is there an awesome google authorship photo? #pubcon
DESCRIPTION
My Pubcon Las Vegas presentation on choosing an effective and creative Google Author photo without hurting your Authorship search resultsTRANSCRIPT
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By Ann Smarty @seosmartyBrand & Community Manager atInternet Marketing Ninjas
IS THERE A PERFECTAUTHOR PHOTO?
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@seosmarty
So how to make the most of your Google author
photo?
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OFFICIAL RULES
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@seosmarty
Only a real *recognizable* headshot
will do
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@seosmarty
There’s no place for even *partial* anonymity
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@seosmarty
You’ll see your Authorship in Google
search only if you follow the “no anonymity” rule
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@seosmarty
CHANGING PROFILE PHOTO
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• It takes about 3 weeks for Authorship markup to show up in SERPs after first verified
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• It takes about 3 weeks for Authorship markup to show up in SERPs after first verified
• It takes seconds for a NEW photo to appear in SERPs after you change your Google Plus profile pic
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@seosmarty
It takes from a couple hours to a day foryour Google Profile pic to be removed from
SERPs once you start using a non-human pic
as Google Plus profile pic
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@seosmarty
STAND OUT?
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@seosmarty
PROBLEM: We don’t really have clear “photo”
guidelines
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@seosmarty
What seems to work so far?
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OTHEROPTIONS?
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@seosmarty
Heatmap study by James Breeze (2009)
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@seosmarty
Heatmap study by Bunnyfoot.com (2006)
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@seosmarty
KEY: CONSISTENCY
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@seosmarty
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Thank you!
Contact us: 518-270-0854
Ann Smarty @seosmarty
@seosmarty