Health WatchGroup 6

Grace Fang, Eric Hengesbaugh,Michael Rhodes, Rob Richardson,

Danial Sajed, Daniel Tepayotl

Product IdentificationNeed

Causes of death for the elderlyFORMAL NAME INFORMAL NAME % ALL DEATHS

(1) Diseases of the heart heart attack (mainly) 28.5%

(2) Malignant neoplasms cancer 22.8%

(3) Cerebrovascular disease stroke 6.7%

(4) Chronic lower respiratory disease

emphysema, chronic bronchitis

5.1%

(5) Unintentional injuries accidents 4.4%

(6) Diabetes mellitus diabetes 3.0%

(7) Influenza and pneumonia flu & pneumonia 2.7%

(8) Alzheimer's Disease Alzheimer's senility 2.4%

CAUSES OF DEATH, USA, 2002

Need: Continued

• Currently, there is not an adequate system for assessing and attending day-today health of the elderly

• The Health Watch aims to provide for a health monitoring system

• By assessing vitals indicative of common health conditions, emergency aid and critical care can be provided promptly and accordingly

Product Idea1. A health monitoring watch

1. An EKG chest component

• Information includes:– Temperature (temperature sensor)– Impact (accelerometer sensor)– Heart condition (portable EKG)– Blood pressure– Location (Global System for Mobile Communication, GSM)– Time

Product Idea: Continued

Market AssessmentConsumer Base

• Increasing number of elderly due to Baby Bomber Population currently reaching the age of 65

• In 2020 it is expected that 1 in 6 Americans would be elderly

• Consumers might not be the users• Family members of loved

• Consumer desires: • Reliable coverage• Ease of use

Sources:http://www.census.gov/apsd/wepeople/we-9.pdf

Challenges, Uncertainty and Project Timing

• Introducing a new product to the market• Formulating a timely partnership with a distinguished

wireless company• Existence of technologies and ability of miniaturization• Cost of compiling the equipment necessary• Consumer friendly usability of the chest component• Need to move Quick!

Governmental Regulations Code of Federal Regulations Title 21: Food and Drugs

Outlines various classes of devices which are subject to monitoring and approval

Goal is to create a device that is categorized as a “Class I” device Not life sustaining or life supporting This means that the device is subject to only general

restrictions such as misbranding.

Source:www.accessdata.fda.gov/scripts/cdrh/cfdocs/cfcfr/cfrsearch.cfm

Competition: Their Strategies and Ours LifeAlert Current wristwatch monitors

Hitachi Wireless Health Monitoring Wristwatch Mark of Fitness MF90 Wrist Blood Pressure Monitor Lumiscope 1091 Wristwatch-Style Blood Pressure Monitor

Other emerging medical device companies looking to enter this market

Ours: Broad Spectrum of Service

Requirements of Project• Rapid Compilation• Effective wireless partnership • Comfort of wear • Cost friendly• Utilization of technology

• Collaboration

Exterior Design

*Primary Electronic Components in Plastic Casing

Adjustable Elastic Band

Optional Shoulder Supports

Wrist Component

Dasrao MS. Hock YJ. Sim EK. Diagnostic Blood Pressure Wave Analysis and Ambulatory Monitoring Using a Novel, Non-Invasive Portable Device.

Chest Component

Required Functionality • Wristwatch • Sense abnormalities in:

• Radial Arterial Blood Pressure (refer to chart for normal ranges)

• Pulse (heart rate) (60 – 100)• Time• Medication reminders• Receive signal from the chest strap • Sending records and emergency

signals to host company database • Real time monitoring and data

storage • Large interface• Voice activation • Microphone• Manual push button in case of

emergency• Alert user and the headquarters in

case of emergency • Senses tissue contact

• Chest component• Monitors heart rate continuously• Records EKG statistics• Records body temperature• Determines if user suffers a severe impact• Communicates information to wrist

component• Central processing unit interprets data

and determines if there is need for medical assistance

• Senses tissue contact

Wrist Components• Medical pressure sensor • Strap provides constant force • LCD display • Storage capability and processor• Microphone and speaker• Capacitance sensor• Emergency button sync • Wireless communication capability

• Weight: <180 g• Power usage: 3V DC Battery• Thickness: <20mm• Dimensions of interface: 3.5cm x 3cm• Waterproof (stainless steel material) • Non-invasive• Point in time or continuous measurements

carefully spaced Dasrao MS. Hock YJ. Sim EK. Diagnostic Blood Pressure Wave Analysis and Ambulatory Monitoring Using a Novel, Non-Invasive Portable Device.

Chest Component Power, Weight Breakdown

• Power 4-6W• EKG - approx. 50mW• Accelerometer < 25mW• Processing (at 1GHz) - approx. 4W

• Weight 250-500g• EKG - approx. 17g• Accelerometer < 1g• Thermometer < 1g• Processor and wireless transmitter < 50g• Plastic casing, straps < 100g• Battery < 100g

Research paper on low-cost, low-weight EKG sensors and tech:http://www.eecs.umich.edu/~prabal/teaching/eecs598-w10/readings/PCB+06.pdf

Cost Breakdown

Wrist Component

•Pressure sensor and cable leads: $20•Mark of Fitness MF-81 Wrist Blood Pressure Monitor

•Mini microphone: $5•M810 Cell Phone Camera Touchscreen Watch

•Mini speaker:$5•M810 Cell Phone Camera Touchscreen Watch

•Capacitance sensor: $5•M810 Cell Phone Camera Touchscreen Watch

•Memory and microprocessor (including data sending and receiving): $40•Product encasing: $5

Chest Component

•EKG sensors and module•$75 to produce

•Wireless technology, processor•$30 to mass produce

•Accelerometer, Thermometer •Less than $0.50 to buy

•Straps and casing•$2 to make/ buy

EKG Sales (pricing info):http://bio-medical.com/products/thought-

technology-ecgekg-sensorwith-wrist-straps.htmliPhone information:

http://www.radphone.info/apple-iphone-3g3gsipad-parts-datasheets-

componentschematicsdiagram-and-info

NetworkConcept and Requirements• Connects the watch to

the call center via existing networks

• Contains a two way voice connection

• Able to send data to call center

• Relay information and location to EMS via blue tooth or infrared technology

RisksTechnical

• Linking various technologies and computing on central processor

• Miniaturization of equipment• Safety from electrical shock • Power supply• Account for false positive• Accurate readings despite

movement• Network integration

Non-technical

• Cost of components• Competing products• Consumer demand • Consumer friendly durability and

usability • First mover in development and

manufacturing• Training of headquarter

employees