my light. my safety. - philips · extreme light for maximum safety 7x more light than legally...

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My light. My safety. Philips SafeRide ® LED BikeLight product range

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Page 1: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

My light. My safety.Philips SafeRide® LED BikeLight product range

Page 2: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

EMPFEHLUNG

TOP-PRODUKT

RADtourenTEST

1/10

Page 3: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

Philips – Health and well-being

Light is life.

Our mission is to improve the quality of people´s lives.

By combining technology and design trends.

By providing people-centric solutions, based on fundamental customer insights

Innovative technology and design.

The Philips SafeRide BikeLights are provided with the award-winning LUXEON Rebel

LEDs, used by leading car manufacturers

Technical Innovation Award Lightfair 2009

Technical Excellence Award Lightfair 2007

Best of Category: Specialty Lamps Lightfair 2007

Philips BikeLights in the press:

RadTouren: „…a new born star in the

LED-lamp heaven at a comparatively low

price.“

Fit For Fun: „fl ood light on the handle

bar…”

Trekkingbike: „Turns night into day“

1

Page 4: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

“I wish there could be a bike lighting solution that improves my visibility for a better recognition and provides me the opportunity to see what is on my way if I need it.”

My light. My safety.

2

Page 5: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

Philips SafeRide product rangeLight saves life .

…Especially in traffic. Light ensures the visibility of cyclists.

Light is safety.

The new Philips SafeRide product range helps cyclists to cope with their everyday life

– whether on their journey to and from work, on their way to go shopping or to see

friends. It is crucial to be seen by the other traffic, also in urban areas. When driving on

a dimly lit road , with bad wheather it is very important to see what is on your way. By

means of its new Philips LUXEON LED technology and a special optical system, Philips

provides cyclists with lighting solutions that improve their visibility and therefore their

safety. Mobility plus safety – even at bad lighting and visibilty conditions

3

Page 6: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

Philips LED SafeRide BikeLight battery driven

StVZOapproved

Extreme light for maximum safety

7x more light than legally required

Powered by 2 new generation High-Power LEDs (80 LUX)

Excellent road illumination

Motorcycle* performance: see up to 60 meters

Glare-free beam

Released according to StVZO regulation in Germany

Robust

Waterproof aluminum housing

*Motorcycle up to 125 cm3

EMPFEHLUNG

TOP-PRODUKTRADtouren

TEST

1/10

4

Standard bike light 10 lx

SafeRide® LED BikeLight Battery

SafeRide® LED BikeLight Dynamo

5

5

20° 10°

20° 10°

0

-5

0 5 10 15 20 25 30 35 40 45 50 55 60 m

520° 10°

20°

0

-5

0 5 10 15 20 25 30 35 40 45 50 55 60 m

20° 10°

20° 10°

0

-5

0 5 10 15 20 25 30 35 40 45 50 55 60 m

Page 7: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

Philips LED SafeRide BikeLight battery driven 80 Lux

5

Page 8: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

Philips LED SafeRide BikeLight dynamo driven

StVZOapproved

5x more light than legally required

Powered by 2 new generation High-Power LEDs (60 LUX)

Excellent road illumination

Motorcycle* performance: see up to 50 meters

Glare-free beam

Released according to StVZO regulation in Germany

Robust

Waterproof aluminum housing

* Motorcycle up to 50 cm3

Maximum light for extra safety

6

Standard bike light 10 lx

SafeRide® LED BikeLight Battery

SafeRide® LED BikeLight Dynamo

5

5

20° 10°

20° 10°

0

-5

0 5 10 15 20 25 30 35 40 45 50 55 60 m

520° 10°

20°

0

-5

0 5 10 15 20 25 30 35 40 45 50 55 60 m

20° 10°

20° 10°

0

-5

0 5 10 15 20 25 30 35 40 45 50 55 60 m

StVZOapproved

Page 9: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

Maximum light for extra safety

Philips LED SafeRide BikeLight dynamo driven 60 Lux

7

Page 10: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

General overview of featuresPhilips LED SafeRide product range – your

advantage.

Use the new business opportunity provided

by Philips.

Philips provides you with

…a reliable Philips quality product with High-Power

LUXEON Rebel LEDs , used in luxury cars.

