the future magazine: business

1st Ricoh A3 Colour MFP Available Through Distribution

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SMB VULNERABILITYSMBs should be more aware of cyberattacks and what to do to prevent them

Ricoh MP C2011SP is ideal for the cost-conscious business which needs versatility and outstanding image quality.

ISE 2016What attracted record numbers to this year’s show?

Windows 10 OS

Tiny and light

Hyper-fast wireless

Minimal noise

Easy maintenance

ThinkServer Next Generation systems are purposefully designed for the datacentre of the future. Perfectly blending innovation and standardisation and driving new levels of storage density and connectivity, the Lenovo™ ThinkServer is the ideal platform to host server, network, and storage virtualisation. The newest generation of ThinkServer brings power efficiency with Platinum and Titanium rated redundant hot-swap power supplies, and is designed for continuous operation at 45˚C/113˚F with no time restrictions or impact on reliability.

Innovation is built in to the Lenovo™ ThinkServer RD550. A cleverly engineered design allows more storage density and I/O connectivity than ever before - giving you the performance and capacity of a 2U system in a 1U form factor. Industry-unique Lenovo AnyBay design allows multiple storage types in the same drive bay, including front-accessible PCIe SSD for ultimate performance.

VERSATILE STORAGE. FLEXIBLE I/O STORAGE DENSITY. FLEXIBLE DESIGNWith up to 26 drive bays and 74.4 TB of internal storage capacity, the Lenovo™ ThinkServer RD650 is great for storage-hungry applications, such as databases and data analytics clusters. With a dynamic environmental design and a host of high-reliability features, the RD-650 offers outstanding storage density without sacrificing long-term performance.

LENOVO™ THINKSTATION P500

LONG LIFE, EASY MAINTENANCEPC Cloud Manager 2 and the Lenovo Solution Center keep your PC fleet healthy and green in the most effortless way, thanks to a simplified dashboard reflecting every desktop's health and power consumption.

Additionally, the Lenovo Solution Center hardware diagnostic tool allows quick access to frequently used system management tools, including back-up and restore, anti-virus and firewall settings, software updates, Internet connections, and service and support. Reduce pressure on your IT Support team with ThinkVantage System Update.

Our Tiny desktops are the first 1L desktop in the industry, and come complete with flexible mounting solutions, including support for standard VESA mounts. They are perfect for saving space in classroom environments and they provide a reliable, dependable enterprise-level performance.

LENOVO™ THINKCENTRE M73 TINYLenovo™ recommends Windows LENOVO™ THINKSERVER

The Lenovo ThinkStation P500 workstation is a versatile single processor device that utilises a number of unique features to bring about ISV certified, reliable performance at a reasonable price point.

With patented tri-channel cooling, the number of fans has been reduced to three. With the machine sectioned off this way, fresh air is drawn directly where it needs to go in the most efficient way.

By using the optional Flex Module or Connector, the P500 can be customised in a multitude of ways, including Firewire and RAID controllers without sacrificing valuable PCI space.

The P500 also has the most hard drive expansion space of any single processor workstation. Up to 11 drives can be installed; allowing multi-purpose use from lightning fast SSD to high capacity SATA.

Combined with up to 256GB of ECC memory and Intel Xeon E5 chips, the P500 can handle any task thrown at it.

P500 WORKSTATION

CONTACT YOUR ACCOUNT MANAGER TODAY FOR MORE INFORMATION ON LENOVO SOLUTIONS

FREE WINDOWS 10

UPGRADE AVAILABLE NOW!

GREEN AND COST-EFFICIENTCertifications like Energy Star 5.2, EPEAT® Gold, and UL Environment Gold mean you save money with a more energy-efficient PC. Plus, you can use Desktop Power Manager to customise your power settings and balance power consumption with system performance; enabling you to work within budget without missing sustainability targets.

OS

TINY

Our Intelligent Cooling Engine (ICE) 3.0 is designed to provide a balance between thermals and acoustics, resulting in long desktop life. With two optimised settings, temperature or sound can be prioritised depending on needs. The M73 Tiny is perfect for noise-free environments where students can really focus.

ICE COOL AND QUIET

EXERTIS EXCLUSIVE PRICING AVAILABLEContact [email protected] for further details

Altham 01282 776 776 | Basingstoke: 01256 707 070 | store.exertis.co.uk

PUBLIC SECTOR INTERNET OF THINGS FOCUS ON HUAWEI

0 3 To buy online: store.exertis.co.uk F U T U R ETH

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CONTENTS

14 18 39

05 EXERTIS COMMENTPhil Brown introduces the March edition of The Future

06 NEWS IN BRIEFA quick look at what’s happening in the technology market

08 MARKET STATS UPDATEWe look at the current technology trends you should be aware of

10 SOFTWARE DEFINED STORAGE

We take a look at what’s happening in this growing market

14 PUBLIC SECTOROpportunity knocks in the public sector, what's in it for you?

18 INTERNET OF THINGSWhat are the challenges in security and privacy with the IoT explosion?

22 THE FEDERATION OF SMALL BUSINESS ADVISES

There are real business savings to be made by improving energy efficiency

26 MARKETINGWhat SMBs need to consider in marketing in a digital World

30 HOT PICKSA range of best-selling business and accessory products available in March

34 SMB SECURITYWhy SMBs are just as vulnerable to cyberattacks and what they need to do about it

37 ISE 2016 REVIEWWhat attracted record numbers to the show?

39 FOCUS ON HUAWEIFind out how you can take advantage of Exertis’ Certified Services Partner status

47 MUST HAVE ACCESSORIESOur top 10 recommended accessory products for businesses

Windows 10 OS

Tiny and light

Hyper-fast wireless

Minimal noise

Easy maintenance














P500 WORKSTATION


FREE WINDOWS 10



OS

TINY


ICE COOL AND QUIET


Welcome to the latest edition of Future Business

from our new building Ashwood in Chineham, which

consolidates consolidates our Basingstoke employees

into one place. We are well ahead with executing our

plans for our new demo rooms and support functions in

the building. Look out for more news on these soon. It’s

exciting times, particularly with the construction of our

National Distribution Centre in Altham which will house

a 650,000 sq.ft. logistics facility.

We have plenty of news in this issue as well, with the

announcement of DataCore to our enterprise portfolio

coinciding with an article on how software defined

storage is changing how companies can store their

data and save on their hardware investments. Staying

in enterprise, we take a look at how Huawei is shaking

up the networking arena. As the only UK distributor

with Huawei Certified Services Partner status, we can

offer a unique range of products and services to reseller

partners who want to plug into Exertis and build a long-

term, profitable networking business.

Security is never far out of the news and we focus

on cybersecurity issues for SMBs highlighting some

important research facts on how this is an issue for

all businesses large or small. Aligned to the security

topic, we take a look at the seemingly unstoppable

momentum of the IoT and how this is raising some

concerns over security and privacy.

Having just added both Hitachi and Vivitek to our

already impressive AV line-up, we report on ISE,

confirmed as the World’s largest AV and systems

integration exhibition. With record numbers of visitors,

exhibitors and show day events, the consensus was that

it had been the biggest and best Integrated Systems

Europe show so far in its 13-year history.

Of course government is never far out of the news and

certainly there is a huge appetite to go digital in many

areas. We summarise what’s happening in IT across the

three verticals of the public sector: government, health

and education. Don’t forget to look for our public

sector guide on our website.

Lastly, we take a look at how the digital World is

affecting how we approach marketing with some

helpful tips for small business.

Enjoy the read and thank you for your continued

support.

WELCOME FROM EXERTIS

Phil BrownSales and Commercial Director

Publisher Exertis

Editor Nerissa Tong

Design Sophie Hammond

Websitestore.exertis.co.uk

Altham

Sales: 01282 776 776 Address: Shorten Brook Way,Altham Business ParkAlthamAccringtonLancashireBB5 5YJ

To place an order please call 01282 776 776between 9am – 5.30pm Monday to Friday

Basingstoke

Sales: 01256 707 070 Address: Ashwood Chineham Business ParkChinehamBasingstokeHampshireRG24 8EH

To place an order please call 01256 707 070 between 9am – 6pm Monday to Friday

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To buy online: store.exertis.co.uk

NEWS IN BRIEF

According to Technology Business Research, enterprise security spending growth will slow to 10.7% in 2016, meaning it will be a “difficult year” for many security vendors and security services providers.

Growth in 2016 will be lower than the 12% and 11.3% spurts recorded in 2014 and 2015 respectively, but spending will rebound in 2017 as black hats devise new attack methods, TBR predicted.

Total revenue for IT security, hardware and software products, as well as managed and hosted security services, hit $42bn (£29.3bn) in 2015, TBR said. That total will swell to $71bn by 2020, equating to a compound annual growth rate of 11.2 per cent, it added.

EMEA currently accounts for 29.2% of the total, but will generate the lowest growth of all regions in the next five years, TBR said.

The analyst tipped mobile security and security management as two growth hotspots in the coming years. However, revenue in the data security and application security segments will grow more slowly than the overall market, it said.

Source CRN

IDC BACKS SOFTWARE IN TECH GROWTH

Software spending is set to be the fastest-growing technology segment in the coming three years, according to IDC, which claims global IT spending will surpass the $2.8tn (£1.9tn) mark in 2019.

The analyst said that the global figure - which is 14% up compared with 2015 - will be driven by software spending, which will enjoy a 6.7% compound annual growth rate. IDC pointed to network software, collaborative applications, data access, and analytics and delivery applications as the key drivers in the software spending surge.

Hardware and IT services spending will grow “at rates slower than the overall market”, IDC said.

