RICHMONDACTIVE TIMESMAGAZINE THE FALL

2011 ISSUE

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DAVIDWARDEN.ME

It’s cooling off in London

...time for some iconic inspiration

DW-PT-07 WAS FOUNDED IN 2007 THROUGH THE PASSION AND IN-TUITION OF A YOUNG SPORTING DEVON BOY WHO SINCE THEN HAS TRANSFORMED HIS AMBITIONS, SKILLS AND PRINCIPLES INTO A SUCCESSFUL PERSONAL TRAINING BRAND THAT IS WELL KNOWN FOR ITS UNIQUE AND DISTINCTIVE AP-PROACH TOWARDS FITNESS AND HEALTHY LIVING.

THE DAVID WARDEN TRAINING PHENOM-ENON WAS BORN FROM THE RED SANDY SURF-ING BEACHES OF TORBAY’S ENGLISH RIVIERA WHERE HE SPENT HIS YOUTH DEVELOPING A PASSION FOR SPORTS AND COMPETING ON A NATIONAL STAGE AS A LONG DISTANCE SWIM-MER.

HIS NEXT CONFLICTING STEP TOOK HIM TO THE BIG CITY STREETS OF LONDON WHERE HE RECOGNIZED THE ABSENCE OF A SURF & SPORTS CULTURE THAT HAD ONCE PLAYED A SIGNIFICANT ROLE IN HIS NATURAL AND AC-TIVE LIFESTYLE. IN ITS PLACE HE NOTICED A HIGHLY STRESSFUL WORKING SOCIETY WHERE FITNESS AND SPORTS WERE MERELY WATCHED ON THE TELEVISION.

OVER THE NEXT 4 YEARS DAVID SUCCESSFULLY NURTURED HIS AM-BITION TO DEVELOP AN INNOVA-TIVE AND DISTINCTIVE OUTDOOR TRAINING EXPERIENCE THAT PRO-GRESSIVELY RECONDISIONS THE BODY SO THAT IT IS ABLE TO ONCE AGAIN FUNCTION AS IT SHOULD. IT IS CALLED ARCHETYPE.

ARCHETYPE IS NOT ONLY ABOUT EXERCIS-ING BUT ALSO PLACES A HUGE EMPHASIS ON LIFESTYLE. IT AIMS TO MANAGE THE HIGHLY STRESSFUL CITY LIVING BEHAVIOURS THE PEOPLE OF LONDON HAVE ADOPTED BY RE-VERSING SOME OF THE BAD HABITS THEY HAVE PICKED UP. THAT SIMPLE ACKNOWLEDGEMENT BECAME THE INSPIRATION FOR WHAT WOULD BECOME A HUGELY SUCCESSFUL CONCEPT: TO BRING SPORTS CULTURE AND COASTAL LIFE-STYLE SCENARIOS BACK INTO LONDON LIVES. THE IDEA HAD BEEN BORN TO BRING A UNIQUE YET IMMEDIATELY RECOGNISABLE PERSONAL TRAINING EXPERIENCE TO THE PEOPLE OF LONDON.

FOR DAVID WARDEN THE WORD LIFESTYLE REFERS TO THE CON-TINUAL SEARCH FOR OPPORTU-NITY AND SELF-PERSONALISATION IN ORDER TO EXPRESS ONES IDEN-TITY AND ENHANCE ALL OF LIFE’S SHARED EXPERIENCES.

RICHMOND-ACTIVE MAGAZINE FALL 2011

HIS PASSION EVOLVED AND RE-LOCATED TO THE UNIVERSITY PLAYING FIELDS OF SOUTH WALES WHERE HE GRADUATED WITH A BSC (HONS) IN SPORT SCIENCE AND FOUNDED A LOVE FOR A COCKTAIL OF SPORTS INCLUD-ING RUGBY, SURFING AND TRACK- RUNNING.

...LET IT BEGIN

GOWER PENINSULA, SWANSEA UNIVERSITY (2006)

OXFORD STREET, CENTER OF LONDON (2011)

RICHMOND-ACTIVE MAGAZINE FALL 2011

Inspired by the past, ready for the future. Always be true to your spirit.

