time capsule to the future of research
TRANSCRIPT
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TIME CAPSULE TO
THE FUTURE OF RESEARCH
ANNELIES VERHAEGHE
222
3 33
Does the
future of
your
business
depend
on luck?
OUR ENEMY? time
444
THE FUTURE IS agile
555
CHEAP
FAST
DIY
TECHNOLOGY
SPRINT
666
TEST
LEARNDEVEL
OP
777
AGILE marketing
888
9999
• Do research where no-one went before
WHEN RESEARCH STOPS
Feeling LIKE RESEARCH
101010
111111
121212
IS THE
RESEARCHER
OF THE
FUTURE
a robot?
131313
141414
MEET YOUR
CONSUMER consultants
151515
161616
52%
Of research participants feels
that surveys allow for a
two way conversation
171717
Exit forum - cloetta
TURNING SURVEYS INTO a conversation
181818
Bringing down the silos
191919
CONTEMPORARY
CONSUMER
conversations
202020
212121
222222
24%
38%
33%
232323
THE KEY TOWARDS smarter RESEARCH
242424
MORE engaging
…AND
REPORTS
252525
262626