students try presentation_final version
TRANSCRIPT
Students
Try
Cláudia Correia, Margarida Teles, Patrícia Cabral, Robert Kriegl
Elevator Pitch
“ Studentstry helps students [M] solve not being able to conciliate their studies with regular part-times [P] by
providing a way to get a job suited to their time constraints [S] that is better than regular job search platforms because it has an easier access, is more
flexible and offers more variety “
Business Model
Hypotheses Development
• Creation of an Excel file for the 32 Hypotheses• Ranking (1-5) regarding the following two
categories: • Impact of Business Model if the Hypothesis is Invalid• Probability of invalid Hypothesis
• Matrix for each pair -> 10 most critical evaluated
Top 10 Hypotheses
• Portuguese Students• International Students• Advertising• Automated Service• Platform Development• Convenience• Accessibility/ Variety• Customized• Subscription Fee• Organizations
Portuguese Students
Hypothesis Check if Portuguese students are our real customer segment
Test Interview at least 30 Portuguese students asking about their need for jobs while studying
Validation If 70% say that they need jobs while studying
Customer Segmentation
Customer Segmentation
International Students
Hypothesis Check if our customer is not only Portuguese students but also international students
Test Interview at least 20 international students asking about their need for jobs while studying
Validation If 70% say that they need jobs while studying
Value Proposition
Convenience
Hypothesis Our platform helps students find a job or internship more easily
Test Inquire around 120 students and ask where they usually look for jobs/internships and how they value the convenience of the platform
Validation If 70% answer that they have problems to find or apply to a job/internship
Value Proposition
Accessability/Variety
Hypothesis Our platform facilitates the access to a wide variety of jobs/internships.
TestInquire around 120 students to check their level of satisfaction with the variety of the
current offers, comparing with the companies and areas that we will try to have partnership with.
Validation If 70% of the answers show that our offer is more appealing.
Value Proposition
Customized
Hypothesis Our service can help each student individually, by advising and counseling regarding the student's preferences or where to apply for.
Test Inquire around 150 students to check what students are looking for in general and how many negative answers they are receiving for their applications
Validation If 70% of the answers show that they have a high percentage of negative answers for applications and that they want the service of giving recommendations for jobs
Customer Relationships
Automated Service
Hypothesis Check if being an automated service fits the customer needs
Test Interview around 20 students to ask if they like the automated service or if they prefer it in other way
Validation If 70% of them prefers the service in this way
Revenue Stream
Advertising
Hypothesis Check if the advertising costs are essential to reach our customers and the companies who will provide the jobs
Test Interview 10-15 firms if whether they will use the platform for their advertisement
Validation If the majority of the companies would use the website for advertisement and their willingness to pay
Revenue Stream
Subscription Fee
Hypothesis To access the database of our platform, companies should pay a subscription fee (test if it is also possible for students)
Test Inquire around 40 companies/Restaurants to check whether they are willing to pay (and how much) to have access to a database students who are willing to have a job
Validation If 70% are positive, we can define a specific subscription fee
Key Partners
Organizations
Hypothesis Companies/organizations/Restaurants are willing to show their career offers on our platform.
Test Inquire up to 50 organizations/companies/restaurants of the main employment areas, asking if they would be interested in our platform conditions.
Validation If 50-60% of the answers are positive.
Platform Development
Hypothesis We believe that the development of our platform is not exceeding our budget
Test Find the cheapest way to develop and implement a attractive website
Validation If it does not succeed the planned budget
Cost Structure
Questions & Comments