‘DW.PT.07’

RICHMOND-ACTIVE MAGAZINE FALL 2011

WINNING IS NOT A SOMETIME THING; IT'S AN ALL THE TIME THING. YOU DON'T WIN ONCE IN A WHILE; YOU DON'T DO THINGS RIGHT ONCE IN A WHILE; YOU DO THEM RIGHT ALL THE TIME. WINNING IS A HABIT. UNFORTUNATELY, SO IS LOSING. THERE IS NO ROOM FOR SECOND PLACE. THERE IS ONLY ONE PLACE IN MY GAME, AND THAT'S FIRST PLACE. I HAVE FINISHED SECOND TWICE IN MY TIME AT GREEN BAY, AND I DON'T EVER WANT TO FINISH SECOND AGAIN. THERE IS A SECOND PLACE BOWL GAME, BUT IT IS A GAME FOR LOSERS PLAYED BY LOSERS. IT IS AND AL-WAYS HAS BEEN AN AMERICAN ZEAL TO BE FIRST IN ANYTHING WE DO, AND TO WIN, AND TO WIN, AND TO WIN. EVERY TIME A FOOTBALL PLAYER GOES TO PLAY HIS TRADE HE'S GOT TO PLAY FROM THE GROUND UP-FROM THE SOLES OF HIS FEET RIGHT UP TO HIS HEAD. EVERY INCH OF HIM HAS TO PLAY. SOME GUYS PLAY WITH THEIR HEADS. THAT'S O.K. YOU'VE GOT TO BE SMART TO BE NUMBER ONE IN ANY BUSINESS. BUT MORE IMPORTANTLY, YOU'VE GOT TO PLAY WITH YOUR HEART, WITH EVERY FIBRE OF YOUR BODY. IF YOU'RE LUCKY ENOUGH TO FIND A GUY WITH A LOT OF HEAD AND A LOT OF HEART, HE'S NEVER GOING TO COME OFF THE FIELD SECOND.

RUNNING A FOOTBALL TEAM IS NO DIFFERENT THAN RUNNING ANY OTHER KIND OF ORGAN-IZATION-AN ARMY, A POLITICAL PARTY OR A BUSINESS. THE PRINCIPLES ARE THE SAME. THE OBJECT IS TO WIN-TO BEAT THE OTHER GUY. MAYBE THAT SOUNDS HARD OR CRUEL. I DON'T THINK IT IS.

WHAT IT TAKES TO BE NUMBER ONE

IT IS A REALITY OF LIFE THAT MEN ARE COM-PETITIVE AND THE MOST COMPETITIVE GAMES DRAW THE MOST COMPETITIVE MEN. THAT'S WHY THEY ARE THERE-TO COMPETE. TO KNOW THE RULES AND OBJECTIVES WHEN THEY GET IN THE GAME. THE OBJECT IS TO WIN FAIRLY, SQUARELY, BY THE RULES-BUT TO WIN. AND IN TRUTH, I'VE NEVER KNOWN A MAN WORTH HIS SALT WHO IN THE LONG RUN, DEEP DOWN IN HIS HEART, DIDN'T APPRECIATE THE GRIND, THE DISCIPLINE. THERE IS SOMETHING IN GOOD MEN THAT REALLY YEARNS FOR DIS-CIPLINE AND THE HARSH REALITY OF HEAD TO HEAD COMBAT.

I DON'T SAY THESE THINGS BECAUSE I BELIEVE IN THE "BRUTE" NATURE OF MAN OR THAT MEN MUST BE BRUTALIZED TO BE COMBATIVE. I BE-LIEVE IN GOD, AND I BELIEVE IN HUMAN DE-CENCY. BUT I FIRMLY BELIEVE THAT ANY MAN'S FINEST HOUR, THE GREATEST FULFILLMENT OF ALL THAT HE HOLDS DEAR, IS THAT MOMENT WHEN HE HAS WORKED HIS HEART OUT IN A GOOD CAUSE AND LIES EXHAUSTED ON THE FIELD OF BATTLE - VICTORIOUS.

