mr. guy kawasaki's presentation at qitcom 2011
Post on 21-Oct-2014
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QITCOM 2011May 24 | Day 1 | INNOVATESpeaker: Guy Kawasaki, Former Chief Evangelist of Apple & Co-Founder of Alltop.comFor more information visit www.qitcom.com.qaTRANSCRIPT
Guy Kawasaki
MEANINGMAKE1.
A woman is often measured by the things she cannot control. She is measured by the way her body curves or doesn’t curve.
By where she is flat or straight or round. She is measured by 36-24-36 and inches and ages and numbers. By all the outside things that don’t ever add up to who she is on the inside.
And so if a woman is to be measured, let her be measured by the things she can control, by who she is and who she is trying to become because as every woman knows, measurements are only statistics, and statistics lie.
MANTRAMAKE2.
The mission of Wendy’s is to deliver superior quality products and services for our customers and communities through leadership, innovation, and partnerships.
•WENDY’S“Healthy fast food”
•WENDY’S“Healthy fast food”
•NIKE“Authentic athleticperformance”
•WENDY’S“Healthy fast food”
•NIKE“Authentic athleticperformance”
•FEDEX“Peace of mind”
•WENDY’S“Healthy fast food”
•NIKE“Authentic athleticperformance”
•FEDEX“Peace of mind”
•EBAY“Democratize commerce”
TO THE NEXTJUMP
CURVE
3.
1.0HARVEST
ICE
FACTORY
2.0ICE
FRIDGE
3.0ICE
4.
the DICEROLL
DEEPFanning, Reef
INTELLIGENTMyKey(Ford)
COMPLETELS, Lexus
ELEGANTAir (Apple)
BE CRAPPY
DON’TWORRY
5.
100 FLOWERSLET
BLOSSOM
6.
7.
PEOPLEPOLARIZE
8.
BABY, CHURNCHURN
THYSELFNICHE9.
Value
Unique
Value
Unique
Value
Unique
Value
Unique
Value
Unique
Value
Unique
Value
Unique
Value
Unique
10.FOLLOW
RULE10 20 30
10 slides
20 min
30 point font
This is 20 pointsThis is 14 pointsThis is 12 points
THE BOZOS GRINDDON’T LET
YOU DOWN
11.
I think there is a world market for maybe five computers.
Thomas WatsonChairman, IBM1943
This telephone has too many shortcomings to be seriously considered as a means of communication. The device is inherently of no value to us.
Western Union internal memo1876
There is no reason why anyone would want a computer in their home.
Ken OlsenFounder, Digital Equipment Corp.1977
It’s too far to drive, and I don’t see how it can be a business.
Guy KawasakiBozo
Resisting you is futile.
