smart cloud webinar 2014-02-13 introduction to softlayer iaas mdb

© 2011 IBM Corporation

IBM Inside Sales - Cloud Computing Team

2014

Manuel Daza

Enterprise Sales Cloud Specialist

[email protected]

@dabarsm

“Introduction toSoftlayer Cloud Services”

Ignacio Daza

Cloud Architect

[email protected]

@Nacho_Daza


IBM Cloud Computing

A Working Definition

Cloud (n) On-demand compute with consumptive billing

• On-demandRapidly provisioned services

• ComputeServers, network, storage, firewalls, ancillary services

• Consumptive billingTurns traditional fixed IT costs into variable – monthly or hourly

•Initial model – virtualized multi-tenancy computing – does not meet requirements for 100% of applications and use cases

•For broadest applicability, user-selectable levels of performance, security and isolation are required


IBM Cloud Computing

Networking Networking Networking Networking

Storage Storage Storage Storage

Servers Servers Servers Servers

Virtualization Virtualization Virtualization Virtualization

O/S O/S O/S O/S

Middleware Middleware Middleware Middleware

Runtime Runtime Runtime Runtime

Data Data Data Data

Applications Applications Applications Applications

Traditional On-Premises

Infrastructureas a Service

Platformas a Service

Softwareas a Service

Clie

nt M

anag

esVendor M

anages in Cloud

Vendor Manages in Cloud

Vendor Manages in Cloud

Clie

nt M

anag

es

Clie

nt M

anag

es

Customization; higher costs; slower time to value

Standardization; lower costs; faster time to value

Cloud services improve application development and deployment, while maintaining the ability to differentiate at the application layer


IBM Cloud Computing

Why we are introducing SoftLayer?

http://www.ibm.com/cloud-computing/es/es/iaas.html


IBM Cloud Computing

A global hosting leader

Top 100,000 SitesBy Hosting Provider

Source: Hostcabi.net

Customers +22,000 in 140 countries

Devices 100,000

Domains 22,000,000

Employees 685

Data centers 13 (will be 40 in 2015)

Network PoPs 17


IBM Cloud Computing

With a Global footprint

Global Private Network

data centers & PoPs

Different delivery options

Globally consistent service portfolio

Triple Network

ArchitectureIMS

Automation Software

Bare Metal


IBM Cloud Computing

Two major application deployment models have emerged in cloud adoption

Scalable

Virtualized

Automated Lifecycle

Heterogeneous Infrastructure

Cloud Enabled

Elastic

Multi-tenant

Integrated Lifecycle

Standardized Infrastructure

Cloud Native

+Existing

Middleware Workloads

EmergingPlatform

Workloads

Compatibility with existing systems“Systems of Record”

Exploitation of new environments“System of Engagement”

SoftLayer

SCE+


IBM Cloud Computing

SoftLayer supports and extends IBM’s IaaS cloud strategy. Workload optimized, deployment choices, integrated services management

Bare-Metal Servers, Virtualized Public Cloud Instances, Private Cloud Deployments Provides the best fit optimized for a range of cloud workloads

Integrated Platform Across Multiple ArchitecturesHighly flexible with support for public, private and hybrid deployments

Common Management System with APIs Customer control and increased visibility with a unified management system

deployed on demand and provisioned automatically in real time

Proprietary Infrastructure Management System facilitates automation & orchestrationProprietary Infrastructure Management System facilitates automation & orchestration

Common User Interface, Mobile and APIsCommon User Interface, Mobile and APIs

Unique Triple network Architecture allows seamless communication across distributed environments

Unique Triple network Architecture allows seamless communication across distributed environments

x86 Pod Infrastructurex86 Pod Infrastructure x86 Pod Infrastructurex86 Pod Infrastructure x86 Pod Infrastructurex86 Pod Infrastructure

Private CloudsPublic Cloud InstancesBare Metal Servers


IBM Cloud Computing

Dedicated (bare metal) cloud Public (Virtualized Multi-Tenant) Cloud

Single-tenant cloud computing, deployed and scaled in a matter of hours

• Single-tenant environment with SoftLayer managed hypervisor, ideal for applications with stringent resource requirements

• Automatic provisioning and server registration

• Able to function as a stand-alone environment, or be fully integrated with other SoftLayer solutions

• Managed through Citrix CloudPlatform

A bare metal, dedicated solution to meet the exact needs of your application

• Options from entry-level single processor to quad proc, hex-core, and GPU-powered, with multiple hardware upgrades available

• Deployed in real time via SoftLayer portal or API

• Flex Images server deployment system provides image capture and deployment for dedicated, just like virtualized cloud servers

Services

Multi –tenant cloud computing, storage and content delivery on SoftLayer’s

automated platform• Multi-tenant environment with

SoftLayer managed hypervisor, ideal for rapid scalability and higher-cost effectiveness