-VINCE LOMBARDI (1913 – 1970)

GIANTS OF SPORT

RICHMOND-ACTIVE MAGAZINE FALL 2011

IF YOU WANT TO MIX UP YOUR RUNNING ROUTINE AND BOOST YOUR MOTIVATION – OR JUST THINK IT COULD BE FUN TO TRAIN WITHIN A GROUP, YOU’VE COME TO THE RIGHT PLACE.

FLO-RUNNERS IS A MOVEMENT OF LONDONERS WHO LOVE RUNNING. THE WEEKLY SESSIONS KICK OFF FROM MOVEMENT3 AND ARE LED BY TRAINED PACESETTERS. YOU CAN CHOOSE FROM A VARIETY OF DISTANCES AND WHETHER YOU WANT TO TRAIN IN MIXED OR WOMEN-ONLY SESSIONS. THE END RESULT IS THAT NO MATTER WHAT YOUR TRAINING GOAL, YOU’LL ALWAYS GET THE MOST FROM THE EXPERIENCE.

THIS IS A UNIQUE AND ICONIC RUNNING GROUP WHERE RUNNERS ARE INCENTIVISED TO PARTICIPATE REGULARLY. THE WIDER AIM IS TO CREATE AN IDENTIFIABLE RUNNING COM-MUNITY LINKED VIA A COMMON WEBPAGE ON OUR BLOG AND COMMUNICATED WITH BY E-NEWSLETTER.

FLO-Runner

FLO-RUNNING ST, MARGARETSSt Margarets Railway StationSt . Margarets Road, Twickenham, Middlesex, TW1 2LJ

WE FOLLOW 3 DIFFERENT ROUTES-3,4 OR 7 MILES, SO WHATEVER YOUR LEVEL, CHOOSE THE DISTANCE THAT SUITS YOU, SIGN UP, TURN UP.

JOIN THE GROUP ON SATURDAYS 9:30am

FLO-RUNNERS

RICHMOND-ACTIVE MAGAZINE FALL 2011

‘The Jersey’Be a part of the movement

RICHMOND-ACTIVE MAGAZINE FALL 2011

1. BURNS FAT IN LESS TIME

BY USE OF PERIPHERAL HEART TRAINING (PHA) THE ENTIRE BODY IS TRAINED. THE IDEA IS TO PROVIDE UNINTERRUPTED BLOOD FLOW THROUGHOUT THE BODY WHILE TAKING NO REST BETWEEN SETS, SIMILAR TO CIRCUIT TRAINING. YOU WILL BE DOING FOUR TIMES THE WORK, IN A SHORTER TIME FRAME.

2. DISPLACED CENTRE OF GRAVITY

THE KETTLEBELLS CENTRE OF GRAVITY IS 6-8 INCHES BELOW THE CENTRE OF YOUR HAND. BARBELLS AND DUMBBELLS CENTRE THE WEIGHT WITH YOUR HAND. THE OFFSET OF THE KETTLEBELL MAKES IT ‘ALIVE’ IN YOUR HAND AND INCREASES THE DIFFICULTY AND BENEFIT OF MANY OF THE DRILLS. KETTLE-BELLS CAN DO ANYTHING A DUMBBELL CAN DO, EVEN BETTER IN FACT, BUT NOT VICE-VER-SA.

4. BALANCE OF TENSION AND RELAXATION

TENSION IS STRENGTH, RELAXATION IS SPEED. AN ATHLETE MUST BALANCE BOTH TO MAX-IMISE SKILL. KETTLEBELL TRAINING UTILIZES A BALANCE OF TENSION AND RELAXATION.

