students try presentation_02_03_2015_final version

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Studen ts Tr y Cláudia Correia, Margarida Teles, Patrícia Cabral, R Kriegl

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Students

Try

Cláudia Correia, Margarida Teles, Patrícia Cabral, Robert Kriegl

Elevator Pitch

“ Studentstry helps students [M] solve not being able to conciliate their studies with regular part-time jobs [P] by

providing a way to get a job suited to their time constraints [S] that is better than regular job search platforms because it has an easier access, is more

flexible and offers more variety “

Business Model

Hypotheses Development

• Creation of an Excel file for the 32 Hypotheses• Ranking (1-5) regarding the following two

categories: • Impact of Business Model if the Hypothesis is Invalid• Probability of invalid Hypothesis

• Matrix for each pair -> 10 most critical evaluated

Top 10 Hypotheses

• Portuguese Students• International Students• Convenience• Accessibility/ Variety• Customized• Automated Service• Advertising• Subscription Fee• Organizations• Platform Development

Portuguese Students

Hypothesis Check if Portuguese students are our real customer segment

Test Interview at least 30 Portuguese students asking about their need for jobs while studying

Validation If 70% say that they need jobs while studying

Customer Segmentation

Customer Segmentation

International Students

Hypothesis Check if our customer is not only Portuguese students but also international students

Test Interview at least 20 international students asking about their need for jobs while studying

Validation If 70% say that they need jobs while studying

Value Proposition

Convenience

Hypothesis Our platform helps students find a job or internship more easily

Test Inquire around 120 students and ask where they usually look for jobs/internships and how they value the convenience of the platform

Validation If 70% answer that they have problems to find or apply to a job/internship

Value Proposition

Accessability/Variety

Hypothesis Our platform facilitates the access to a wide variety of jobs/internships.

TestInquire around 120 students to check their level of satisfaction with the variety of the

current offers, comparing with the companies and areas that we will try to have partnership with.

Validation If 70% of the answers show that our offer is more appealing.

Value Proposition

Customized

Hypothesis Our service can help each student individually, by advising and counseling regarding the student's preferences or where to apply for.

Test Inquire around 120 students to check what students are looking for in general and how many negative answers they are receiving for their applications

Validation If 70% of the answers show that they have a high percentage of negative answers for applications and that they want the service of giving recommendations for jobs

Customer Relationships

Automated Service

Hypothesis Check if being an automated service fits the customer needs

Test Interview around 20 students to ask if they like the automated service or if they prefer it in other way

Validation If 70% of them prefers the service in this way

Revenue Stream

Advertising

Hypothesis Check if the advertising costs are essential to reach our customers and the companies who will provide the jobs

Test Interview 10-15 firms if whether they will use the platform for their advertisement

Validation If the majority of the companies would use the website for advertisement and their willingness to pay

Revenue Stream

Subscription Fee

Hypothesis To access the database of our platform, companies should pay a subscription fee (test if it is also possible for students)

Test Inquire around 40 companies/Restaurants to check whether they are willing to pay (and how much) to have access to a database students who are willing to have a job

Validation If 70% are positive, we can define a specific subscription fee

Key Partners

Organizations

Hypothesis Companies/organizations/Restaurants are willing to show their career offers on our platform.

Test Inquire up to 50 organizations/companies/restaurants of the main employment areas, asking if they would be interested in our platform conditions.

Validation If 50-60% of the answers are positive.

Platform Development

Hypothesis We believe that the development of our platform is not exceeding our budget

Test Find the cheapest way to develop and implement a attractive website

Validation If it does not succeed the planned budget

Cost Structure

Questions & Comments