Source CRN

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MOBILE SECURITY AND SECURITY MANAGEMENT TIPPED TO BE GROWTH HOTSPOTS

B U S I N E S S

B.I.G Red Book © Exertis Version 1 - August 2015 20

The Exertis icons have been designed to be unique to Exertis.

The icons represent key technology areas, services areas and vertical markets.

They are used to help visually identify information about our business that differentiates our brand from competitors.

The graphic style for the icons is a flat, minimal, one-colour which uses rounded geometry / square format.

When using icons in designs, the colour should remain consistent across the whole design and should not be a mixture of light or dark colour alternatives.

All templates are available to download from the brand hub at www.exertisbrandguide.com

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CONTROVERSY OVER £1BN BARRIER BROKEN FOR DIGITAL MARKETPLACE

According to government reports, £1bn sales have passed through the Digital Marketplace framework (G-Cloud and Digital Services) in less than 4 years with the former accounting for £903m of the total.

Government claims that 53% of the G-Cloud sales went to SMEs has been met with some controversy as CRN claimed that although 653 suppliers have made a sale through the framework, half of the sales went through just 17 suppliers.

See page 34








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DETACHABLES AND CONVERTIBLES ON THE RISE

Whilst analyst Context pointed to a decline in tablet sales in Q4 2015, it reported an increasing demand for 2 in 1 detachables and convertibles from consumers.

Unit shipments of slate tablets for distributors in Western Europe fell by 27.5% year on year for Q4 2015, dropping from more than 5 million to about 3.7 million in the last quarter of 2015. The UK market was down 14.1%. However across Western Europe, the analyst reported a 31.3% increase in detachables and an 84% boost in convertibles compared to the same period the previous year.

Marie-Christine Pygott, Senior Analyst at Context, said: “To put these figures in perspective, detachables and convertibles comprised 11 per cent of overall notebook unit sales in distribution at the end of last year, and an even larger share (15%) in the consumer space.”

0 7To buy online: store.exertis.co.uk F U T U R ETH

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• Hitachi projectors have been added to Exertis’ extensive AV portfolio with their best of breed 3LCD and DLP ranges and the new LED Phosphor products arriving mid year. Ideal for the education and corporate market

• Vivitek has also been added with its ultra-portable Qumi series including the new feature rich and pocket sized Q6, and HS series of home cinema projectors

• DataCore’s leading range of Software-Defined Storage (SDS) solutions are now available from Exertis’ enterprise division. DataCore’s SDS solutions enable enterprises and organisations of all sizes to benefit from end to end management of their server and storage estate through a virtualised software layer that sits above their hardware investment, simplifying the complexities of most traditional storage systems, dramatically enhancing performance and reducing the total cost of ownership. Resellers will gain access to DataCore SANsymphony-V and DataCore Virtual SAN

• Exertis has been appointed by Naim to distribute its highly acclaimed Mu-so Qb compact, multi-room, wireless music system. The Mu-so QB is a compact version of the Canalys, Mu-so system, yet its elegant 8.6” cubed dimension retains its power and performance delivering high quality audio

NEWS FROM EXERTIS








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CIOTOS REQUIRED

As reported in Computer Weekly, over half of UK businesses – particularly those in the education, retail and telecoms sectors – plan to employ a Chief Internet of Things Officer (CIoTO) in the next 12 months to help plan and manage their growing IoT spend.

With enterprises expected to spend 42% more on IoT projects in 2016, in a recent survey, 54% of businesses said they needed someone to guide them through the process. The survey was commissioned by security supplier Webroot and datacentre organisation IO.

The report said 68% of UK business leaders expected to reap tangible benefits from their IoT investments this year, and one in five were already seeing the benefits. Overall, 94% of businesses claimed to be making preparations for the IoT, spreading their investments across infrastructure, security, R&D, skills and personnel.

See page 18

Source Computer Weekly

BASIC BANDS CONTINUE TO OUTSELL SMARTWATCHES

According to analyst Canalys, two out of every three smartwatches sold last year were from Apple which shipped no fewer than 12 million.

Samsung was next best, with its popular Gear S2 device followed by Pebble and a top placed Android version from Huawei. If the jury is still out on smartwatches, basic bands still remain the favourite wearable with some 37 million shipped in 2015, dominated by Fitbit.








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BUSINESS TRENDS DRIVING DEMANDS

THE TOTAL PREDICTED REVENUE FOR IT SECURITY, HARDWARE AND SOFTWARE PRODUCTS, AND MANAGED AND HOSTED SECURITY SERVICES

$71 BILLION

BY

2020

BIG DATA SPENDING TO NEAR$50 BILLION BY 2019

Source: Ancoris and iGov Survey

OF SENIOR PUBLIC SECTOR STAFF BELIEVE THAT THE USE OF CLOUD TECHNOLOGY COULD BENEFIT THEIR ORGANISATION

72%

TECHNOLOGY IN SCHOOLS WILL COST AROUND

£623 MILLION IN 2016 ALONE

Source: Gartner

SOFTWARE GROWTH TO DRIVE GLOBAL IT SPENDING TO

$2.5 BILLION BY 2019

IDC

PROPORTION OF ENTERPRISE THAT WILL HAVE STARTED

WINDOWS 10 DEPLOYMENTSBY JANUARY 2017

IDC

50%

0 8 F U T U R ETH

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B U S I N E S S


BUSINESS TRENDS DRIVING DEMANDS

THE TOTAL PREDICTED REVENUE FOR IT SECURITY, HARDWARE AND SOFTWARE PRODUCTS, AND MANAGED AND HOSTED SECURITY SERVICES

$71 BILLION

BY

2020

BIG DATA SPENDING TO NEAR$50 BILLION BY 2019

Source: Ancoris and iGov Survey

OF SENIOR PUBLIC SECTOR STAFF BELIEVE THAT THE USE OF CLOUD TECHNOLOGY COULD BENEFIT THEIR ORGANISATION

72%

TECHNOLOGY IN SCHOOLS WILL COST AROUND

£623 MILLION IN 2016 ALONE

Source: Gartner

SOFTWARE GROWTH TO DRIVE GLOBAL IT SPENDING TO

$2.5 BILLION BY 2019

IDC

PROPORTION OF ENTERPRISE THAT WILL HAVE STARTED

WINDOWS 10 DEPLOYMENTSBY JANUARY 2017

IDC

50%

Intel, the Intel logo, Xeon, and Xeon Inside are trademarks or registered trademarks of Intel Corporation in the U.S. and/or other countries.

Modular IT flexibility that’s precisely tailored, quickly deployed and easily managed for modern and legacy applications.

Workload-defined infrastructure, converged.Next generation PowerEdge FX architecture with Intel® Xeon®

processors - redefine your resources without redesigning your datacentre.

PowerEdge FX architecture.

Exertis has full demo unit capabilities… speak to your account manager to arrange a visit now.

COPING WITH DATA

Big Data, the Cloud, mobile technology and IT security are likely to continue to be focus areas in 2016 but it’s no secret that the amount of data generated and stored is exploding. The ability to collect data from a wide range of sources from mobile devices through to social media and now the Internet of Things will increase the growth even more. It’s been estimated that as much as 90% of the World’s data has been generated in the last couple of years. Cisco has predicted that by 2020, there will be 50 billion connected things and not just phones and tablets but other physical objects that can collect data. Companies rely on data to drive their business but are struggling to deal with this exponential growth. Finding ways to capture, store, protect and manage the data cost efficiently is a major concern with

tight IT budgets. One solution to this data deluge is software-defined storage (SDS). SDS enables companies to utilise existing storage investments, easily incorporate new high speed flash technologies and save on their hardware investments. Rather than buying a proprietary product with locked-in functions, customers can choose the best hardware and software and combine them into the most effective solution for their needs. SDS gives them the ability to choose less expensive standard hardware and use it with enterprise-level software, thereby optimising the use of the infrastructure and improving the price performance.

FROM DISRUPTIVE TO MAINSTREAM

Virtualisation has transformed the server market and a similar transformation is happening in storage from the datacentre to the computer room. SDS separates the advanced storage services from the hardware on which the data is stored, eliminating hardware lock-in and the rigidity associated with legacy systems. Reducing storage costs at a time of increasing capacity and demand for higher performance requires a different approach. SDS provides that with a more flexible, more automated solution with built-in resiliency and disaster recovery at a significantly lower price point than was possible in the past.

THE SHIFT TOWARDSSOFTWARE DEFINED STORAGE

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Software Defined Storage (SDS) is the abstraction of data services from the storage hardware and it promises a lot: flexibility, cost savings and the elimination of vendor lock-in. We take a look at what’s happening in this growing market.

Whilst SDS has been around for several years, the momentum behind the technology is increasing exponentially, forcing the market to consider how quickly the approach, traditionally thought disruptive, will in fact become best practice and eventually mainstream in the datacentre. According to a recent IDC survey, more than 25% of organisations have already invested in software-defined storage solutions in 2015 and a further 40% are evaluating options. This was further evidenced by a poll conducted by SDS provider DataCore which revealed that many organisations are moving away from storage functions tied to specific hardware.

WHAT IS IT AND WHAT’S DRIVING SDS?

At a basic level, SDS allows you to consolidate multiple ‘pools’ of storage on the network and use them as a single usable volume. How and where the storage gets presented is all managed by the software - for example, disks in a few traditional x86 servers could be

allied to some traditional SAN storage to present a single large ‘pool’ of data storage to be used by a server or application on the network.

The demand for high performance flash storage has never been greater, but the challenge has always been balancing performance with cost, and getting the performance to the right application at the right time. SDS solutions allow administrators to utilise a relatively small amount of high cost flash storage to service the high performance requirements of the applications as needed, while re-purposing legacy DAS, NAS and SAN storage for general use, thereby extending the life of existing storage assets. Removing dependencies on expensive, proprietary hardware avoids ‘hardware lock-in’ to traditional vendors and also eases storage TCO while improving manageability.

