tectalks | miguel & uniplaces - things i learnt along the way

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Thanks. But who am I? Miguel…

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Miguel's presentation @ TECtalks (October 2012)

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Page 1: TECtalks | Miguel & UniPlaces -  things I learnt along the way

Thanks. But who am I?

Miguel…

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Equipa > Ideia(s) > Startup Portugal à América do Sul

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UniPlaces will become the dominant property portal for accommodation in university cities.

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Our vision involves building a strong brand in the university communities together with a strong technological platform, whilst raising quality & safety

standards in all markets we operate in.

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Founding Team Ambitious. International. Diverse.

Mariano Kostelec (ARG)

Ben Grech (ENG)

Miguel Santo Amaro (PT)

Leo Lara (ES)

International team with strong technical and commercial experience Fluent in 5 languages, work experience with leading firms in Europe, Asia & North America, exceptional educational history

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Prototype Value for all users – Lean Startup Model

Students

Property Managers

Universities

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Solution Real search. Scalability.

Students

Property Managers

Universities

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Technology Search accommodation near your university or faculty

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Portugal, Spain, Brazil, Chile, Argentina

International Markets & Expansion

11.2m Students in our target markets

23%+ Students seek privately rented accommodation

265k+ Intl. students, quickly growing

610k+ Student homes

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Selling synergistic products & services

Transaction commissions  

Future Growth Adjacent opportunities

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Bootstrapping (Lean)

November Now

Gained over 4,500 property listings

25 exclusive partnerships

Proof of concept revenue from early users

Launched new platform

Closing seed Round $$$

South American launch in Chile

Established in-house product development team

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The Vision International. Ambitious

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Business Plan The Template: www.sequoiacap.com/ideas

A lot of precise info. Few words. 15-20 slides.

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Business Plan But…

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Biggest Challenge? Financing. Recruiting. Expanding. Business. Tech. Marketing. Pricing / Rev. Location. Funding

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Location Does it matter?

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Why starting in Lisbon? The most common question among VCs, friends, employees, etc.

Why not?

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Starting your own business or

joining an established company?

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Is it a good idea?

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1.  +$1 billion addressable market 2.  Valid business model

3. <$2 million in seed / $15 million series A 4. Top player: geography, segment.

5. Scalable 6. No risk of disintermediation

7. Rapid growth market 8. You know how to execute

9. An idea that I like and want to do

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Bootstrapping Competitions

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Raising Too many myths.

Are there business angels in Portugal?

Smart Money

BA / VC / PE

54  “En'dades  Veículo”:  €42  million.    

Term Sheets

LOI

Is it the right time?

QREN?

Speak to them all at once? Should I approach them?

Valuation?

Location? International? Syndicated Investment

Shareholders Agreement

Reverse Vesting Preference Stock

Leaver Clause

Exclusivity

SA or LDA

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The Nine Stepts to the Epiphany

1.   Team  2.   Market  

3.   Prototype  4.   Full-­‐'me  

5.   Advisory  Board  6.   Iterate  (Be  humble.  Listen  to  the  market)  

7.   Prove  the  model  8.   Scale  

9.   Enjoy  the  ride.  It  should  be  fun!  

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Read! Free advice.

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Startup Heroes Celebrate Success. Role models in Portugal.

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“Whatever you can do, or dream you can, begin it. Boldness has genius, power and magic in it.”

-Goethe

miguel.santo.amaro