achieving scalability and speed with ibm solutions - iaas softlayer

27
1 IBM Cloud: Think it. Build it. Tap into it. © 2013 IBM Corporation Achieving Scalability & Speed with IaaS - SoftLayer,an IBM Company Sanjay Siboo Country Manager, IBM GTS Cloud Services India/South Asia [email protected]

Upload: ana-alves-sequeira

Post on 24-Jan-2017

349 views

Category:

Technology


2 download

TRANSCRIPT

Page 1: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

1

IBM Cloud: Think it. Build it. Tap into it.

© 2013 IBM Corporation

Achieving Scalability & Speed with

IaaS - SoftLayer,an IBM Company

Sanjay Siboo

Country Manager, IBM GTS Cloud Services

India/South Asia

[email protected]

Page 2: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

2

IBM Cloud: Think it. Build it. Tap into it.

Born On The Web

Page 3: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

3

IBM Cloud: Think it. Build it. Tap into it.

Next GenEnterprise Applications

Page 4: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

4

IBM Cloud: Think it. Build it. Tap into it.

EnterprisesMoving To The Cloud

Page 5: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

5

IBM Cloud: Think it. Build it. Tap into it.

SoftLayer DC (POD)

Page 6: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

6

IBM Cloud: Think it. Build it. Tap into it.

6

Bare metal with

your own stack

Dedicated virtualized

environment

Shared virtual

environment

Dedicated virtualized

environment

Triple Network Architecture

Automation & Support

Delivers Outstanding Performance & Price

Flexibility to Deliver Dynamic/ Hybrid Capability

SoftLayer Architecture

Infrastructure solution with a common management interface and API

across a unified architecture

Mix and match bare metal servers, virtual server instances, and hosted

private clouds

Page 7: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

7

IBM Cloud: Think it. Build it. Tap into it.

SoftLayer network and global presence

15 data centers

• Tier III+

• SOC2 Compliant

• Global private Network

• 17+ additional points of presence WW

• 100,000+ servers, > 22M domains

• 21,000+ customers

Page 8: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

8

IBM Cloud: Think it. Build it. Tap into it.

High-performance public network with transit from multiple tier-1 carriers

Secure OOB management via VPN

Private network for intra-application and inter-facility communications, access to

shared services

Native IPv6 support

Virtual racks for integrated management

Complete suite of network services

Triple-network architecture

Page 9: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

9

IBM Cloud: Think it. Build it. Tap into it.

Robust, full-featured API

Improves customer control, reduces error, increases flexibility

SoftLayer API provides 1,600 function calls to over 200 services

Supports REST, SOAP & XML-RPC interfaces

Enables full auto-scaling implementations

Comprehensive documentation, libraries and support

Functions include:

• Automatic server deployment

• Service provisioning

• Reboots & reloads

• Ticketing

• Hardware configuration

• Software load

• DNS

• Network

• Storage

• Security scans

• Monitoring

Page 10: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

10

IBM Cloud: Think it. Build it. Tap into it.

Compute & Storage

Public Cloud Instances

• Virtual server instances

• Dedicated physical nodes available

Bare Metal Servers

• Dedicated servers deployed on

demand

• Hourly & monthly pricing

• Complete range of options

• GPU servers for HPC

Private Clouds

• Support for multiple virtualization

platforms

• Turnkey solution for Citrix

CloudPlatform

• Multiple local storage options

• SAS

• SATA

• SSD

• SAN

• NAS

• QuantaStor Storage Server

• Object Storage

• Global platform

• Meta tagging

• Backup services

Page 11: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

11

IBM Cloud: Think it. Build it. Tap into it.

Network & Security

CDN

• 24+ nodes

• Secure content management

Load balancing

• Local

• Global

• Citrix Netscaler

Firewalls

• Shared

• Dedicated

• Fortigate Security Appliance

Application acceleration

DNS services

IDS protection and assessment

SSL certificate management

Antivirus & malware protection

Page 12: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

12

IBM Cloud: Think it. Build it. Tap into it.

Complete control

Mobile and Web-based management portals

Purchase, provision, deploy & manage infrastructure

Access to services, tools, automation & tutorials

Secure access via VPN to management network

Two-factor authentication to Web portal

Page 13: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

13

IBM Cloud: Think it. Build it. Tap into it.

SoftLayer Stands Apart

IBM Confidential

All resources are

virtualized

All resources

are shared

Cloud providers and many in the market make some core

assumptions that mandate that…

With SoftLayer, neither is mandated, opening up cloud computing

to new applications and use cases

… virtualization is a

choice with a flexible set

of options

… resources can be

shared, dedicated or

mixed.

…you as a customer make the ultimate choice

Softlayer

8,928 VM/Machine

options possible based

on independent

selection of option

16 options

1x2 GHz core to 16x2

GHz cores of CPU

18 options

1 GB to 16 GB, 32 GB,

48 GB of RAM

31 options

25 GB to 2 TB of

Storage

Page 14: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

14

IBM Cloud: Think it. Build it. Tap into it.