One of the biggest drivers of SDS is the ability to consolidate ALL storage into a single place, this means all spare capacity across the network can be used, significantly improving efficiency and reducing overall storage costs. SDS can also provide administrators with greater flexibility, increased responsiveness and even improved resilience depending on key business drivers.

LEADING SDS VENDOR ADDED TO EXERTIS PORTFOLIO

Exertis recently added DataCore to its enterprise vendor portfolio. DataCore is one of the leading providers of SDS solutions enabling enterprises and organisations of all sizes to benefit from end to end management of their server and storage estate through a virtualised software layer that sits above their hardware investment. Gareth Bray, Server, Storage and Networking general manager at Exertis said “DataCore will provide our resellers with unquestionable storage value and efficiencies by reducing storage costs, improving performance, simplifying storage management through a single user interface and providing ongoing business continuity including disaster recovery. SDS is now the defacto method for data management and we are delighted to be partnering with the established market leader.”

Resellers will gain access to DataCore SAN symphony-V and DataCore Virtual SAN. DataCore’s solutions are targeted towards the IT data centre that typically services 250 employees and above, although for smaller Hyper-V environments, DataCore offers an entry level, 2 simple 2 node hyper-converged solution, DataCore’s Virtual SAN. DataCore recently achieved a new World record, audited by the Storage Performance Council (SPC-1), for price performance with IOPs of 5 pence recorded on Lenovo’s x 3650 systems. On the same platform, the company recorded the fastest response times ever attained, even compared to the many all-flash arrays and multi-million brand systems that have published SPC-1 results. Brett Denly, regional director, DataCore Software commented on the announcement: “Partnering with Exertis allows DataCore to leverage the startling performance results (SPC-1) announced in December that are set to revolutionise the UK server and infrastructure market. This relationship allows us to target partners selling Dell, Fujitsu and Lenovo solutions who would understand the massive performance gains that can now be achieved using DataCore, alongside our traditional storage and virtualisation partners.”

FUTURE OUTLOOK

IDC believes that SDS represents a major shift in storage acquisition but one that is probably overdue given that speed, cost-effectiveness, flexibility and resilience are now mandatory requirements. Influential vendors are now promoting SDS as the way forward with software centric companies likely to dominate the market. Storage has never been so important as an IT category and this is likely to be reflected in how IT budgets are spent. Sources: IDC

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SELECT PartnerProgram

The main purpose of the SELECT Partner Program is to support and incentivise resellers through a dynamic training and rebate Program. As a SELECT EXPERT Partner, resellers will stand out in the market as a partner customers can trust to deliver outstanding solutions.

What’s more, we’re committed to providing a reliable, open, communicative and collaborative working atmosphere that helps ensure mutual success.

SELECT Partner Program Overview

Resellers can sign up for the SELECT Partner Program, visit http://becomeourpartner.ts.fujitsu.com/register.php

Why resellers should become a SELECT EXPERT?

Build stronger, closer relationships with complimentary support

Enhance their skills - utilise our range of comprehensive and flexible online and face-to-face training resources

Receive SELECT rebates - why not get a rebate for doing what they’re already doing

Earn additional performance-related rebates - by becoming a SELECT EXPERT they qualify for our Pay4Performance Programme

SELECT Registered SELECT Expert

Mobility Solutions AdvancedClient Solutions VirtualClient ComputingWorkstationsAll-round Servers AdvancedServer Solution DataManagementData Protection

SELECT Expert Rebates

Pay4PerformanceSELECT EXPERT accredited partners are also eligible for our SELECT Pay4Performance rebates.

What is SELECT Pay4Performance?SELECT Pay4Performance is a target driven rebate program in which Fujitsu account managers will agree a target level of sales for each quarter for both client and enterprise products.

In addition to receiving standard SELECT EXPERT partners at the end of every quarter, all partners will have the opportunity to receive an additional SELECT rebate through SELECT Pay4Performance.

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1 2 F U T U R ETH

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G A M I N G A N D E N T E R T A I N M E N T1 4 F U T U R ETH

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B U S I N E S S

Wherever you look it seems that both central and local government are on a mission to go digital. Digitisation has received tremendous backing from Government with a multifaceted drive towards making the UK a global leader of digital public

services. Central Government, Local Authorities and the wider public sector are being equipped with new tools, practices and support to realise this change backed by considerable funding as outlined again in the Government’s spending review. There is a huge appetite to reduce duplication of effort and gain better interoperability across government departments as well as creating a common platform for easier engagement. Felicity Singleton, Director of Digital Policy and Departmental Engagement from the Government’s Digital Service advocates open source and open data to alleviate public service dependence on closed propriety systems. Peter Fleming, Deputy Chairman, Local Government Association wants to reduce the cost of face to face transactions by 98% and provide 24/7 online services. If you think this is just hot air, then take a look at the number of major events listed on the government’s website to run throughout this year: Mobile Working in Government 2016 (March); Digital Government 2016 (April), Modernising Justice 2016, through technology innovation and efficiency (June) ; Education ICT 2015, focused on educational software and virtual learning (June); Enhancing Housing Service through innovation and technology

(July), Open Source Open Standards 2016, open source software is hailed as being flexible and crucially can reduce ICT spending to deliver the best value for money for taxpayers (July); Government ICT 2.0 dedicated to implementing and revolutionising public sector ICT (September) and CyberSecurity Summit 2016 (November).

AMBITIOUS DIGITAL PLANS BY GOVERNMENT

The government’s objective to take advantage of the digital age was further outlined in the November spending review. Hot on the heels of the programme to digitise the NHS, the government announced its intention to invest £1.8 bn in digital technology and transformation projects across the public sector over the next 4 years. According to the government, “The Common Technology Services programme will deliver flexible and modern technology for the entire Civil Service, opening up more government contracts to suppliers and saving money for taxpayer.”

FURTHER INVESTMENT IN MOBILE DIGITAL TECHNOLOGY

A huge investment is also planned in new mobile digital technology through the Emergency Services Mobile Communications Programme (ESMCP). The government will spend nearly £1 bn in new mobile

OPPORTUNITY KNOCKSIN THE DIGITAL PUBLIC SECTOR








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1 3F U T U R ETH

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To buy online: exertis.co.uk 1 5F U T U R ETH

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digital technology through ESMCP. The enhanced network will enable officers to access key police databases, take mobile fingerprints and electronic witness statements and stream live body-worn video - all while on the move.

GETTING SMES IN “ON THE ACTION”

Last summer, the Minister for the Cabinet Office, Matt Hancock, announced that £1 in every £3 that the government spends will be with small businesses by 2020. In addition, Sally Collier, the Government’s Procurement Agency Chief Executive has pledged that every government department would be tasked to identify its own SMB spend to meet the 33% commitment. The Crown Commercial Service has been asked to identify particular IT contracts to champion to SMBs. SDS is now the defacto method for data management and we are delighted to be partnering with the established market leader.

NHS GETS FURTHER SHOT IN THE ARM

The government will spend £4.2bn on NHS technology - including apps, Wi-Fi, cyber security and electronic patient records - over the next five years, according to a recent announcement by Health

Secretary Jeremy Hunt. This is significantly more than the £1bn originally announced in the government spending review.

The NHS is on a path to go paper free at the point of care by 2020 with the government investing £4.2 bn in new technology over the next 5 years to deliver better connected services for patients and ensure that doctors and nurses have the information they need at their fingertips. The aim is for patients to have access to their entire health records online and 80% of clinicians in primary, urgent and emergency care to have digital access to key patient information. It’s estimated that the current annual cost of paper storage records could be up to £1million for each trust.

Last year, Hunt announced that within the next financial year, a quarter of Smartphone users would be able to access NHS services and medical records, to book appointments and arrange repeat prescriptions using a suite of health apps. The government has earmarked a portion of the £4bn funding for the development of apps, telehealth and building a new nhs.uk website. The DoH is working with mobile platform providers, including Google, Apple and Microsoft, to “ensure that patient-focused apps are fully supported and patients can access them easily from their mobile devices” said Hunt.

Certainly, there is no shortage of opportunity and the IT industry was given a further boost with a commitment to spend up to £1bn on the roll-out of free Wi-Fi access across the NHS. This is expected to coincide with the 2020 date. Health Secretary Jeremy Hunt said “Everyone using the NHS expects it to be a World leader in digital healthcare and free Wi-Fi is an essential part of making that a reality. It will give patients and staff the ability to access the services they need as well as freeing up clinical time and reducing overall costs.” As not all Trusts operate the same, there will be a requirement to map out the digital maturity of each to ascertain requirements and implement a solution.

According to a report in Computer Weekly, some £1bn of the funding will be spent on infrastructure, cyber security and data consent. Data consent has caused much controversy, particularly concerning the Care.data programme, which aims to extract anonymised patient data from GP records to a central database held by the Health and Social Care Information Centre.

FURTHER EDUCATION REQUIRED

Education has taken a bit of a backseat in comparison to other forms of public sector spending and there has been much debate on the effectiveness of ICT. However to ignore the benefits that IT can bring in a digital age would surely be a mistake. It isn’t about using less technology in classrooms, it’s about choosing the right product solutions and providing the right training. That’s where IT vendors and resellers, educational establishments, and government need to be focused. Bob Harrison a governor, former headteacher and Educational advisor at Toshiba Information Systems was reported in CRN as saying “…unless schools make teachers confident in using technology, have a reliable infrastructure around Wi-Fi and get a really clear view of why they are using technology, it will be a waste of money. Throwing kit at schools is doomed to fail…”. A BESA survey in 2014 highlighted that schools were under-resourced in terms of Wi-Fi connectivity but the government has pledged to invest £1.7 bn to bring superfast broadband to over 95% of the UK by 2017. Some resellers are already focusing more on providing infrastructure and connectivity into education rather than purely devices and equipment.

