2005-2007 (Millions of Dollars)
  • Slide 10
  • Value of Hardwood Lumber Exports to Japan 1997-2007 ($ Thousand F.A.S. Value) Source: US Census Bureau
  • Slide 11
  • Value of Hardwood Lumber Exports to Korea 1997-2007 ($ Thousands F.A.S. value) Source: US Census Bureau
  • Slide 12
  • Center for International Trade in Forest Products (Photo by Dr. Dave Cohen, UBC) China: Threat AND Opportunity
  • Slide 13
  • US Hardwood Lumber Exports to China ($ Millions FAS value )
  • Slide 14
  • Demand Drivers Housing Privatization Commercial Construction Rising consumer wealth and sophistication; Domestic and export oriented manufacturing in furniture and interior fittings sectors; Hospitality industry 2008 Beijing Olympics/2010 Asian Games in Guangzhou
  • Slide 15
  • Chinese GDP Growth 1999-2007 Pillars of Growth: High levels of investment spending Trade and Opening to world economy.
  • Slide 16
  • China Accounted for 20% of Global Economic Growth 2000-2005 Automobile Market Exceeds Germany Largest Mobile Phone Market in the World Estimated 10% of Population with Middle Class Purchasing Power. Represents 130 million consumers and growing! Chinese Domestic Market
  • Slide 17
  • Hardwood Demand Driver I: Furniture
  • Slide 18
  • China Furniture Production & Exports Billion USD China National Furniture Association
  • Slide 19
  • Greater China: Furniture Sector Chinese Furniture Export by Province 2006 (Million US$) Province Guangdong province accounts For over 50% of China furniture exports.
  • Slide 20
  • Slide 21
  • Export Markets for Chinese Furniture in 2004 Greater China: Furniture Sector.
  • Slide 22
  • Export Markets for Chinese Furniture 07 Greater China: Furniture Sector.
  • Slide 23
  • Hardwood Demand Driver II: Property Development
  • Slide 24
  • Approximately 700 million square meters of finished construction each year Flooring demand to hit 2.5 billion square meters in 2008 Door and window market to hit 500 million units in 2008 Greater China: Property Development Source: ITTO,
  • Slide 25
  • AHEC Model Home: Shanghai
  • Slide 26
  • Kitchen: American Red Oak Cabinets
  • Slide 27
  • Hardwood Demand Driver III: Flooring and Secondary Manufactures
  • Slide 28
  • million m 2 China Flooring Production : 2002-2006 China is the largest wood flooring producer & consumer Account for 50% world flooring production.
  • Slide 29
  • Source: GTA US Hardwood Flooring Imports: Major Suppliers 2004-2006 (Millions of Dollars)
  • Slide 30
  • million USD 2004-2006 China Door Production & Export United States is the largest export market for Chinese door, account for over 40% of the total export value.
  • Slide 31
  • Will China become a major player in the lumber/veneer export markets? How much growth left in the furniture industry? Can Chinese plantations make them more self-sufficient in wood fibre? Whats Next?
  • Slide 32
  • Source: Wood Markets Inc Chinas rank in wood products global trade: Production:Global Rank Plywood#1 MDF #1 Blockboard#1 Furniture #2 Hardwood lumber #2 Particleboard #3 Softwood lumber #4 (higher than Sweden) Finished Products Soaring Imports#2 (after the USA) Exports#1
  • Slide 33
  • Source: World Trade Atlas Chinese Wood Product Exports: (Millions of Dollars/ 8 month totals)
  • Slide 34
  • China is a Low Cost Producer, But Source: Wood Markets Inc
  • Slide 35
  • Slide 36
  • Slide 37
  • Source: Global Trade Atlas Worlds Leading Hardwood Log Importers
  • Slide 38
  • Chinese/Russian Border - Suifenhe
  • Slide 39
  • Slide 40
  • US Hardwood Log Exports to China: 1997-2007 (Thousands of Cubic Meters) Source: USDA-FAS
  • Slide 41
  • China: Hardwood Log Imports 2007 % Market Share Source: World Trade Atlas:
  • Slide 42
  • China Domestic Timber Output Under NFCP Source: China Timber Import Export Co/IFSA Consulting
  • Slide 43
  • Per Capita Wood Consumption In cubic meters per capita Source: China Timber Import Export Co/Hardwoodmarkets.com 2005
  • Slide 44
  • Other Markets to Watch Southeast Asia/Vietnam Middle East Latin America India **The EU**
  • Slide 45
  • S.E. Asia: Market Overview Million US$
  • Slide 46
  • VIETNAM U.S. Hardwood Log, Lumber & Veneer to VIETNAM Million US$
  • Slide 47
