social media, the next generation @ iexecutives
TRANSCRIPT
Mic Adam
Social Media activities
• Awareness Building
• Inventory Services
• Policy Creation
• Training
• Monitoring
• Market research
• Reputation Management: Create andimplement Social Media Policy
• Increase Sales: Create and Implement SocialSelling Programs (Training & Consulting)
• Efficient Usages of Social Media: ConductOpen an In-house Social Media Training (LinkedIn, Twitter, Facebook, YouTube, etc.)
• Running your Social Media accounts: Fromcreation of Accounts & Content toConversation & Community Management
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The Social Media Campaignof the year
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Sales
Marketing HR
Customer
Care
You?
Social Media Usage in Companies
The evolution of your desk?
The evolution of the (Interim) Manager and Employees
on Social Media
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It’s more than ever A numbers game!
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Hail, the (short) video!
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But there is more
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In 2015 I see…
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Employee Advocacy!
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The End of Free!Be Prepared to Pay!
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Storytelling is back!
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Content is King, Context is Queen
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Social Selling is here!
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Social Selling for Interim Manager
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Is this your first thought…
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"It is not what you know but who you know”"It is not what you know but who you know
“that knows what you do not know"
Don’t we all love LinkedIn?
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The world is changing
Your customers/prospects are online!
Today’s Influencers are…
Definition of Social Selling
“It’s not what you know but what you share”
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Social (Selling) is simple
Stop being a traditional seller and become a social seller for yourself and your clients
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The Epic List to a perfect profile
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https://www.linkedin.com/pulse/article/20140707184302-
2633896-epic-list-of-linkedin-profile-tips?trk=mp-reader-card
Finding Content to Share and Curate
Content Finding Tools
Content Sharing Tools
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Training Coaching