…Improves your sales volume and profi t

…a premium branded product to extend your

product range in the lighting segment

Philips SafeRide Philips SafeRide

LED BikeLight LED BikeLight

battery driven dynamo driven

LUX 80 60

Power Battery Dynamo

Brightness

Good fore fi eld illumination

Philips safety signature

Length of beam 60 m 50 m

Energy saving mode

Glare-free

Waterproof

Removable

Housing Aluminum Aluminum

Consumer Price € 119 € 89

7x more light 5x more light

than legally than legally

required required

Packaging of the Philips SafeRide LED

BikeLight- battery driven

Packaging of the Philips SafeRide LED

BikeLight- for dynamo

8

Page 11: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

Ordering information

Sell-out support

Philips SafeRide® LED BikeLight battery driven

Black aluminum

Philips Type-Order No. BF48L20XM

Philips Nr. (12NC) 9282.201.07801

EAN1 (Sales packaging) 8727900534917 (1 Set)

EAN3 (Transport package) 8727900534931

GOC 53491740

Dimensions (Sales packaging) 150*77*130 mm

Philips SafeRide® LED BikeLight battery driven

Silver aluminum

Philips Type-Order No. BF48L20BBLXM

Philips Nr. (12NC) 9282.202.07801

EAN1 (Sales packaging) 8727900534948 (1 Set)

EAN3 (Transport package) 8727900534962

GOC (order number) 53494840

Dimensions (Sales packaging) 150*77*130 mm

Poster available for all types PR Online: www.philips.de/bikelight POS

Sell-out support

Poster available for all types PR Online: www.philips.de/bikelight POS

Philips SafeRide LED BikeLight

Mein Licht.Meine Sicherheit.

Meine Sicherheit.

USBchargeable energy savingmode

Blendfrei

silber

schwarz

spritzwasser-geschützt

USBchargeable energy savingmode

Blendfrei

silber

schwarz

spritzwasser-geschützt

USBchargeable energy savingmode

Blendfrei

silber

schwarz

spritzwasser-geschützt

USBchargeable energy savingmode

Blendfrei

silber

schwarz

spritzwasser-geschützt

EMPFEHLUNG

TOP-PRODUKT

RADtouren

TEST

1/10

StVZOapproved

Philips SafeRide® LED BikeLight dynamo driven

Black aluminum

Philips Type-Order No. BF60L60BBLX1

Philips Nr. (12NC) 9282.204.10177

EAN1 (Sales packaging) 8727900350555

EAN3 (Transport package) 8727900350562

GOC 35055533

Dimensions (Sales packaging) 150*77*130 mm

Philips SafeRide® LED BikeLight dynamo driven

Silver aluminum

Philips Type-Order No. BF60L60BALX1

Philips Nr. (12NC) 9282.203.10177

EAN1 (Sales packaging) 8727900350531

EAN3 (Transport package) 8727900350548

GOC (order number) 35053133

Dimensions (Sales packaging) 150*77*130 mm

USBchargeable

energy savingmode

Blendfrei

silberschwarz

spritzwasser-geschützt

USBchargeable

energy savingmode

Blendfrei

silberschwarz

spritzwasser-geschützt

USBchargeable

energy savingmode

Blendfrei

silberschwarz

spritzwasser-geschützt

USBchargeable

energy savingmode

Blendfrei

silberschwarz

spritzwasser-geschützt

9

Page 12: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

Compare this to the Philips SafeRide products: the

battery driven one has 80LUX (Page 5) and SafeRide

for dynamo has 60LUX on page 7.

Legally required 10 Lux

10

Page 13: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

USBchargeable

energy savingmode

Blendfrei

silberschwarz

spritzwasser-geschützt

USBchargeable

energy savingmode

Blendfrei

silberschwarz

spritzwasser-geschützt

USBchargeable

energy savingmode

Blendfrei

silberschwarz

spritzwasser-geschützt

USBchargeable

energy savingmode

Blendfrei

silberschwarz

spritzwasser-geschützt

BatteryOriginal Philips LUXEON® Rebel

LEDs

Black Glare-free USB chargeable

Dynamo Silver Waterproof Energy savingmode

Page 14: My light. My safety. - Philips · Extreme light for maximum safety 7x more light than legally required Powered by 2 new generation High-Power LEDs (80 LUX) Excellent road illumination

©2010 Koninklijke Philips Electronics N.V.All rights reserved.

Document order number: LEDBIKE-310810-EN

www.philips.de/bikelight