  • Source: Ministry of Agriculture & Rural development Picture of wood processing factories in VN Economy areaTotal (%) 1. North West110.9 2. North East524.3 3. Red river delta18915.8 4. Northern of Danang17014.2 5. Coastal of Southern DN16113.4 6. Highland15312.8 7. South East area37631.3 8. Mekong delta887.3 Establishment (company enterprise) 1 2 3 4 5 6 7 8
  • Slide 48
  • Hardwood Lumber Exports to Mexico Source: Global Trade Index
  • Slide 49
  • Mexico: Hardwood Import Market Share Source: Global Trade Index
  • Slide 50
  • New Markets: Middle East (Dubai 1990)
  • Slide 51
  • New Markets: Dubai (2007)
  • Slide 52
  • New Markets: Dubai (2010)
  • Slide 53
  • Exports of US hardwoods to the Middle East & North Africa 2002 - 2007 ($,000) Source: US Bureau of Census
  • Slide 54
  • Exports of US Hardwood Lumber to the Middle East & North Africa 2002 - 2007 ($,000) Source: US Bureau of Census
  • Slide 55
  • Turkey AHEC/AF&PA Korea Office September 2002 Furniture Industries 65,000 Manufacturers Exports exceeded $1.2 billion in 2007 Heavily dependent on Russian logs Opportunity Export-oriented furniture: Middle East and Europe
  • Slide 56
  • South America AHEC/AF&PA Korea Office September 2002 Emerging Furniture Industries 13,000 Brazilian manufacturers U.S. exports of promoted products doubled Brazil12 th largest market for veneer Opportunity High end furniture
  • Slide 57
  • Brazilian Furniture Exports ($million US) Source: Global Trade Atlas
  • Slide 58
  • Caribbean Shortfall in the mahogany supply Supplies come from Brazil and Guyana Interior design (hotels, restaurants) Small scale furniture market
  • Slide 59
  • INDIA
  • Slide 60
  • Source: World Trade Atlas Indian Hardwood Imports: (Millions of Dollars)
  • Slide 61
  • Indian Imports of Hardwood Lumber: 2001-2007 (Millions) )
  • Slide 62
  • Slide 63
  • The Importance of Europe
  • Slide 64
  • Worlds Leading Hardwood Lumber Importers: 2007
  • Slide 65
  • Hardwood Lumber Exports by Volume - 2007 (m 3 ) Source: US Census Bureau
  • Slide 66
  • US Hardwood Lumber Exports by Value 2007 Source: US Census Bureau ($1,000)
  • Slide 67
  • Source: EUROSTAT EU Hardwood Lumber Imports (Billions of Euros)
  • Slide 68
  • Architectural Projects
  • Slide 69
  • Public sector procurement policies: EU and Japan EU governments developing procurement policies designed to eradicate illegal wood from supply chain. These policies actively promoted by certified wood suppliers. Increasingly sustainability equated with independent certification and traceability. Public sector procurement policies in UK, Netherlands, France, Germany, Spain, and Belgium favour certification. UK policy is the most stringent and insists on Chain of Custody and traceability. AHEC statements on sustainability not accepted by UK public authorities. UK government promoting harmonisation in Europe based on their model.
  • Slide 70
  • Legislative Options: EU Effectively 2 options: 1) Burden of proof on the prosecution Similar to US Lacey Act Encourages risk assessment and due diligence Proportionate to the scale of the problem 2) Burden of proof on the importer/supplier Every shipment would have to be verified legal Takes no account of the risk of illegal activity Could lead to imposition of unnecessary bureaucratic controls Not proportionate to the scale of the problem
  • Slide 71
  • AHEC Actions AHEC-commissioned study to assess the risk of American hardwoods being derived from illegal sources or controversial sources as defined by FSC Controlled wood standard Lobby national governments to accept detailed risk assessment as evidence of sustainability when dealing with small family-owned forests in countries demonstrating good forest governance Encourage timber importing associations to ensure risk assessment forms an integral component of private sector timber procurement policies Continue to explore with FSC and PEFC potential for regional certification of American hardwood forests accommodating large numbers of family owners at minimal cost
  • Slide 72
  • For additional information contact : AHEC Headquarters 1111 19th Street, NW, Suite 800 Washington, DC 20036 Phone: 202/463-2720 Fax: 202/463-2787 www.ahec.org