selling with social media
TRANSCRIPT
Presented by Jason Sem Twitter hashtag: #tmamnJ.B. Sem Consulting, LLC
It’s not so much
about TECHNOLOGY
Social media is about PEOPLE
Twitter is the
Conference
LinkedIn is the
Office
Facebook is
the Barbeque
VS
Broadcast Media versus Social Media
You Already Have the Skills
You Just Do It Offline
• Meeting people
• Building relationships
• Asking questions
• Answering questions
• Building trust
• Building a reputation
PleasePlease
Don’t Be This Guy
WHAT TO TALK ABOUT
70-20-10 rule –
– 70% Share Resources
– 20% Collaborations
– 10% Me10%
Relationships Matter
Rules of the Road
GOLDEN RULE: Don’t post anything you wouldn’t
want your mom to read in the newspaper
• Share an interesting article
• Mention someone you just met
• Tell people you’re at an event
• Make an interesting observation
Options
• Personal Profile
•Fan Page
•Group Page
TOOLS