“This is a people

business, not a paper

business”

Rules of Engagement

“You can make more friends in two months by becoming really interested in other people, than you can in two years by trying to get other people interested in you.” -Bernard Meltzer

1916-1998

Rules of Engagement

Rules of Engagement

“Everyone you meet is the CENTER

of a network” - Michael Sarracini

Rules of Engagement “This is a people business, not a paper business”

ü  Two-part questions

Rules of Engagement Two part questions

What are you doing this weekend?

What is she studying?

Yeah I helped mine last weekend

Helping my daughter move into University

Rules of Engagement Two part questions

“This is a people business, not a paper business”

Unique person Vision

Ideas

Projects

Passion

Goals

Rules of Engagement Beware closed questions

“This is a people business, not a paper business”

Where are you from?

What company do you work for?

How long have you been there?

Where do you live?

Rules of Engagement Use open ended questions

“This is a people business, not a paper business”

What are you excited about? What is the last

good book you read?

What is you favorite part of what you do?

What is your favorite thing to do on a day off?

Rules of Engagement “This is a people business, not a paper business”

ü  Two-part questions

ü Don’t just call when you want something

ü  Birthdays

ü  Follow up

ü Always add value to their lives first

Add Value to Their Lives “This is a people business, not a paper business”

Lend a book

Share an interesting

article

Share your knowledge

Give your time

Make and Introduction

Share an umbrella Listen!

Give Even More… Get Even More! Ø  Testimonials: give and receive Ø Community involvement

Give Even More… Get Even More! Ø  Testimonials: give and receive Ø Community involvement Ø  Educate others Ø Charitable events

Give Even More… Get Even More! Ø  Testimonials: give and receive Ø Community involvement Ø  Educate others Ø Charitable events Ø  Local celebrity

Give Even More… Get Even More!

“Connectors are people in a community who

know large numbers of people and who are in the habit of making introductions”

-M.Gladwell

Surround yourself with connectors and introducers  

Become A Connector of People!