5. TRAINS HIP EXTENSION AND DECELERATION

BALLISTIC KETTLEBELL DRILLS PROVIDE AN INTENSE LOAD TO THE HIPS AND BUTTOCKS. VERY SIMILAR TO THE VERTICAL LEAP, THIS ‘GROOVED’ HIP EXTENSION TRANSFERS TO MANY ATHLETIC SKILLS SUCH AS JUMPING, RUNNING AND THROWING. SIMILARLY, DE-CELERATION OCCURS WHEN THROWING AND CATCHING THE KETTLEBELL BEHIND YOU. YOUR MUSCLES CONTRACT TOGETHER TO PRO-DUCE FORCE REDUCTION AND DECELERATION OF THE WEIGHT.

WHY USE KETTLEBELLS? TOP 5 REASONS:

3. VARIETY AND VERSATILITY

YOUR WORKOUTS VARIETY IS ONLY LIMITED BY YOUR IMAGINATION AND SAFETY. ONE KETTLEBELL, 2 KETTLEBELLS AND COMBINA-TION DRILLS PROVIDE UNLIMITED PROTEC-TION FROM BOREDOM. KETTLEBELLS CAN BE USED ANYWHERE. IT IS BASICALLY A GYM IN ONE HAND AND PROVIDES YOU WITH A TOTAL BODY WORKOUT.

RICHMOND-ACTIVE MAGAZINE FALL 2011

“Pain is temporary. It may last a minute, or an hour, or a day, or a year,

but eventually it will subside and something else will take its place. If I quit, however, it lasts

forever.”~Lance Armstrong

RICHMOND-ACTIVE MAGAZINE FALL 2011

INFLUENTIAL FEATURED ARTIST

Tour Dates

09-Oct Exeter, Phoenix10-Oct Falmouth, Princess Pavilion11-Oct Brighton, Komedia12-Oct Bournemouth, Old Fire Station14-Oct Bristol, Thekla15-Oct Birmingham, HMV Institute17-Oct Sheffield, The Plug,18-Oct Leeds, Brudenell Social19-Oct Liverpool, Stanley Theatre20-Oct Manchester, Ruby Lounge22-Oct Oxford, Jericho23-Oct Cardiff, SWN Festival24-Oct Nottingham, Bodega Social26-Oct London, The Scala27-Oct London, The Scala (NEW DATE)29-Oct Newcastle, Riverside30-Oct Aberdeen, The Tunnels31-Oct Glasgow, King Tuts01-Nov Dublin, Sugar Club02-Nov Belfast, The Stiff Kitten04-Nov Narbeth, The Queens Head

Artist Link

www.benhowardmusic.co.uk

Ben Howard (born 24 May 1988) is a British singer-songwriter, born in Devon and currently signed to Island Records.

The critically acclaimed and increasingly popular singer songwriter Ben Howard is returning to the UK as part of a headline ‘Old Pine’ tour in association with Quiksil-ver and Surfers Against Sewage this December.Ben Howard is no ordinary singer-songwriter. Based in the south west, Ben has been touring solidly and caus-ing quite a stir in the old music industry.The stark beauty of his surroundings infuses his music and his unique percussive guitar techniques, stunning vocals and evocative lyrics have won him a loyal follow-ing on the live music circuit and cemented his reputa-tion as one of Europes most exciting new artists.Bens latest EP OLD PINE (coming soooon) is soaked in the salt -water and summer sun that was its inspira-tion. Recorded in a barn nestled somewhere between beaches, fields and trees, Ben’s blend of percussive folk and raw acoustics are fitting acknowledgements of his roots: both scenic and musical. The likes of John Mar-tyn, Joni Mitchell and modern counterparts such as Bon Iver and Ray Lamontagne are all cited by Ben as heavy influences.

RICHMOND-ACTIVE MAGAZINE FALL 2011

FILM REVIEW

Based on the real-life story of British mountaineer Joe Simpson, Kevin Macdonald’s documentary uses talking heads with dramatic reconstructions to engrossing ef-fect. Joe is a young man with a family who believes that he is too young to die. His only fix on reality is a time-piece that he uses to set targets. The result is a rousing tribute to the human survival instinct.

