p2p games conference “attributes of the gaming cloud?” norman henderson asankya...

P2P Games Conference

“Attributes of the Gaming Cloud?”

Norman [email protected]

mailto:[email protected]

Proprietary and Confidential —Do Not Redistribute

– Asankya provides optimized transport of TCP/IP and UDP over private or public IP based networks.

– The solution supports two way interactive content, non- cacheable content, and secure content acceleration.

– The company’s core technology, Multi-path Networking, intelligently characterizes IP networks in real-time at the packet level.

– Asankya has also created the Rapid Net, the first application delivery delivery network capable of handling all forms of content.

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Asankya Overview


• This technology picks up were CDN’s leave off.• No other company currently offers this technology.• The technology works on any TCP/IP flow including highly secure

data center constricted content.• Can be the essential technology to enable cloud computing and

storage over public networks like the internet.• This is both a product and a service.• Provides huge performance gains 10x-40x and provides consistent

delivery quality.• First TCP/IP acceleration technology to “break the rules” of standard

TCP/IP transmission

Asankya Overview

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Compute Storage

“What will the next generation of cloud computing and games companies look like?”

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Network

They will have optimized the Network. And will leverage new ideas and technologies to cost effectively

compete.

They will have optimized the Network. And will leverage new ideas and technologies to cost effectively

compete.

?


• TCP/UDP – standardized in 1980State of the Art in 1980:

– Commodore VIC-20• 0.001 GHz Processor (1 MHz)• 0.000005 GB RAM (5 KB)• 0.0000003 Gbps modem (300 baud)• 176x184 Display (1.5% size HD)

• Today– Processing Speeds are 2000x faster

– Communication Rates are 1000x faster

– Screen Real Estate is 50x bigger

Games need something better from the Network

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Why Is the Network Important to the cloud and gaming companies of tomorrow?

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Storage

Compute/App

Shared Data Center

Users

InternetInternet

Storage

Compute/App

Private Data Center

Users

Private WANPrivate WAN

• Dedicated Bandwidth• Consistent Throughput• Consistent Delay

• Shared Bandwidth• Varying Throughput• Varying Delay

Private Application Model

Cloud Model


• Single-path Constrained– All packets of a flow must come from the same source and take the

same path

• Starts Slowly– Sessions start slowly and increase speed until they are too fast and

experiences loss

• Reacts Poorly to Loss– When loss is encountered, TCP cuts speed in half

• Struggles with Delay– As bandwidths increase, delay becomes the limit to TCP performance

– Bandwidth is increasing faster than delay is decreasing

What is wrong with the network today?

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• ‘Adding more bandwidth’ does not solve the problem

– That only improves the last mile/first mile

– Customer does not control the middle mile

• Bottlenecks Have Moved to the ‘middle mile’– ISP to ISP interconnects – ‘hot potato’, cost-

based routing

– Overloaded routers – default route is not always the best route

• Protocols Use the Network Inefficiently– Network congestion cause protocols to slow

down too much

– Network delay causes protocols to use network inefficiently

What have tomorrows online gaming companies figured out?

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ISP A ISP A

ISP BISP B

Inefficiency


Attributes of Gaming Companies of the Future

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Increasing Use of Internet for All Games• Moving from console based to “light or no console

Increasing Use of Internet for All Games• Moving from console based to “light or no console

Cost, common platform, global reach

Cost, common platform, global reach

Completely Dependant on the Internet for end user experience.

Completely Dependant on the Internet for end user experience.

Movement to Cloud Hosted Game Delivery (Cloud, P2P etc.)Movement to Cloud Hosted Game Delivery (Cloud, P2P etc.) Cost and market

saturation controlCost and market saturation control

Location of hosting center – affects user experienceLocation of hosting center – affects user experience

DriversDrivers IssuesIssues

Increasing User Mobility•Not just from phone but also net-book and “light laptops

Increasing User Mobility•Not just from phone but also net-book and “light laptops

Phones and Net-books become the new console

Phones and Net-books become the new console

Unpredictable user locations and connection quality

Unpredictable user locations and connection quality

Movement to all Interactive and Collaborative GamesMovement to all Interactive and Collaborative Games

Games are more fun when virtual life challenges real life.

Games are more fun when virtual life challenges real life.

Latency and BandwidthLatency and Bandwidth


• Fast Application Response– Application speed must match private client-server

• Dynamic Traffic Capable– Gaming applications are dynamic and non-cacheable

• Two Way– Data Uploads, Data Downloads, Data Replication

• Dedicated Gaming Infrastructure– Multitenancy will not work for all applications

• Locality of Traffic/Data– Location of data storage inside the U.S.

Delivering the Gaming Cloud

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Solving Real Gaming Network Problems Today

40x

15x

10x

3x

10x

Cloud Storage

Customers Gaining Up to 40x Improvements

Collaboration Government

6x

20x

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– Internet overlay network deployed– Presence on 8 Tier I/II Providers– Network nodes support up to 1 Gbps– Fully redundant systems– 1 TB packet caches at each PoP


• Content Delivery Networks– Static Web Only - No Dynamic Applications– No upload or two-way optimization

• WAN Optimization Devices– Built for private WANs – not for the

variability of the Internet– Solve private WAN protocol issues – not

Internet protocols (no CIFS on Internet)

• Peer to Peer Services– Are dependant on local net connection

speeds– Have no means of optimizing interactive

play.

CDNsCDNs

InternetApplication

Delivery

InteractiveApplications

Static ContentDistribution

PrivateNetwork

Internet

WAN Optimization

WAN Optimization

Web Acceleration

Web Acceleration

P2PP2P

Riverbed

BlueCoat

SilverPeak

Juniper DX

CiscoBitTorrent Pando

Kontiki

Akamai

LimelightLevel 3

Akamai IPA

F5 Coyote Point

Existing Solutions Don’t Solve Interactive

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Movement to clouds brings new network-based gaming performance challenges

Unique issues for gaming clouds makes cache-based methods difficult

Asankya is the only solution that optimizes:1. Encrypted Traffic

2. Two-way Traffic

3. UDP and TCP Traffic

Application delivery is needed to remove barriers to cloud growth

Summary

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• Contact:– Norman Henderson– Asankya– [email protected]

Thanks!

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