In trying to reduce costs and improve efficiency across the public sector, IT resellers have the opportunity to capitalise on the myriad of projects that are on the table. Moreover as outlined in our recent public sector guide, Exertis is on hand to help you take advantage of the opportunity.

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MOBILE

1 6 F U T U R ETH

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B U S I N E S S

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CHALLENGES:

1. Seamless connection to all of your devices including your desk phone2. Being untethered from your desk3. Block sounds in your environment from being heard on your calls

RECOMMENDATION: Savi™ 740

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CHALLENGES:

1. Conferencing on-the-go; personal and group2. Block background sounds in a variety of loud environments3. Manage connectivity to multiple devices

RECOMMENDATION: Calisto™ 620

Mobile/Remote

CHALLENGES:

1. Block out sound for focus2. Mobility to take calls to a quiet location3. Ability to connect to multiple devices

RECOMMENDATION: Voyager Focus™ UC

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Better meetings happen with Plantronics

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1. Stay connected on-the-go2. Block background sounds in a variety of loud environments3. Manage connectivity to multiple devices

RECOMMENDATION: Voyager Legend™ UC

Mobile

Meetings today are not defined by where you are, but how you’re connected.

With the right devices, you and your colleagues have the freedom to work with colleagues from wherever you are - with no barriers to communication.

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1 8 F U T U R ETH

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B U S I N E S S


PRIVACY AND SECURITY ISSUES WITH THE IOT

TAKE YOUR PICK

• Gartner predicts there will be 6.4 bn connected devices in 2016, up by 30% on last year with 20.8 bn devices to be in use by 2020

• Juniper Research predicts 38.5 bn by 2020• Cisco predicted the number would be closer to 50 bn• Morgan Stanley predicted even more at 75 bn• IDC claimed that spending on IoT was £461.8 bn last year and

predicts the market will be worth $1.7 trillion by 2020• Whatever numbers you believe and they often change of

course, one thing is certain, IoT is here and growing fast with Western Europe set to be one of the fastest growing regions over the next few years according to IDC

AN UNSTOPPABLE PHENOMENON

Not surprisingly, as it applies to any object connected to the Internet that can send and receive data, IoT covers a multitude of markets from consumer to business. Indeed virtually every machine that operates in every market and sector can be connected to the Internet fuelled by the continued growth of wireless networks and greater bandwidth. Moreover, with the continued proliferation of Smartphones (more than 55% of adults own a Smartphone and the number of Smartphones in the UK will reach 43.4 million by 2017), the IoT phenomenon is unstoppable. Indeed Gartner predicts that 1 in 5 vehicles will have some form of wireless connectivity by 2020 and Intel believes that by the same time, there will be around 26 Smart objects for every human being on earth. However most Smart devices aren’t in your home or phone, they are in industry tracking inventory, increasing efficiency, saving costs and in some cases saving lives.








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1 9F U T U R ETH

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THE INTERNET OF EVERYTHING?

However, this proliferation of IoT devices doesn’t come without security and privacy concerns. Indeed for some products you might well feel that perhaps the benefit doesn’t quite stack up. Undoubtedly, there have been some questionable product launches particularly in the consumer space. The ‘Smart diaper’ may only serve a useful purpose if you have lost your sense of smell and equally the ‘Smart egg tray’,that syncs to your Smartphone, may only help the less numerate amongst us that needs to know how many eggs are left. Connecting every device to everything will probably make life more complex not easier and if it isn’t that useful or it doesn’t solve a particular problem then why bother? Far better to have a sensor that can pick up CO2 emissions, meters that can conserve energy use or devices that can report a mechanical fault in an appliance. Indeed the machine to machine communication is a key driving force for IoT. The advantage of M2M extends across a host of vertical markets including: manufacturing, transport, travel, utilities, healthcare, agriculture to name a few. According to Verizon, organisations that have implemented IoT have seen an 82% increase in efficiency, 49% increase in product quality and 45% increase in customer satisfaction.

VULNERABILITIES IN IOT

As to the risks, IoT presents a variety of potential security issues that can affect consumers, business and even wider afield. It’s probably its biggest concern. HP released results of a study revealing 70% of the most commonly used IoT devices contained vulnerabilities including password security, encryption and a general lack of access permissions. It uncovered on average 25 vulnerabilities per device. The IoT devices tested, along with their Cloud and mobile application components, were from manufacturers of TVs, webcams, home thermostats, sprinkler controllers, hubs for controlling multiple devices, door locks, home alarms, scales and garage door openers. The most common and easily addressable security issues reported included: privacy concerns relating to the collection of personal data; insufficient authorisation with passwords of low complexity; lack of encryption to the Internet and local network; insecure web interface and inadequate software protection when downloading software updates. Similar risks were mentioned in a Federal Trade Commission report entitled 'IOT: Privacy and Security in a Connected World'.

PRIVACY AND SECURITY

Indeed, privacy and security were mentioned as concerns regarding the purchasing of IoT devices by half of respondents in an Accenture survey last year and manufacturers need to ensure they have the trust of the consumer if they want their products to sell. Edith Ramirez, the US FTC chairwoman, has gone on record warning that embedding sensors into everyday devices and letting them record what we do, could pose a massive security risk. Minimising the amount of data collected and retained, by only capturing data that is necessary to the product or service being offered rather than more sensitive personal data, would seem to be a reasonable remedy. Alternatively, consumers should have the right to know that their data is being retained and used for purposes in a way that differs from what might be expected and have the opportunity to consent or deny that use. How practical that is when there is no consumer interface remains to be seen.

How worried should we be about these security issues? That obviously depends on the possible outcomes. Certainly there have been some high profile revelations including the tampering of driverless cars, security flaws in some fitness bands and energy meters which

have provided information on an owner’s location and concerns in healthcare on certain connected devices like pacemakers. Some hackers have taken advantage of IoT devices that are connected to a company’s Wi-Fi network, and they have been able to hack into corporate infrastructures without any physical access. It’s inevitable that IoT devices will find a path into organisations much like BYOD has with mobiles. Furthermore, there is the debate about connecting more of our critical infrastructure and industry to the Internet allowing cybercriminals to inflict more threatening and widespread damage.

QUALITY RATHER THAN QUANTITY

Whilst there have not been any major incidents with respect to IoT, can anything be done to increase security? In reality, there is a big difference in the quality of some IoT devices which is usually reflected in the price. Equally, many devices are so small with limited processing power that it is difficult to add security measures like encryption and other more robust security measures. Connected devices need regular updates to help protect them from possible cyberattacks from hackers and many companies don’t offer remote updates for their Smart device. In some cases, particularly at the lower end of the market, companies may not have the financial means or technical expertise to offer such support. In addition they may not have the communication channel to deliver it either. If left to the consumer to manually update, the chances are it’s less likely to happen. Some observers believe that certain companies put profit first and security second ensuring they are first to market. Others point out that new entries into the market may not have the same security awareness of existing technology companies.

REMEDIES

At the present time, there is no dominant IoT ecosystem or standards which, if in place, could help address privacy and security issues. The onus is on the IoT manufacturers to put reasonable security at the forefront of product development. What is reasonable security may well depend on the amount and sensitivity of data collected. However, the FTC report recommended that companies should conduct a privacy or security risk assessment, minimise the amount of data collected and retained, and test their security measures before launching a product. In addition, they should utilise service providers that are capable of maintaining reasonable security if that expertise isn’t available in-house and have a procedure to patch known vulnerabilities. The ability to remotely update IoT devices should be a key requirement to maintain security as vulnerabilities are discovered.

Even in the more established Internet World, secure applications and systems can be compromised. Certainly as more devices are connected, there is going to be an inevitable requirement to store and analyse huge amounts of data. That can only be good news for the channel.

As suggested earlier, IoT is here to stay and in most cases the benefits outweigh the risks. However, should you need advice for you or your customers, Exertis is best placed to help you. We are leaders in the distribution of home automation products and have experts in the Smart tech market that can provide advice and support on the best products. Our technical support teams can also advise on security.

Sources: FTC, HP, Intel, IDC, Verizon, Gartner

Harlow: 01278 822 822 | Basingstoke: 01256 707 070 | www.exertis.co.uk

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Altham 01282 776 776 | Basingstoke: 01256 707 070 | store.exertis.co.uk Altham 01282 776 776 | Basingstoke: 01256 707 070 | store.exertis.co.uk

THERE ARE REAL BUSINESS SAVINGS TO BE MADE BY IMPROVING ENERGY EFFICIENCY

At this time of year it is common to hear news about how consumers are struggling to cope with rising gas and electricity bills. But it is much less common to hear about the energy costs our small businesses are facing. However, almost a third of small firms








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highlight the cost of energy as a barrier to the growth and success of their business. Finding energy efficiencies is the single best way to reduce these costs over the long-term and small businesses need all the support and information they can get to help to make these savings wherever possible.

The problem is significant. Energy represents a substantial cost for the majority of small businesses and yet the current market is failing them. Many SMEs have either not looked into how to reduce their energy costs, or are simply not experienced enough in identifying areas where they can save money on their bills. In fact, seventy per cent of these businesses experience difficulty comparing energy tariffs and 43% say they have never switched supplier.

The Competition and Markets Authority (CMA), which is preparing to conclude its investigation into the energy market, says SMEs in the UK pay around £500m more a year than if competition was functioning effectively. It has voiced concern that 45% of SMEs have been placed on a default tariff, one that has not been actively negotiated, which can be more than twice as expensive as a negotiated tariff.