In 1985, Simpson and his friend Simon Yates went climbing in the Peruvian Andes. After a freak accident, Simpson ended up hanging several hundred feet over an ice crevasse with a broken leg and no means of escape. Convinced they were both going to die, Yates did the unthinkable - he broke a climbers’ taboo and cut the rope, letting Simpson plunge to his death. Only Simp-son didn’t die and spent the next three-and-a-half days crawling down the mountain on his own.

Touching The Void (2003)

The Endless Summer (1966)In A Nutshell: Early, pioneering study of the booming US surf culture in the mid-’60s, in which director Bruce Brown follows two righteous young dudes - Mike Hyn-son and Robert August - on a worldwide sun-and-sea recon mission.

Why A Must-See? Now preserved in the US National Film Registry as “culturally, historically or aesthetically significant” (it’s all three), it’s the doc that launched a thousand pale imitations. This was the first time film narration had slipped out of the stuffy schoolmaster vibe of the ‘50s, forever changing the way we’d absorb educational cinema. It’s also totally gnarly.

RICHMOND-ACTIVE MAGAZINE FALL 2011

THE HUMAN SPIRITTHERE HAS ALWAYS BEEN A SPECIAL GROUP OF PEOPLE WHOSE STRONGEST DRIVING FORCE IN LIFE IS THE SEARCH FOR ADVENTURES. WHETHER IT IS ABOUT CLIMBING THE HIGHEST MOUN-TAINS, CROSSING THE WILDEST OCEANS OR RACING THE FASTEST CARS, THE ONE THING THESE PEOPLE HAVE IN COMMON IS TO ALWAYS PUSH THEIR OWN BOUNDARIES. AND TO NEVER GIVE UP.

IT IS UPON THE LEGACY AND SPIRIT OF THESE PEOPLE THE RICHMOND MAGAZINE IS WRITTEN. CAPTURED IN MOMENTOUS IMAGERY AND TIMELESS QUOTES, EVERY DETAIL, EVERY FEELING AND WORD BREATHE UNCOMPROMISED HUMAN STRENGTH TO MAXIMISE THE READERS UN-DERSTANDING OF WHO THESE PEOPLE WERE AND WHAT THEY DID TO DEFINE THEMSELVES AS GREATS.

IT IS THESE GREAT MEN AND WOMEN THAT SHALL BE REMEMBERED AND SIT COMFORTABLY WITHIN OUR HISTORY AND FUEL THE YOUNG MINDS OF TODAY BEYOND, INTO THE POTENTIALS FOR TOMORROW. THIS IS WHAT DWPT07 IS ALL ABOUT. INSPIRED BY THE PAST. READY FOR THE FUTURE.

ALWAYS BE TRUE TO YOUR SPIRIT.

RICHMOND-ACTIVE MAGAZINE FALL 2011

“THE FIRST QUESTION WHICH YOU WILL ASK AND WHICH I MUST TRY TO ANSWER IS THIS,

‘WHAT IS THE USE OF CLIMBING MOUNT EVEREST ?’

AND MY ANSWER MUST AT ONCE BE...

‘IT IS NO USE’. THERE IS NOT THE SLIGHTEST PROSPECT OF ANY GAIN WHATSOEVER. OH, WE MAY LEARN A LITTLE ABOUT THE BEHAVIOR OF THE HUMAN BODY AT HIGH ALTITUDES, AND POS-SIBLY MEDICAL MEN MAY TURN OUR OBSERVATION TO SOME ACCOUNT FOR THE PURPOSES OF AVIATION. BUT OTHERWISE NOTHING WILL COME OF IT. WE SHALL NOT BRING BACK A SINGLE BIT OF GOLD OR SILVER, NOT A GEM, NOR ANY COAL OR IRON. WE SHALL NOT FIND A SINGLE FOOT OF EARTH THAT CAN BE PLANTED WITH CROPS TO RAISE FOOD.