• Seamlessly integrates with SoftLayer dedicated servers and automated services, over one private network

• Includes virtual servers, remote storage and a robust content delivery network

Private (Virtualized Single-Tenant) Cloud

SoftLayer is a leading cloud infrastructure provider

Wide range of additional services for

customizing and building out the

SoftLayer environment

• StorageMultiple technologies inc Object Storage, iSCSI and FTP/NAS

• NetworkCustomize your network configuration and services with load balancing and port speed and bandwidth upgrades

• SoftwareIndustry-leading OSs, control panels and hypervisors

• MonitoringOne-stop monitoring and reporting of every facet of your environment

• SecurityRange of security options to esstablish multiple, overlapping tiers of security

• AdditionalEmail Delivery Service, Message Queue Service, Digital Transcoding

Managed Services

• Designed for large, multi-faceted deployments

• Includes database, security, monitoring and backup

• One business-day deploymentProvides dedicated, cloud or integrated environments with 24/7 management of

core services

Softlayer’s robust capabilities deliver bare metal dedicated servers, private virtualized clouds, or public multi-tenant shared clouds


IBM Cloud Computing

• High-performance public network with transit from multiple tier-1

carriers

• Secure OOB management via VPN

• Private network for intra-application and inter-facility

communications, access to shared services

• Native IPv6 support

• Virtual racks for integrated management

• Complete suite of network services

Triple-network architecture


IBM Cloud Computing

Robust, Full-Featured API• Improves customer control, reduces error, increases flexibility

• SoftLayer API provides +2,200 function calls to over 200 services

• Supports REST, SOAP & XML-RPC interfaces

• Enables full auto-scaling implementations

• Comprehensive documentation, libraries and support

Functions include:

• Automatic server deployment• Service provisioning• Reboots & reloads• Ticketing• Hardware configuration• Software load• DNS• Network• Storage• Security scans • Monitoring


IBM Cloud Computing

21,000 leading-edge customers*

Social

Software as a Service

Mobile & Communications

Marketing and Digital Media

Enterprise

Hosting & Service Providers

Games and Entertainment

Platform as a Service

Bump Voxer Instapaper Yelp

* SoftLayer references


IBM Cloud Computing

ISVs / Production ERP / Unmanaged Production

Hosted Enterprise Private Clouds High Performance Computing

Big Data, Analytics, Database Services and Archive

Web Applications / E-Commerce

Mobile

• High I/O intensity, Predictable QOE

• Supports existing portfolio, license model, and provides platform for future services

• ISV Application Production Infrastructure

• Global reach and load balancing


• Excellent base to build out enterprise PC requirements (HA, data isolation, encryption, reporting, hybrid cloud, etc.)

• IBM SCO Openstack, Citrix Private Clouds and VMWare Private Clouds

• High I/O intensity, Predictable QOS

• Dedicated high performance servers and GPUs with cloud flexibility

• Load Balancing

• GPU offering available


• Scale cloud instances in minutes

• High performing load balancers for variable demand

• Robust content delivery network

• High I/O intensity, Predictable QOS

• Rapid expansion to meet market demand

• Integrated dedicated servers and cloud instances

Dev Ops


• Elasticity of offering

• Promotion via cloud of application lifecycle

Social Business

• High I/O intensity/Load balancing

• Integrated dedicated servers and cloud instances

• Storage services for files and media

• Reliable Collaboration software infrastructure platform


• Flexibility to add additional servers/cloud instances

• High availability / security

• Pre-configured Big Data solutions

• Database management services

SoftLayer’s solutions and services satisfy some needs of our large enterprise clients for unmanaged infrastructure capability


IBM Cloud Computing

• Unique Softlayer Datacenter Architecturehttp://www.youtube.com/watch?v=uOMIg9lggiI

• Create your own account with SoftLayer by registering on this site:http://www.softlayer.com/

• One month Free Trial optionhttp://www.ibm.com/cloud-computing/de/de/iaas.html

• SoftLayer delivers the best client self-service experience in the industry (check a live Demo)http://www.youtube.com/watch?v=7WX2Vg7I3hc

• Clients can go from engaging to on-boarded and working in a few hourshttp://www.youtube.com/watch?v=bmYvLpruvdY

• Globally consistent service portfoliohttp://www.youtube.com/watch?v=LIrQg0Y2CzA

Softlayer is the deal for:X86, self-service, API-based accessCompetitive platform to AWS and other cloud providersFast access (Credit card processing)Object storage opportunities8 initial-focus workloads

Further Information


IBM Cloud Computing

Thanks!

Manuel Daza

Enterprise Sales Cloud Specialist

[email protected]

@dabarsm

Ignacio Daza

Cloud Architect

[email protected]

@Nacho_Daza

smart cloud webinar 2014-02-13 introduction to softlayer iaas mdb

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