Foreign EdTech SalesTales from the global trenches

CodeMonkey in Israel● Online game to teach real coding in elementary and

middle schools

● 30% of elementary schools in Israel as paying customers in 2nd school year from launch

● Through a 2-staged tender for digital content units by Israel’s Ministry of Education

Pobble in the UK● Sharing platform for teachers to inspire their young

writers

● 35,000 published young authors and 300 paying schools in year 1

● Operates it’s own direct sales force of 15 teachers on the road

Le Livre Scolaire in France● Disrupting the French textbooks market with

a web based approach

● Freemium with services for teachers and students

● 7% market share in a few year