SoftLayer Differentiation – vs. Competitor Cloud

Cloud Capability SoftLayerCompetitor

Cloud

Shared virtual infrastructure1

Table stakes for workloads that are rapidly provisioned and released

Non-shared virtual infrastructure1

For workloads requiring predictable performance or more stringent security

Bare metal (non-virtual) infrastructure2

For workloads requiring highest performance, security, manageability etc.

Mix virtual and Bare metal infrastructure2

For flexibility in deployment

Virtual Private Cloud3

Logically isolated section of cloud in a virtual network you define

Build your own Hosted Private Cloud4

Ultimate control over configuring and managing your infrastructure

Unlimited datacenter-to-datacenter networking5

For replication, backup, failover etc.

Transparency from topology to hardware6

For control, security and compliance

14

Capability comparison based on vendor services publicly available as of 6//24/2014. 1) bit.ly/SLVirtSvrs, goo.gl/Pntz, goo.gl/FDrGiR 2) http://bit.ly/SLBareMetal ,

http://goo.gl/tV29n, 3) http://bit.ly/1pJzDvv, http://goo.gl/EUGR 4) http://bit.ly/1jLfpeN, http://bit.ly/1qugWLM 5) http://bit.ly/1sBRPuG, http://goo.gl/vtYE

6) http://bit.ly/1sBScFn, http://bit.ly/Ta0Fz7

Page 15: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

15

IBM Cloud: Think it. Build it. Tap into it.

SoftLayer Provides Flexibility Through a Range of Compute, Memory, Storage, and

Networking Offerings

Cloud Computing Resource IBM SoftLayer Competitor Cloud

VM Processors (vCPU) 1-16 vCPU

Flexible Options

1-32 vCPU

Fixed Configs

VM Memory (RAM) 1-64 GB

Flexible Options

1-244 GB

Fixed Configs

Virtualization Supported (Hypervisors) Xen, VMWare, Hyper-V,

Citrix, Parallels

Xen

Single-Tenant (unshared) Resources Bare Metal Servers

Private VM Instances

Dedicated VM Instances

Bare Metal Processors (Cores) 1 4-40 Cores

Bare Metal Memory (RAM) 1 Up to 512GB

Bare Metal Internal Storage1 Up to 4TB

HDD or SSD

Network Block Storage SAN, iSCSI, NAS Proprietary Block Storage

Object Storage OpenStack Swift Proprietary Object Storage

Virtual Networking VLAN, Layer-2, Layer-3

1GbE ,10GbE

“Triple Network”, IPV4,

IPV6

VPC, Layer-3

1 GbE, 10GbE

Shared network, IPV4

Global Networking Global private network

Unmetered VPN to VLAN

Unmetered DC to DC

Internet Gateway

Metered VPN to VPC

Metered DC to DC

15Capability comparison based on vendor services publicly available as of 6/24/2014. 1) http://bit.ly/SLBareMetal , http://goo.gl/tV29n

Page 16: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

16

IBM Cloud: Think it. Build it. Tap into it.

Price/PerformanceInfrastructureas a Service

Business Processas a Service

Softwareas a Service

Platformas a Service

Developer experience

Time to build

Business function

User experience

Utilize cloud services delivered from IBM’s SmartCloud.

16

How Do You Compare Cloud Service Models?

Page 17: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

17

IBM Cloud: Think it. Build it. Tap into it.

A workload based comparison

Looking at just instance acquisition cost is often misleading

Does not represent real world

What is the cost of delivering a workload?

Line items of cost other than just instance acquisition cost

What is the infrastructure needed to deliver a given

workload?

How does performance factor in?

17

Page 18: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

18

IBM Cloud: Think it. Build it. Tap into it.

Cost per Workload

We use a “cost per workload” metric to get a true view of price/performance

Cost per unit work done

Takes into account performance and 3 year Total Cost of Acquisition (TCA)

Total Cost of Acquisition is broader than upfront acquisition-only cost and includes

Infrastructure acquisition cost (Compute, Storage, Network)

Hourly or monthly charges for a 3 year period

Software acquisition cost (OS, hypervisor, middleware)

Software S&S for a 3 year period

Data transfer cost

Total Cost of Ownership is even broader and would include labor, environmental

costs etc., not covered here

Analysis based on TCA gives a view of upfront + running costs for 3 yrs

18

Page 19: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

19

IBM Cloud: Think it. Build it. Tap into it.

SoftLayer vs. Competitor Cloud –IaaS Test Results Summary For Workloads And Systems Compared

vs. Competitor CloudUse case

Hosted private

cloud 2.8XHigher VM density lowers cost

Low crossover point

Extend existing admin skills to

hosted private cloud

Observations/Insights

Messaging 12.5X Dedicated servers on SL

handle heavy network demand

Analytics 2.9X Provisioning for high IOPS on

Competitor Cloud is expensive.

Flexible

deployment 2.0XOptions tailored to fit

workload characteristics

Web application 4.8X Outstanding raw performance

on bare metal

19

Better Price

performance

Better Price

performance

Better Price

performance

Better Price

performance

Lower cost

per VM

Page 20: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

20

IBM Cloud: Think it. Build it. Tap into it.

