three simple steps to create your first program
TRANSCRIPT
Three simple steps to create your first program
If you are just starting out, it might feel daunting to
come up with your first program. You could have
questions like
• What should I talk about?
• What must be covered?
• How do I handle difference in people?
• What steps come first?
These questions swimming in your head can make you
feel overwhelmed. But don’t worry, I can make this
easy for you.
1. Make a list of every topic you can think of about
the work you do now.
Think about what your clients are suffering over. What keeps them up at night with the 3am
sweats?
If you have had the problem you now solve in your business, what did you wish you had known
way back at the beginning?
2. Do some research on the web.
What do other service providers offer? What do they talk about? This can be a great way to
stimulate new ideas and also see what you might have missed on your own list of topics and
ideas.
So for example, if you are a wellness consultant with a nutrition focus, you could start by
thinking about
• Each meal individually
• Healthy snacks
• Food groups
• What to eliminate from their diet
• Dining out
When I was doing this work, I even had a session on take out. My clients would send me their
take out menus and I would highlight the healthy choices for them that would help to achieve
their goals.
Regardless of what business you are in, there are likely several aspects of it to work with.
3. Categorize topics and put them into logical order.
After you create the fullest list of topics you can come up with, put them into some kind of
order that feels appropriate. Then, try the new program out with clients. The more you work
with your program, the more you will discover what works, what areas may be lacking, and
what helps your clients get the results they want.
Thinking about your program from all angles, then checking with other sources to see what
they recommend, will give you confidence using the new program you have created.
Your Client Attraction Assignment
Set aside one hour this week to brainstorm a big list of topics you can cover. Don’t get up or
switch to doing something else – dedicate the entire time to creating this list. Then leave the
notebook open all that week, so you can jot down the new ideas that are likely to continue
popping into mind. You will be amazed at how many ideas you can come up with this way and
how easily your new program will form.
Fabienne Fredrickson, The Client Attraction Mentor, is founder of the Client Attraction System,
the proven step-by-step program that shows you exactly how to attract more clients, in record
time...guaranteed. To get your F.R.E.E. Audio CD by mail and receive her weekly marketing &
success mindset articles on attracting more high-paying clients and dramatically increasing your
income, visit http://attractclients.com