The Federation of Small Businesses (FSB) is representing the interests of smaller businesses by responding to the CMA’s investigation. Substantial savings can be made through the implementation of energy efficiency measures as well as ensuring businesses secure the best tariff available. Many smaller businesses, however, either don’t believe they can make substantial savings, or haven’t trusted the market and the system enough to engage in the process.

This is why we have just launched our new FSB Energy service to help members reduce their gas and electricity bills. Members using the service could cut approximately a quarter (23%) off their annual energy bill, which is equivalent to nearly £1,000 for the average FSB member.

Small business owners want clear, easy to use advice on competitive rates for utilities and this service will go some way to meeting this need. But while clear and trustworthy advice is important, there is so much more business owners and operators can do to reduce their energy bills.

Energy efficiency is something small businesses are really embracing. FSB research suggests that 90% of businesses want to be energy efficient and 58% have already made changes to improve their energy efficiency. The most widely reported energy efficiency measures already introduced are the installation of more efficient lights, lamps and bulbs; the introduction of switch off/turn down policies; and improved insulation.

This is good news because the effect can be significant. The Department of Energy and Climate Change (DECC) estimates that the average SME could reduce its energy bill by 18-25% by installing energy efficiency measures with an average payback of less than 1.5 years. The benefits don’t just stop with the financial remuneration either.

The great thing about energy efficiency is that once a business makes savings, they go straight on their bottom line and remain there. There are a number of other benefits which come hand in hand with energy efficiency improvements including increased productivity, a more comfortable working environment, financial savings which can be used to fund new employees and the reputational benefits of improving the business’s green credentials.

However, there are still major obstacles that need to be overcome. Operating from leased or rented premises is the most significant of these, with over half of businesses citing this as a major obstacle preventing them embracing energy efficiency. One option to

explore is negotiations with landlords, potentially splitting the cost of introducing energy efficient solutions. Other barriers identified include a lack of concern around energy costs and a lack of capital for energy efficiency investment.

Cost is obviously a vital driver for small businesses but many of the companies I speak to are also genuinely concerned about their carbon footprint and trying to do their bit to protect the environment. Furthermore, in a World where young people entering the World of work are looking for a different kind of employer-employee relationship, a business that shows it thinks with its heart as well as its head can be a in a stronger position to attract the best talent.

The reasons for small businesses to take a serious look at their energy bills and energy efficiency are many and they are powerful. Negotiating the myriad of obstacles has not always made this the easiest of tasks for time-pressed business owners, but hopefully they now have the resources they need and the advice they can trust to enable them to make savings with the minimum of fuss.

To find out more about FSB Energy, visit www.fsb.org.uk/benefits

BUSINESSES WISHING TO SAVE MONEY BY BEING MORE ENERGY EFFICIENT SHOULD CONSIDER THE FOLLOWING SIMPLE STEPS:

• Setting heating timers to the right date and time, especially when the clocks change

• Take different working times on weekends and bank holidays into account when setting heating timers

• Setting the heating in the office to a recommended 19 degrees centigrade

• Seal up draughts and unused doors• Regularly check and maintain any air conditioning units

and air filters • Making sure all lights are turned off when not needed,

including in unoccupied areas• Asking staff to turn their computer monitors off if they

are away from their desks for more than 10 minutes and that both PCs and monitors are turned off at the plug at the end of the day

• Make sure all electrical equipment in kitchens are switched off at the plug at the end of the day

2 3F U T U R ETH

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The World of modern marketing is a much more complex place than ever before. With the digital World opening up many more ways of getting yourself seen and heard more quickly and by more people the temptation is often to get all the tools,

get busy and get going, without pausing for thought. Here are some fundamentals that will make the most of your marketing resource, and hence more efficiently and effectively contribute to business growth.

BE CLEAR ABOUT YOUR VALUE

Many businesses know what they do and how they do it. But stop a moment and think about what is the value and benefit to your customers? Marketing people call this positioning - where do you sit in the market compared to your competitors, what sets you apart and what is the benefit of this differential? Benefits boil down to saving time, hassle or money, or a combination. To get to them always keep asking “so what?” whenever someone spouts a feature - simple example, our solution has a 40GHz core processor fibre array. The ‘so what’ here maybe is that it processes data twice as fast as the nearest competitor, reducing your billing process by 50% - saving time, raising productivity.

KNOW YOUR CUSTOMER

If you don’t have a CRM system you can’t know your customer. Long gone are the days when customer intelligence resided in the heads of the sales team and maybe some underused contact management system. CRM centralises customer intelligence and allows everyone in the business to get a view of the customer and enables another marketing fundamental - segmentation. Understand differences in your customer base - geography, sales potential, buying patterns, industry sector, personnel in an account (who buys, who influences and who specifies) and so on. There are two massive gains here - by segmenting and structuring your data you can group like customers together and build communication plans more relevant and personal to their situation and need, and secondly, you can allocate responsibility for contact and engagement to the most suitable resource - immediate leads, and those looking to buy go to sales, marketing handle the bulk of ‘interested’ and nurture them to a sales ready position, support teams pick up post-sale.

CRM today is not complicated - there are some great value tools, up in the Cloud that anyone can get going within minutes, and many provide sophisticated marketing, sales pipeline and support tools for a few pounds per user per month.

MARKETING

HOW TO STAY AHEAD IN

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BE JOINED UP

CRM allows a modern business to be joined up between marketing and sales - see it as total business development. If you know your customer, you know who is not a customer and hence a likely one (typically there will be more of these than customers - what a great growth opportunity), and importantly who you don’t want to be one. Have a lead generation and nurturing programme - buy data of likely prospects and handle inbound interest - from the idly Googling a topic to interested lead to customer, with relevant content served at each stage. Marketing handles the front end bulk, puts in place campaigns to attract and engage with prospects, and hands over to sales when ready for have an informed chat.

ENGAGE & CONVERSE

Get hooked up at the earliest point - your business promise and interesting content (this is essential - what’s on your website, your ads, your emails, your thoughts, opinions, articles, infographics, case studies, video ‘how to’ …… ) will attract potential customers. But do more than communicate, reach out, engage and converse. People respond better when they are listened to and understood. This goes for remote dialogue - via email, social media, live chat, phone - as well as face-to-face.

MONITOR, MEASURE AND MAKE BETTER

If you’ve got a clear business development, marketing and sales process defined you can monitor and measure. If you can measure you’ll know what works, for what type of prospect or customer, and what you can make better. Engagement with the business (web analytics & behaviour, social activity, links followed, downloads, opt-ins to news and views, webinars and so on) can be gauged, and, key here, have a value put on it because more efficient and better conversions result all along the way.

BE AUTHENTIC

However you go about your demand generation, engagement, and nurturing one thing is golden - be yourself and be true to your brand, values and your product or service benefits. There is no room for flannel and fluff these days - the web allows potential buyers instant access to alternatives should you fail to meet their needs or expectations. Way back it was all about creating the impression and corporate posturing, now buyers demand information first, the impressive stuff comes after.

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WHY IS ALL THIS SO IMPORTANT?

The more relevant and personal you are at each stage and at all times, the more respected you become and hence more trusted. And since trust equates to value this then drives word-of-mouth recommendation and advocacy - still the holy grail of marketing, irrespective of the technology and tools available.

We keep you powered, cooled and protected from desktop to datacentre.

APC™ by Schneider Electric™ products, solutions and services are an integral part of the Schneider Electric IT portfolio. APC solutions include uninterruptible power supplies (UPS), precision cooling units, racks, physical security and design, management software and Prefabricated Datacentres.

Your Final Destination for End-to-End solutions

1 | Right-sized power2 | Precision cooling3 | Racks and accessories4 | Management capabilities and centralised software5 | Secure monitoring and surveillance

Contact your Exertis Account Manager to learn more on 01256 706 900 (South) or 01282 858 870 (North)

APC™

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Productive. Secure. Budget friendly.

ASUS Ultrabook

ASUSPRO P2520LA NOTEBOOKS

The ASUSPRO P2520LA notebooks are designed for SMBs with controlled budgets that demand durable high-end performance and failsafe security. With additional USB ports and replaceable battery, they are highly productive. Budget-friendly, they’re the perfect choice for smart up-and-coming businesses on the path to success.

Stunning, stylish and powerful, ASUS Ultrabooks don’t just lead their class, they redefine it. All models offered by Exertis come with Windows 10 Pro 64B installed.

Contact your Exertis Account Manager to find out more about our range:

Contact your Account Manager to find out more.

Part Code Screen Processor Ram Hard Drive O/S

P2520LA-XO0026E 15.6” HD LED Matte i3-5010U 4GB 500GB 7200R Windows 7 (upgrade to Win 10)



• Style and comfort The P2520LA notebooks have a professional look and are ergonomically designed. The anti-glare screen reduces eye fatigue.

• Productivity and efficiency The exclusive charger+ software easily charges Smartphones and other portable devices in a fraction of the time, even when notebooks are powered off.

• Streamlined management ASUS Business Manager (ABM) is a simple, one-stop manageability and security solution specially designed for small businesses without a managed IT environment.