IT’S NO USE. SO, IF YOU CANNOT UNDERSTAND THAT THERE IS SOMETHING IN MAN WHICH RE-SPONDS TO THE CHALLENGE OF THIS MOUNTAIN AND GOES OUT TO MEET IT, THAT THE STRUG-GLE IS THE STRUGGLE OF LIFE ITSELF UPWARD AND FOREVER UPWARD, THEN YOU WON’T SEE WHY WE GO.

WHAT WE GET FROM THIS ADVENTURE IS JUST SHEER JOY. AND JOY IS, AFTER ALL, THE END OF LIFE. WE DO NOT LIVE TO EAT AND MAKE MONEY. WE EAT AND MAKE MONEY TO BE ABLE TO EN-JOY LIFE. THAT IS WHAT LIFE MEANS AND WHAT LIFE IS FOR.”

George Leigh Mallory, 1922

THE WILDEST DREAMGEORGE MALLORY (1886-1924), ANSWER TO THE QUESTION ‘WHY DO YOU WANT TO

CLIMB MT. EVEREST ?’.

“BECAUSE IT IS THERE”

RICHMOND-ACTIVE MAGAZINE FALL 2011

“The world belongs to those that see its potential”

DWpt07

800miles/5days

RICHMOND-ACTIVE MAGAZINE FALL 2011

IN THE SUMMER OF 2009, MY TWO BEST FRIENDS AND I RODE SINGLE SPEED BICYCLES FROM ROSCOFF IN NORTHERN FRANCE TO BILBAO IN NORTH-ERN SPAIN. THE 800 MILE ROUND TRIP TOOK US 5 DAYS, SLEEPING ROUGH EVERY NIGHT AND COOKING UP OUR FOOD AT THE SIDE OF THE ROAD, IT WAS ONE OF THE BEST EXPERI-ENCES OF OUR LIVES.

THROUGH THE WIND, RAIN, BAKING SUN AND COLD NIGHTS, THE TRIP WAS FULL OF MONOTONOUS STRUGGLE, HURT AND WHAT SEEMED LIKE ENDLESS FRENCH ROAD.

HOWEVER, DURING THE COURSE OF THAT TRIP WE WERE FULL OF LIFE, VISION, DRIVE AND PASSION. IT WAS A CHALLENGE FROM THE PAST, THE AWAKENING OF A SHARED CHILDHOOD DREAM AND A MOST MOMENTOUS ENDURANCE EVENT.

IT BEGAN AS A SILLY PROPOSAL AND ENDED AS A COMPELLING AD-VENTURE STORY ABOUT HOW THE STRENGTH OF A FRIENDSHIP CAN BECOME YOUR ARMOUR WHEN AT-TEMPTING TO DEFY ALL ODDS.

DEFINING MOMENTSIN LIFE, DEFINING MOMENTS ARE OFTEN SHORT AND OBVIOUS PRESENTING THEM-SELVES AS A GREAT SURPRISE. ON A LONG STEADY INCLINE SURROUNDED BY TALL FRENCH FERN TREES, THE FRESH MISTY RAIN HAD BEEN SETTLING ON MY OILY FACE FOR HOURS, MY LEGS WERE FATIGUED AND MY MIND WAS CIRCLING.

IT WAS AT THIS CLOUDY POINT WHEN I REGISTERED A DEFINING MOMENT AND AC-KNOWLEDGED THE ENERGY THAT I WAS ABSORBING FROM THIS EXPERIENCE.

“BEST OF A GENERATION.”

FROM THOSE 4 WORDS I FELT AN UNRESERVED FLAMING DESIRE TO COMPLETE THIS GREAT TASK. AT THAT POINT I GLANCED OVER MY SHOUL-DER AND SAW THE PASSION ON THERE FACES, THE TWO LADS THAT I HAVE KNOWN MY WHOLE LIFE HAD BECOME IN MY EYES THE BEST OF A GEN-ERATION OF WHOM I HAVE THE ULTIMATE RESPECT AND NOW SHARE ONE THIRD OF SOME-THING EXTREMELY SPECIAL.

RICHMOND-ACTIVE MAGAZINE FALL 2011

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RICHMOND-ACTIVE MAGAZINE FALL 2011