past, present, & future of ba (government)
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The Past, Present, and Future of Business AnalysisKevin Brennan, CBAPEVP, Product Management & Development
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Once upon a time...
How I Became A BAImage ©2009 Doug Kerr, Licensed Under CC-BY-SA
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Nobody Understood What We Did
Testing?
PM?
Requirements?UX?
Process?
Rules?
Training?
Coffee?Data?
Coding?
© 2012 CollegeDegrees360. Licensed under CC-BY-SA.
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Projects Paid A High Price
71%“of software projects [that] fail do so because of poor requirements management, making it the single biggest reason for project failure…”
Source: CIO Magazine, 11/15/2005
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Were we:ORDER-TAKERS?
GOFERS?ASSISTANT PROJECT MANAGERS?
DOCUMENTERS?Or would we rise to the challenge?
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Business Analysis Had To Change
• Methodologies began to address requirements development in earnest
• Specialized techniques emerged taking us past “the system shall”
• IIBA formed in 2003 to help move profession forward
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It Became A Profession
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Business and ITBridging the gap between…
© 2011 Jonas Ginter. Licensed under CC-BY-NC-ND.
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But That Didn’t Fix The Problem
1994 1996 1998 2000 2002 2004 2006 20090
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Standish Group CHAOS Report
SucceededChallenged Failed
Source: The Standish Group Project Resolution History
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Business Value Isn’t Inside Projects
Traditional BA Space
Pre-Project Project Post-Project
Enterprise Analysis
Requirements Analysis
Solution Assessment & Validation
Rationale Delivery Benefits
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Are we:LIAISONS?
FACILITATORS?TRANSLATORS?
REQUIREMENTS MANAGERS?Or will we rise to the challenge?
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Business Analysis Has To Change
• Requirements management focuses us on predictable delivery of scope
• We have to focus on delivery of business value
• We consistently neglect understanding of the reasons for change and evaluating the benefits
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From Software To Business Outcomes
BusinessOutcomes
Software
People
Process
Rules & Data
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Projects and Operations
Bridging the gap between…
© 2010 Doug88888. Licensed under CC-BY-NC-SA.
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We Need More Than Analysis
Architecture and Design
Analytical ThinkingGoal: To Produce Reliable, Predictable, Repeatable OutcomesReliability
Intuitive Thinking
Goal: To produce outcomes that meet the
desired objectivesValidity
Source: Roger L. Martin, The Design of Business
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Embrace Architecture And Design
Strategic Business Design
Concept Visual-ization
Source: Heather M.A. Fraser, Design Works
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Can we become:VISIONARIES?INNOVATORS?STRATEGISTS?
LEADERS?Are we up to the challenge?
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Business Analysts Must Change Again
IT EntArch
Systems Analyst
Decision Systems
BI
IT BA
EntArch
Agile Product Owner
Business Relationship
Manager
Business Architect
Process Analyst
Enterprise
ProjectTechnology Business
Enterprise
ProjectTechnology Business
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Align Change Across The Business
ImprovementInnovation OperationsStrategy
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Strategy and Execution
Bridging the gap between…
© 2011 Neil Howard. Licensed under CC-BY-NC.
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New Solutions Are Needed
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Business analysis gives us the tools to reinvent our profession.
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“To unite a community of professionals to create better business outcomes.”
IIBA Core Purpose