ASUS UX305CA• 13.3” FHD screen • Intel® Core™ M3• 8GB RAM, 128GB SSD • Intel® HD515 graphics• Lightweight and thin

Part Code: ASUSUX305CA-FB005T

ASUS UX301LA• 13.3” FHD LED touchscreen • Intel® Core™ i7• 8GB RAM, 256GB SSD • Intel® HD5500 graphics• 6 cell battery

Part Code: ASUSUX301LA-C4161T

ASUS UX501VW• 15.6” FHD screen • Intel® Core™ i7• 12GB RAM, 512GB SSD • NVIDIA GeForce GTX960M (2GB)• Elegant design

Part Code: ASUSUX501VW-FJ098T

ASUS UX303UA• 13.3” FHD screen • Intel® Core™ i5• 12GB RAM, 256GB SSD• Intel® HD520 graphics• TPM Security Device

Part Code: ASUSUX303UA-R4028T

ASUS Reliability ProgrammeLearn more at www.asuspromotions.com/uk ASUS recommends Windows

ASUSPRO

We keep you powered, cooled and protected from desktop to datacentre.

APC™ by Schneider Electric™ products, solutions and services are an integral part of the Schneider Electric IT portfolio. APC solutions include uninterruptible power supplies (UPS), precision cooling units, racks, physical security and design, management software and Prefabricated Datacentres.

Your Final Destination for End-to-End solutions

1 | Right-sized power2 | Precision cooling3 | Racks and accessories4 | Management capabilities and centralised software5 | Secure monitoring and surveillance

Contact your Exertis Account Manager to learn more on 01256 706 900 (South) or 01282 858 870 (North)

TOP 5 MOBILITY PRODUCTS

SAMSUNG S6 The Samsung Galaxy S6 is out of this World. With a slim metal and glass design, incredible screen and fantastic speed, it's the best Galaxy yet.

RRP £399.99

LUMIA 950 High-end features, premium design, and the best Windows 10 experience - get the phone that works like your PC and turn an ordinary moment into your biggest accomplishment.RRP £479.99

WILEYFOX SWIFT The Wileyfox Swift has 4G LTE connectivity, stunning picture quality from the 13MP rear camera and a quad core Snapdragon™ 410 processor brings this phone to the forefront of affordable Smartphone technology.RRP £134.95

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LG G5 Introducing the NEW LG G5 and friends. The World’s first phone that’s made for fun in bringing friends out to play.

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LUMIA 650 Discover the benefits of a seamless cross-device Windows 10 experience in a precision crafted package. With refined performance and premium design, the Lumia 650 is the smart choice for your business.

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SAMSUNG S7 EDGE The first Galaxy Smartphone to feature cap less water and dust resistance, it sits comfortably in the palm of your hand thanks to its rear curved design and compact dimensions.


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LENOVO B50With premium features such as speedy data transfer, a full array of ports and HD webcam. The B50 is an ideal solution to help your ‘small’ business evolve into a business.

RRP FROM £329.99

NETGEAR READYDATA With unlimited snapshots, block-level replication, native deduplication, and SMB-friendly form factors, ReadyDATA frees high-end data protection, disaster recovery and data integrity technologies from the oppressive contracts, licence agreements, and costs of ‘Big IT’ vendors.

RRP £4,682.85

APC CX CABINET The 18U is a specialised enclosure with integrated cooling, noise dampening, and power distribution for server and network applications in office environments.

RRP £2400

LENOVO THINKPAD X1 YOGAEnjoy the freedom of working the way you want, wherever you are, with the amazingly light and versatile ThinkPad® X1 YOGA™.

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TARGUS CLASSIC 15.6” CLAMSHELL Designed with simplicity in mind, this is an ideal case to carry notebooks with screens up to 15.6”, there is storage for all those essential mobile accessories and a padded lining to protect your laptop.

RRP £39.99

TOP 5 BEST-SELLING BUSINESS PRODUCTS

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SONY XPERIA Z5 Xperia Z5 delivers a design difference you can feel. A metal frame with precision engraving. A smooth, simplified form. And a frosted glass back that’s both gentle on the eye and cool to the touch.SRP £499

5SAMSUNG GALAXY TABPRO S Galaxy TabPro S fits perfectly into a streamlined lifestyle. Looking every inch the part, its sleek, lightweight form makes for a capable companion to your every day.

DELL LATITUDE 5404 14” laptop built to withstand shocks, drops and vibrations. Thrives in extreme temperatures with QuadCool™ thermal management as part of the Dell ruggedised range.

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Rethink what a phone can do

Designed to makea lasting impression

The Samsung Galaxy S7 and S7 edge are designed to deliver enterprise performance that satisfies even the most demanding users, thanks to improved battery endurance, fast and wireless charging, and expandable storage.

You can count on S7 and S7 edge whatever you need to do, whenever you need to do it.


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The issue of cybersecurity for SMBs is, however, one of paradoxes. The breaches don’t hit the headlines in the same way they do for TalkTalk, the BBC, British Gas, Halifax and so on, and yet the threats are, in counter terrorism language, a real and present danger. Here’s

something to think about:

• 66% of SMBs don’t consider their business vulnerable• Only 16% thought improving cybersecurity a top priority in

2015• Only 32% of organisations use the Government published Ten

Steps to Cyber Security, a document published in 2012• The number of organisations with breach insurance fell in 2015

to 27% of SMBs

And yet here are some researched facts:

• 74% of SMBs had a security breach of some sort in 2015• 4 was the median number of breaches per SMB organisation• The average cost to SMBs of a breach was between £75k -

£311k• Only a third of small business owners are worried about data

theft or loss• Despite a rise of 27% over a year only a minority (44%) of SMBs

increased information security spend, and only 7% expect to increase it in 2016

• 10 is the number of days a business is typically taken offline or paralysed

Despite the apparent paradox, and the myriad permutations and differences of UK SMB (Ltd) the picture is clear - SMBs are far more vulnerable to attack or breach and more likely to be exploited because they have a less secure environment compared with large organisations that expend huge budgets securing their estates. Cybercriminals scan in excess of 100,000 targets a day and target ‘low hanging fruit’, so given SMBs hold vast amounts of data and have weaker defences they are ripe for exploitation, and with an increasing complex, yet flexible, technology landscape evolving it is not unreasonable to expect the situation to become more acute, sinister and serious. SMBs that haven’t done so already need to put information security centre stage.

SECURITY IN SMB

There is a common perception that cyberwarfare is largely something that affects large organisations, where over 90% experience some form of attack or breach. This is a misconception, largely fuelled by media coverage of the topic, where size counts and reputations are seen to matter more. The impact and consequences a security breach has on an organisation and those individuals affected is as serious in the SMB world as the enterprise one.

SMB IMPLICATIONS – INTERNAL AND EXTERNAL

DANGERS

The consequences of a breach are often serious and affect a business financially, operationally and reputationally, the latter arguably being the biggest threat to long-term business survival. SMBs also need to be aware of what a threat is and where it is likely to come from.

A threat is not simply some unsavoury types looking to make a fast buck. To draw a castle analogy, the moat, drawbridge, ramparts and so on can be best of breed but if someone lets a wooden horse in over the drawbridge, or throws the crown jewels over the wall at night, or accidentally tips them out with the rubbish, then a breach has occurred. It may be simplistic, but it illustrates that threats are internal as well as external and can be malicious or simply human error. The Information Security Breaches Survey showed 50% of the worst breaches suffered were due to “inadvertent human error”. A breach is not a one-time event, cybercriminals looking to directly profit have an interest to raise the frequency of data theft as the more valid the data, the more valuable it is.

SECURING THE BUSINESS, SECURING THE NETWORK

For SMBs to gain control of their security there are some fundamental things they can do, and these broadly fall into the business operations and technology Worlds, although inevitably one affects the other.

For advice in identifying, documenting and readying the organisation to get secure, or improve security then one of the best start points is the Government’s Ten Steps to Cyber Security, offering a practical guide to improving business security, and the subsequent GCHQ authored Common Cyber Attacks: Reducing The Impact document. Other sources of invaluable advice for SMBs can be found from the SANS organisation, CyberStreetWise and the Cyber Essentials programme, the Information Security Forum (GB), and the BSI.

In terms of technology security and ensuring the network, and the data traffic on it, is safe and operational, taking a layered approach

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has been proven throughout history to offer the most robust and comprehensive protection of organisations and systems, and is essential in the protection of businesses in the digital World.

Such a defence-in-depth strategy cover the most frequently attacked areas - endpoint, applications, networks and user-controls.

Endpoint Protection is more than just anti-virus today. It is still an essential element of a protection strategy, but anti-virus that adopts a layered approach, such as Kaspersky CORE, is recommended. Kaspersky CORE provides heuristic and traditional signature based detection, and HIPS (Host-based Intrusion Prevention System) with personal firewall and automatic exploit prevention.

Application Protection requires applications to be checked, scanned and monitored for vulnerabilities and patched to avoid being exploited. Microsoft applications, given their almost universal use, are covered, but many third-party ones are not fulfilled. Kaspersky Select or Advanced provide vulnerability assessment, patch management and utilise application control where only business only applications are permitted to run on user endpoints. In addition Kaspersky Advanced offers Encryption, Device Control and Web Control.

Network Protection now needs to look beyond the traditional firewall and consider the ‘next-generation’ firewall and advanced threat defence (ATD) systems. Products, such as Dell SonicWall represent the next-gen firewall and go beyond simple stateful inspection, offering deep packet inspection, application intelligence and control, real-time visualisation, and intrusion prevention. To tackle advanced malware, Cyphort’s ATD solution detects malware, prioritise remediation, automates containment of cyber threats and complements traditional endpoint AV.

End-User Controls involve the human element, and as well as company training, policy and procedural aspects of information security management, Network Access Control solutions play a major role here and cover company and user devices. ForeScout CounterACT gives real-time visibility and NAC, endpoint compliance against policy, vulnerability assessment and advanced threat response.