Match Capabilities to Workloads

Virtual servers…

…offer flexibility to configure cost

effective high performance storage

…easily combine with virtualized

servers to build flexible environments

…make efficient use of high speed

network I/O bandwidth

…allows efficient packing and

management of workloads

Analytics workloads that stress

disk I/O

Mixed configurations that best fit

workload characteristics

Messaging workloads that stress

network I/O

Run more workloads on fewer

resources

…provide outstanding raw throughputWeb application workloads that

stress CPU

…provide classic Cloud infrastructure Rapidly provisioned workloads

Dedicated servers…

Private Cloud option

20

Page 21: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

21

IBM Cloud: Think it. Build it. Tap into it.

Flexibility – Bare Metal. Virtual.

Hybrid. You choose.

Performance – >50% better I/O

performance than equivalent

competitor configuration.

Automation – Fully dedicated

infrastructure in 2-4 hours.

Globalization – 15 global data centers

all connected by private network.

Transparency – See everything from

network topology to hardware.

Control – 10x more APIs than next

cloud competitor.

IBM Investments

• $1.2B on SoftLayer pods

• Advertising and Demand Gen.

• Business Partner Enablement

• Skills

SoftLayer Advantages

Page 22: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

22

IBM Cloud: Think it. Build it. Tap into it.

21,000 leading-edge customers*

Social

Software as a Service

Mobile & Communications

Marketing and Digital Media

Enterprise

Hosting & Service Providers

Games and Entertainment

Platform as a Service

Bump Voxer Instapaper Yelp

* Indicative List

Page 23: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

23

IBM Cloud: Think it. Build it. Tap into it.

Cloud in Action: One of world’s leading hotel price comparison search

engines selects SoftLayer as its IaaS provider and chose a complete range of

products which enabled the company to use several thousand cores of processing

power provided by the SoftLayer servers

SolutionNeed Benefit

• The Customer site collects and

presents more than 2,500,000

real-time international hotel

deals from a database of

235,000 hotels in 225 countries.

• More than 6.5 million users visit

their site each month to

compare prices and make

reservations.

• Its multi-threaded application

architecture collects and

processes data from a large

number of sources, all in real-

time.

• The customer required a

complex infrastructure solution.

• The customer needed an

infrastructure-as-service (IaaS)

provider to provide flexibility,

scalability, and great customer

service to power its high-end

online service.

• SoftLayer provisioned the high-end

servers in hours and allowed the

customer to manage its servers

directly through its industry-leading

Customer Portal

• Provided a complete range of

products including load balancers,

on-demand virtual server instances,

and redundant iSCSI storage

• A solution flexible enough to

scale with changing demand

cycles

• A robust infrastructure

managed through SoftLayer

which allowed the customer to

retain the advantage of

allowing its developers and

management to focus on the

business’ core competencies.

• Availability of newest

technologies like scalable

cloud computing, solid-state

drives (SSD) and Nehalem X

processes

Page 24: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

24

IBM Cloud: Think it. Build it. Tap into it.

Cloud in Action: One of the largest ticketing sites in Indonesia selects

SoftLayer as its IaaS provider to provide highly stable infrastructure, consistent

performance, and reliable support to ensure site uptime and a smooth end-user

experience.

SolutionNeed Benefit

• The Customer allows users to

purchase tickets for

entertainment events, such as

concerts and movies, book hotel

rooms and make airline

reservations for both domestic

and international carriers.

• The customer needed a reliable

security and uptime from a

hosting provider as the site

accepts international and local

payment gateways.

• SoftLayer allowed the company to

leverage a high-performance

network with exceptional uptime,

industry leading infrastructure to

maintain system integrity and

functionality.

• Three to four times more CPU

and memory performance

compared to previous

configuration.

• The stable and high-

performance infrastructure

provided by SoftLayer

improved the ability to deliver

a flawless user experience for

its customers.

• With its new technological

strengths provided by

SoftLayer infrastructure, the

customer has also been able

to grow its business

substantially utilizing a large

network of partners and

resellers.

Page 25: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

25

IBM Cloud: Think it. Build it. Tap into it.

Existing

Planned

IBM is investing $1.2B in new cloud resources to significantly expand

our SoftLayer presence and provide clients with localized data

management solutions they require.

40 data centers worldwide in 15 countries and five continents globally.

New cloud investments will meet clients’ needs for choice, compliance

and data residency.

Note: Locations indicated are approximate and illustrative.

Every upstream network port is multiple 10G and every rack is

terminated with 40G of connectivity.

This includes two 10G connections to the public Internet and two

10G connections to our private network.

Page 26: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

26

IBM Cloud: Think it. Build it. Tap into it.

Page 27: Achieving Scalability and speed with IBM Solutions -  IaaS Softlayer

27

IBM Cloud: Think it. Build it. Tap into it.

IBM Investments

• $1.2B on SoftLayer pods

• Advertising and Demand Gen.

• Business Partner Enablement

• Skills

TCA (Total Cost of Acquisition) Analysis