contact@grovo.com | (212) 924-2579

Who

C A S E S T U D Y:

Saatchi & Saatchi

Solution

Why

Saatchi & Saatchi is a global advertising agency with:

• 140 offices • 76 countries • Over 6,000 employees

Saatchi LA handles some of the agency’s largest clients, including Toyota. They are responsible for all stages of production across earned, paid, and owned media.

Grovo, in partnership with Saatchi LA, launched a series of videos, utilizing Grovo’s content-as-a-service, that satisfied the increasing knowledge requirements of Saatchi’s clients, closing the skills gap.

Built into comprehensive training packages called chapters, Grovo created:

• Digital agency fundamentals

The digital space has grown exponentially in the last five years and navigating it effectively is quickly becoming a required core competency for employees of large agencies, especially those that handle major brands.

While nearly all Saatchi employees have impeccable backgrounds, they lacked some of the fundamental knowledge that is required to effectively communicate digital concepts - in both advertising and marketing.

“As digital advertising has grown

and expanded, so have the de-

mands of our clients. Grovo has

not only allowed us to stay cur-

rent, but actually exceed the pace

of the industry.”

“Our users absolutely love the

content and it has made training

fun again.”

Jordana Reim

Executive ProducerSaatchi & Saatchi

• Fundamentals of mobile production• Fundamentals of mobile advertising• Social media content creation

Having core business competencies built into chapters allowed Saatchi to streamline their training and onboarding, while also ensuring that everyone had the same baseline knowledge levels.

contact@grovo.com | (212) 924-2579

Results

Top 3 Reasons to use Grovo

“The design is really clean, with

a highly-intuitive user interface,

that makes training large num-

bers incredibly easy since we

can onboard any new employee

and assign training in minutes.”

“Grovo updates and adds new

content daily which helps guar-

antee that our training is not

only current and relevant, but

that our users aren’t bored. It’s

training that works and is fun.”

“Grovo’s analytics far exceed

any prior experience we’ve had.

With Grovo we can instantly

see where our strengths and

weaknesses are and plan ac-

cordingly.”

“Grovo has streamlined the training

process and allows every employee

to have the same scope of knowl-

edge.”

Jordana Reim

Executive ProducerSaatchi & Saatchi

According to Jordana Reim, Executive Producer for Saatchi LA, Grovo has increased the speed and ease of training for both new and existing employees, while also increasing their retention of critical social media, marketing, and advertising concepts. Since launching Grovo at Saatchi LA:

• 89% of users reported a deepened knowledge of fundamen-tal concepts

• 84% said they would be able to put new concepts to imme-diate use

• 59% completed more training than assigned