Exertis – Here to HelpTo help protect SMB Exertis Technical Services provide expert, flexible help with deployment, support and training for all solutions within the security portfolio:

• Exertis Deploy provides installation and consultancy to accelerate implementation and secure deployment

• Exertis Maintain peace of mind support contracts range from office hours Monday-Friday with crucial patches and upgrades, to 24/7/365 assistance with a technician and hardware replacement within 4 hours. All underpinned by a 24x7 Network Operations Centre (NOC) manned by vendor accredited engineers for swift incident resolution avoiding damaging downtime.

• Exertis Educate delivers training through accredited instructors who have extensive product and support knowledge. Attendees get all the necessary skills and knowledge to securely manage their security solution.

• Exertis Manage is a completely managed 24/7/365 security service via our NOC, continuously assessing and managing your customer’s environment.

Contact the Exertis VAD Security team to find out more.

Source: HM Government: 2015 Information Security Breaches SurveyTen Steps to Cyber SecuritySmall businesses: What you need to know about cyber securityCyber Security Myths - Putting a Third Of SME Revenue at RiskInformation Security Forum - Threat Horizon 2016








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Integrated Systems Europe has just closed the hall doors on its 13th year and is now seen by many as the leading AV and systems integration show in the World. The show could confidently claim to be the biggest so far, with almost 66,000 visitors from over

150 countries attending the, now four day, event (a rise of over 10% on 2015), and more than 1,000 companies exhibiting. But was it the best to date? And what were the highlights in terms of tech and opportunities for resellers operating, or looking to enter this space?

Ian Aitken, Exertis AV General Manager fitted his MS Band and clocked up over 12k steps per day investigating all the show had to offer.

“Overall the show was definitely the best ever – in terms of the scope of the technology and products, and also in the number and variety of exhibitors in each sector. A clear theme was ‘convergence’ and how the boundaries between typical IT and AV are now more blurred than ever, presenting some great opportunities for both traditional IT and AV resellers. It is a vibrant market to be in and great that Exertis can offer the depth and breadth of product for everyone to succeed.

Talking points were many and varied around ‘convergence’ with many networking vendors like Belkin and A-Ten taking stands. Digital signage and connected rooms stole many headlines with other main talking points covering touchscreen, home automation, the Internet of Things, audio and communications, VR and even drones.

STANDOUT PRODUCTS

PROJECTIONThis year there were key developments in laser phosphor projection - predominantly from Optoma and Hitachi. Lamp-based projectors progressively dim from the moment they are switched on. Laser phosphor projectors don’t, they maintain optimum brightness far longer, thereby delivering much better image quality as a result, and because there is no lamp there is no need for lamp and filter replacements. This increased uptime, low maintenance and running costs, and bright long-life make them ideal for high-use settings like

ISE 2016: THE BIGGEST AND BEST YET?

boardrooms, classrooms and location-based entertainment. Optoma also launched an exciting 4K projector, opening new opportunities in the high-end home cinema sector.

LARGE FORMAT DISPLAYSSomething nobody could ignore was extra narrow bezel videowalls, they were ‘wall-to-wall’! LG, NEC and Samsung all launched new products with bezels from 1.4mm to 1.9mm. Other key highlights were OLED and Transparent OLED, with LG having some stunning Retail POS such as transparent fridges for bars, and perhaps the biggest draw of the show was their dual-sided, curved OLED product.

The, exclusive to Exertis, Samsung Interactive E-Board was extremely popular throughout the four days, and high brightness retail screens attracted a lot of interest, especially NEC’s X754HB model.

LEDMore and more fine pitch NPP LED products were on display, with a major focus on the decreasing pixel pitch. Some 0.9mm were shown, although the more mainstream and popular brands were showing 1.2mm-1.5mm product. It’s worth noting that, as prices fall, a 3.0mm pitch LED product now rivals a 2x2 55” videowall.

TRENDS AND SPACES TO WATCH

A key takeaway from the show has to be that LED and OLED technology is still a major growth opportunity and products will continue to evolve rapidly enabling display installations considered impossible only a year ago. One additional area that should interest resellers is the growing area of meeting room collaboration systems - Vivitek and Viewsonic showed some exciting new products here.

AV is a vibrant market to be in at the moment, the pace of convergence quickens and the opportunities benefit resellers of all shades and hues. Following the show some innovative technology will be added to the Exertis portfolio, one that offers resellers the UK’s broadest and deepest solutions covering the key areas of display, networking, signalling, brackets and cables, unified and virtual comms, server and storage.

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Essential for business. Perfect for you.Power through every workday in style: The new Latitude 14 3000 Series is thinner and lighter than ever before, and features the latest generation of Intel® Core™ processors and Windows 7 Professional or Windows 8.1. Work from anywhere with the optional 4-cell battery and a host of connectivity options.

Essential features for mobile performance: Get up to 8GB of memory and 1TB of HDD or Hybrid storage options. Modern desktop performance is never far away with optional touchscreen, plus USB 3.0 and 2.0 docking capability, RJ45, HDMI and VGA. Work seamlessly in low-lighting situations with optional backlit keyboard.

Admire the view: For a higher-quality visual experience, enjoy 14" display with HD or Full HD anti-glare, plus optional 2G discrete graphics and optional touchscreen displays clad with Corning® Gorilla® Glass NBT.

Enterprise-class support: Rest easy with premium support for all your hardware and software needs, including 24x7 direct access to expert technicians with optional Dell ProSupport.

ProSupport Suite for PCs and Tablets.Support designed to help you do more.

Contact your account manager for more details

Experts Insights Ease

-

the Latitude 3450 laptop andan additional

3 years’ ProSupport and next business day on-site

service upgrade

Dell Latitude laptopsBest in Class Performance

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PROFITABLE NETWORKING THE HUAWEI

WAY

As the only UK distributor with Huawei Certified Services Partner status, Exertis can offer a unique range of products and services to reseller partners who want to plug into Exertis and build a long-term, profitable networking business. With Huawei CSP accreditation, Exertis delivers certified, vendor-backed, services through the entire sales and support cycle. It connects resellers to a product range covering the depth and breadth of the server, storage and datacentre markets with a suite of services to assist and support resellers in all aspects of network planning, design, installation, management and maintenance. Reseller margins of 10-15% can be expected if products and services are sold as a solution.

Huawei is now a major global information and communications technology ICT solutions business - a recent market report (IHS) named the four leading enterprise networking companies as Cisco, HP, Brocade and Huawei. Huawei is privately held and builds its business on innovation and a customer first mindset – it doesn’t just listen to them, but works together on installations via its armies of engineers at 28 ‘innovation centres’ around the World. It innovates by spending 12% of global revenue on R&D, and 45% of its 170,000 employees involved in this area.

It has been in the UK since 2011 with a mission to ‘build a better connected Britain’, and has contributed almost £1bn to UK GDP. Its products and expertise are found in all sectors and in organisations of all sizes:

• Imperial College London: takes ‘big data’ research to new heights through a new Science Innovation Laboratory

• Newcastle Uni: first 100GE University Core Network in UK• Framwellgate School: SAN Storage ensures high availability and

delivers virtualisation platform for UK Secondary School• IMG: digital delivery in a broadcast environment with a creative

approach to cutting-edge technical solutions• JKR: Huawei’s OceanStor S5500T for data hungry international

brand design giant• Next Connex: supercharged fibre connections between UK

datacentres using Huawei’s Optical Networking Solutions• Datastore365: leading hybrid Cloud storage solution• RPMI: innovative Huawei SSD storage solutions give legacy

systems a new lease on life • EventCity: Huawei 10G Campus Network Solutions

FUTURE NETWORKS: BE PART OF THE EVOLUTION

Back in 2014 Huawei made the market sit up and take notice of its intention of becoming the World’s leading IT company. Ten years previously it announced the same in the telecom World and now Huawei is one of the World’s dominant forces. Today Exertis can offer resellers a unique opportunity to prosper from the changing of the networking guard. Join the evolution.

Now is the time to connect with Exertis and Huawei - Dr Brian Wang of Forrester recently noted that Huawei has already shown it can deliver a potent combination of price, service and customisation, and feels sure it will disrupt the IT business just as it did with telecoms.

GET INVOLVED: HELP “BUILD A BETTER CONNECTED

BRITAIN”

The route to being part of building a better connected Britain and a more profitable networking business is through Exertis. Your account manager can provide product information, quotes, technical advice, and access to training days and Exertis Huawei CSP services and Exertis Maintain and Exertis Manage complementary services.

Altham 01282 776 776 | Basingstoke: 01256 707 070 | store.exertis.co.uk Altham 01282 776 776 | Basingstoke: 01256 707 070 | store.exertis.co.uk

WORKFORCE TRANSFORMATION Wireless technologies for Better Collaboration Intel® Unite™ Software, Intel® Pro Wireless Display, and Intel® Wireless Docking

Selling Business and IT Advantages

Revolutionise workplace collaboration with smarter meeting spaces, wireless sharing, and wireless docking.

Today’s workgroups need smarter ways to collaborate - conference rooms that ensure on-time meetings, secure wireless sharing, and fast docking without clutter. The latest Intel® technologies can improve productivity.

Lose the Wires Collaborate in Real-Time Share Screens Instantly

5th and 6th Generation Intel® Core™ vPro™ Processors include:

Intel® Unite™ Software, Intel® Pro Wireless Display, and Intel® Wireless Docking

Intel® Unite™ Software

Intel® Unite™ software is modernising today’s conference rooms by transforming them into smart, connected spaces. It connects workers from anywhere, seamlessly and wirelessly.1 With a select Intel® Core™ vPro™ processor-based mini PC in the room and the Intel Unite application running on clients, meetings start promptly.1 Both on-site and remote attendees can interact in real-time, and team members anywhere can share screens wirelessly after the meeting is over.1

Intel® Pro Wireless Display (Intel® Pro WiDi) enables organisationsto take advantage of WiDi in the workplace, with all the benefits of wirelessly connecting to projectors and displays through their enterprise networks. It also delivers the security, flexibility, and configuration capabilities that IT requires. You can find Intel Pro WiDi in new Ultrabook™3 2 in 1 systems, mobile PCs, and tablets with the latest generation Intel® Core™ vPro™ processors.4

Intel® Unite software1 Connect with confidence, share with ease, and collaborate in real time.

