students tryapresentation 27_04_final version
TRANSCRIPT
Agenda
StudentsTry Concept Competitors and Targets Interviews (B2B) Revenue Stream Revenue Forecast Website and Landing Page Advertisement (Poster)
The Concept Changed
We decided to Focus on Students andbe an Online tool that helps them get-ting money whether they are studying intheir home country or abroad!
Providing:- Part-Time Jobs- Tasks- Summer Internships (Paid) Why?!
StudentsTry agains its competitors
• Only has internships (some unpaid) and not just for students
• General public• Full-time jobs
Portuguese version only;
No mobile app;No students’
concern!
Vs.
Vs. Vs.
• Opportunities in Portugal only
Interviews (B2B)
Does not use job searching websites but uses universities’ platforms
About the concept “Very interesting but you should focus initially only in one type of vacancies. Internships would be easy for you”
Willingness to pay based on return
City Halls Schools Universities
Revenue Stream
Pay-per-Click Service
Premium Service (fixed monthly fee)
Features: • Higher Ranking in
Job Notifications
• Recommendations
from StudentsTry (both sides)
• (Company Advertisement) Company
Advertisements on Landing Page
Freemium Service:
Free Registration + upgrade for
personal assistance (unique
payment) Future: Sucess Fee
Good survey results
Building trust
Creating Long-term relationship
App Service: Free of Charge for both sides
Total of 5 Hypotheses to test the Revenue Stream
Revenue Forecast (after 1 year)Registered Companies, Organisations, etc. : 1.500Number of yearly offers: 10.000
Pay-per-Click Service Premium Service Company Adv.
Price: 2.5 Cents per ClickAverage Clicks per Offer: 70
Yearly revenue: 0.025€ x 70 x 10.000 = 17.500 €
Price: 10€ monthly Fee Usage of Companies: 30%
Yearly revenue: 10€ x 12 x 0.3 x 1.500 = 54.000 €
Price: depends on space/length (average price 5€/month)Usage of Companies: 40%
Yearly revenue: 5€ x 12 x 0.4 x 1.500 = 36.000 €
Revenue Forecast (after 1 year)
Registered Students: 22.000
10% using paid Freemium Service
Total of 2.200
Unique payment of ca. 12€
Total of 26.400 €
Total Revenue Forecast (First Year): Pay-per-Click Service: 17.500€Premium Service: 54.000€Company Advertisement: 36.000€Student Freemium Service: 26.400€
Total Revenue: 133.900€
New Website
http://patyarc.wix.com/studentstry
Landing Page
Initial Landing Pages : Updated
http://www.mylanderpages.com/studentstry/STUDENTSTRY2015
Landing Page
Revenue Stream Testing
http://www.mylanderpages.com/studentstry/Revenue-Streams-Testing
Revenue Stream Testing so far
Out of 10 votes:
• 6 mentioned pay per click;
• 3 chose pay a Monthly/ Quarterly fee
• 1 would pay per student hired
Pay per click is also ourpreferred Revenue source, so the landing page is head-ing to our goal!