Intel® Wireless Docking1 Instantly, effortlessly connect a device to a monitor and other USB peripherals.

Intel® Active Management Technology7

Find it and fix it anywhere with remote management over wired or wireless networks, across all device types.

Intel® Pro Wireless Display2 Security connect devices to conference room big screens and projectors without wires and dongles.

To address these customers’ needs...

Sell these key Intel® Unite™ software, Intel® Pro Wireless Display, and Intel® Wireless Docking benefits

1. Intel® technologies may require enabled hardware, specific software, or services activation. Performance varies depending on system configuration. No computer system can be absolutely secure. Check with your system manufacturer or retailer or learn more at intel.com2. Requires an Intel® Wireless Display-enabled PC, tablet, Smartphone, compatible adapter, and TV. 1080p and Blu-ray* or other protected content playback only available on select Intel® processors with built-in visuals enabled. Consult your PC manufacturer. For more information, see intel.com/go/widi.3. Ultrabook™ products are offered in multiple models. Some models may not be available in your market. Consult your Ultrabook™ manufacturer. For more information and details, visit intel.com/ultrabook.4. Intel® vPro™ Technology is sophisticated and requires set up and activation. Availability of features and results will depend upon the set up and configuration of your hardware, software and IT environment. To learn more visit: intel.com/technology/vpro.5. Requires an Intel® WiDi-enabled system and Intel WiDi-enabled receiver device. 1080p and Blu-ray* or other protected content playback is only available on select Intel® processor-based systems with built-in visuals enabled, a compatible receiver device and media player, and supporting Intel WiDi software and graphics driver installed. Check with your system manufacturer. Learn more at intel.com/ content/www/us/en/architecture-and-technology/intel-wireless-display.html.6. Intel® technologies may require enabled hardware, specific software, or services activation. Check with your system manufacturer or retailer.7. Intel® Active Management Technology (Intel® AMT) requires activation and a system with a corporate network connection, an Intel® AMT-enabled chipset, network hardware and software. For notebooks, Intel AMT may be unavailable or limited over a host OS-based VPN, when connecting wirelessly, on battery power, sleeping, hibernating or powered off. Results dependent upon hardware, set up & configuration. For more information, visit intel.com/content/www/us/en/architecture-and-technology/intel-active-management-technology.html.

SECURITY • Intel® Unite™ software: Meeting access protected by a rotating PIN code, and the host controls attendance. Hardware-enhanced security powered by Intel® vPro™ ensures encrypted data.1• Intel® Pro Wireless Display: Users must verify their connection to a target projector or television prior to displaying content. This can help avoid inadvertently projecting sensitive or private information to a display in an adjacent conference room.• Intel® Wireless Docking: Intel® Wireless Gigabit technology has point-to-point sharing that transmits within a short range of the wireless dock. Data shared has Advanced Encryption Standard (AES) 128-bit hardware encryption and user profiles are saved on the device.

PRODUCTIVITY AND COLLABORATION

• Intel® Unite™ software: Both on-site and remote attendees can easily view and interact with content in real time, and team members anywhere can share screens wirelessly.1• Intel® Pro Wireless Display: Users can securely and wirelessly share content from the device to a conference room TV or projector.2• Intel® Wireless Docking: Users can work and transfer large files without delay. The system supports up to two external monitors and near-real-time peripheral connectivity with native USB 3.0, and different devices can connect to the same dock at different times.

MANAGEABILITY • Intel® Unite™ software: IT can remotely manage & repair all in-room PCs even when turned off. • Intel® Pro Wireless Display: EXCLUSIVE mode gives one presenter control of the display, INTERACTIVE allows controls amongst attendees, MODERATED sharing allows one person to control display use.• Intel® Wireless Docking: Software and firmware updates are easily pushed by IT patch tools or management consoles to Intel Wireless Gigabit technology-enabled clients.

Copyright ©2015, Intel Corporation. All rights reserved. Intel, the Intel logo, Intel Core, Intel Unite, Intel vPro, and Ultrabook are trademarks of Intel Corporation in the U.S. and/or other countries.*Other names and brands may be claimed as the property of others.

Intel® Pro Wireless Display

Intel® Wireless Docking with Intel® Wireless Gigabit technology 5/6offers wireless connection to monitors and USB peripherals, so users get the efficiency of a traditional dock without clutter or clicking in. The instant a laptop or 2 in 1 moves into the area of a wireless dock, the process begins. The dock determines the optimal wireless channel based on the environment - so other devices will not interfere with the performance.

Intel® Pro Wireless Docking

Exceptional colour accuracy and professional standards.The UP3216Q features PremierColor for precise, accurate colours right out of the box, and the ultimate colour coverage and precision experience.

UP3216Q with PremierColor now offers a wider colour coverage with 100% REC 709 and 87% DCI-P3 in addition to 99.5% Adobe RGB and 100% sRGB, which were available previously in the predecessor. The two new colour spaces are ideal for colour-critical projects that rely on industry standards, and are typically used by content production professionals. Reveal a high level of detail, even in dark areas, with a colour depth of 1.07 billion colours.

Fine-tune your colours using the Custom Colour mode, or make further adjustments with the user-accessible hardware look-up table (LUT). Calibrate the monitor in-house using Dell UltraSharp colour Calibration Solution software with the optional X-Rite i1Display Pro colorimeter (sold separately).

Dell 4K Model | UP3216Q

Dell UltraSharp 32 Ultra-HD 4K Monitor

UP2516D (25”) and UP2716D (27”) also available Call our specialist sales team: South (Basingstoke) 01256 707070 / North (Altham) 01282 776776

Thank you for making Dell Monitors

#1Worldwide*

UP3216Q Features• 3840 x 2160 Ultra-HD resolution @ 50 to 60 Hz

• 6ms response time

• 1 x DisplayPort, 1 x Mini DisplayPort, 5 x USB 3.0

• 300 cd/m2 brightness

• 1000:1 contrast ratio

• 3-Year Advanced Exchange Service and Premium Panel Guarantee

Partcode DELUP3216Q

Thank you for making Dell Monitors

#1Worldwide*

Use the Travel Dock with your Ultrabook, 2 in1 Laptop,

Win Tablet or Macbook

&Instantly Extend Your Tablet & Laptop Connectivity

Add dual video HDMI and VGA ports | Gigabit Ethernet | USB 3.0 ports x 2 | Micro-USB for power input x 1

Connect & Present Connect & Work Connect & EnjoyBetter prepared,

more professionalConnect up to two screens Connect to a TV

Speak to your Exertis Account Manager to find out more

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TARGUS 15.6” BUSINESS CASE

Targus Intellect Top Loading Case (Black) for 15.6 inch Ultrabook.

RRP: £24.99Colour: BlackPart Codes: TARTBT238EUB2

B M

UST

HAVE

ACC

ESSO

RIES 1 BELKIN TYPE-C USB CAR

CHARGER WITH REMOVABLE USB-C CHARGE & SYNC CABLE

The USB-C Cable + Car Charger makes it easy to charge your USB-C Smartphone or tablet in your car.

RRP: £19.99Colour: Black Part Codes: BELF7U002BT06-BLK

2 BELKIN IPHONE 5 AND 6 DESKTOP CHARGE AND SYNC DESKTOP DOCK

Charging your Apple device with the Charge + Sync Dock is fast and easy.

RRP: £29.99 Colour: SilverPart Codes: BELF8J045BT

3 MOZO FOR MICROSOFT LUMIA 650 FLIP COVER

The Mozo Flip Cover replaces the original back cover of your Microsoft Lumia 650 handset.

RRP: £26.99 Colour: Black, Cognac Part Codes: MOZSAUNAFBG

4 SAMSUNG GEAR VR

With the Samsung Gear VR, you can play amazing games, watch the best

movies in your own private cinema, and so much more.

RRP: £79.99Colour: White Part Codes: SAMSM-R322NZWABTU

5 MICROSOFTWIRELESS ADAPTER

Share what’s on your tablet, laptop, or Smartphone on an HDTV or monitor with Microsoft Wireless Display Adapter.

RRP: £59.99Colour: Black Part Codes: MSCG4-00003BLK

6MICROSOFT UNIVERSAL FOLDABLE KEYBOARD

Universal Foldable Keyboard is the perfect travel companion, you can get more done on your tablet or Smartphone no matter where you are.

RRP: £99.99 Colour: Black Part Codes: MSGU5-00005BLK

9 TARGUS BUSINESS BACKPACK 15.6”

This Backpack appeals to today’s mobile professionals with an active lifestyle and a more casual work environment.

RRP: £31.49Colour: BlackPart Codes: TARCN600

8 TARGUS 15.6” CARRY CASE

Designed with simplicity in mind this is an ideal case to carry notebooks

with screens up to 15.6 inches.

RRP: £16.99 Colour: Black Part Codes: TARTAR300

MICROSOFT ARC TOUCH BLUETOOTH MOUSE

Curve for Comfort, Flatten to Pack Experience the Arc Touch Mouse.

RRP: £69.99 Colour: Grey Part Codes: MS7MP-00003GRY

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Get ahead in print

Intuitive Android™ powered touchscreens mean staff can print and amend documents at the printer. Work smarter.

samsung.com/uk/aheadinprint

I’ve got my efficient head on today

Printing Solutions

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id is a tradem

ark of G

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the future magazine: business

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