euripides why applying for the euripides label, cowin
DESCRIPTION
EURIPIDES is the EUREKA R&D programme dedicated to Smart Systems, packaging and systems integration. These products are more and more part of our life and environment in communication (smart phones), automotive industry (electric cars), aeronautics, secure societies, medical, agro food, water and energy. They are invisible, but essential and vital! EURIPIDES stimulates and supports innovative projects aiming at the development of new products and services. Led by industry, these projects involve large companies, a growing number of SMEs and academia, from at least two EUREKA countries. EURIPIDES launches two calls per year in spring and autumn. A two steps submission including feedback from European independent experts ensures a fair success rate. All 39 EUREKA member countries and associated countries can support financially EURIPIDES projects. Partners are funded directly by their respective governments, according to national procedures.TRANSCRIPT
WHY SHOULD YOU CONSIDER TO APPLY FOR THE EURIPIDES LABEL
< Régis Hamelin < 15‐05‐2012
Place – 29-09-11
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©EURIPIDES 2012
LET’S DEFINE « INNOVATION »
An innovation is an invention which has been accepted by the market
April 3rd, 1973 : the first cell phone call by Martin Cooper, Motorola GM
communication systems
The use case : Give a phone call anywhere
The value offer : mobility
« The brick » hits the market 10 yearslater with waiting list of 1000’s
WITHOUT MARKET ACCEPTANCE A TECHNICAL RESULT REMAINS AN INVENTION.
TECHNOLOGY ENABLES INNOVATION
Place – 29-09-11
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©EURIPIDES 2012
The technology readiness levels
TRL 9
TRL 8
TRL 7
TRL 6
TRL 5
TRL 4
TRL 3
TRL 2
TRL 1Basicresearch
Applied research
Technologicaldevelopment
Technologicaldémonstration
System and subsystem developement
System test and operation
Basic principles observed and reported
Technology concept and/or application formulated
Analytical and experimental critical function and/or characteristic proof-of concept:
Component/subsystem validation in laboratoryenvironment:
System/subsystem/component validation in relevant environment
System prototyping demonstration in an operational environment
Actual system completed and qualified through test and demonstration in an operational environment
Actual system deployment
System/subsystem model or prototyping demonstrationin a relevant end-to-end environment
Place – 29-09-11
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©EURIPIDES 2012
TRL levels are not enough
TRL 9
TRL 8
TRL 7
TRL 6
TRL 5
TRL 4
TRL 3
TRL 2
TRL 1Basicresearch
Applied research
Technologicaldevelopment
Technologicaldémonstration
System and subsystem developement
System test and operation
ONLY TECHNICAL AND FUNCTIONNAL CRITERIAS ARE CONSIDERED
MARKET ACCEPTANCE
REQUIRES ADDITIONAL
EFFORT : Marketthe technology
BUILD A BUSINESS
CASE
Place – 29-09-11
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©EURIPIDES 2012
How to build a business case
Available on http://www.i-micronews.com/
Place – 29-09-11
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©EURIPIDES 2012
THE RISK OF INNOVATION
INNOVATION (market acceptance) is at the end of the full process : the management of innovation is about riskmanagement.
Technical maturity of the technologyTechnology transfer from the lab to the fabThe risk to engage business with a Start‐up with a unique technology (no second source)
Risk
Innovation
Safety zone
incremental disruptive
EURIPIDES supports the innovation risk.
Place – 29-09-11
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©EURIPIDES 2012
A EURIPIDES program can reinforce INTEGRATION
SMART SYSTEMS is about integration : difficult to be
first time right
Successful integrationrequires close collaboration
Integration is not just engineering a Euripides program is where the integration
phase can be optimized
Place – 29-09-11
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©EURIPIDES 2012
Building a consortium
For a concept demonstration a good consortium includes at least:Technology providers : labs and start‐upsEnd user :
the vision provider who defines the use casestart‐up or a stable industrial player
Sourcing can become an issue for market access : how can we deliver ?Transfer issues need to be solved : an « enabling component » can not betransfered to the integrator.
Technology provider’
Technology provider’
Technology provider’
Material or processingknow-how
Component Packaging Integrator
Place – 29-09-11
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©EURIPIDES 2012
Building a consortiumFor prototyping with serious ambition to reach the market : the consortium should consolidate the weakest links in the foodchain
Technology provider’
Technology provider’
Component Packaging Integrator
Business relationship
EURIPIDES supports the valorisation process of technology providers.EURIPIDES supports the supplier/customer relationship between SMEs and Large Companies
Place – 29-09-11
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©EURIPIDES 2012
EURIPIDES AND COWIN
A Euripides program supports the higher levelsin the management of innovation process :
IntegrationManufacturability,testabilityReliability
Build the value chain : initiate the key partnerships
FP6 and 7 programs produce a large amount of knowledge and key technologies
How can we build a smooth transition from FP programs to EURIPIDES support ?
Place – 29-09-11
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©EURIPIDES 2012
EURIPIDES : Partner of the COWIN Initiative
A disruptive approach or enabling technology Wants to meet the market through:IP transfer,New company creation…
You meetThe customer: and confirm the market
opportunityThe right partner for the next development stage
The appropriate funding .
The goal is to initiate the business relationships between Technology providers and industry
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©EURIPIDES 2012
Summary
A strong use case An enabling technology :technology must provide a solid entry barrierA preceding concept demonstrationPreliminary business case A continuous marketing effort during the programValue chain collaboration
02 < Graz Forum
Place – 29-09-11
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< 14GRAZ FORUM
The 2012 edition of the EURIPIDES forum will take place in Graz (Austria) from 13 to 15 June. This Smart Systems “Rendez‐vous” will focus on:
Smart power technologies: high temperature interconnect, energy harvesting using semiconductors, high temperature substrates, …
Smart power applications: high current components, inverter modules, E‐car and smart grids
Medical technology: bio compatible material and packaging, smart sensors, …
RFID applications: flexible substrates, ultra thin semiconductors, printed electronics
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< 15GRAZ FORUM
COWIN market place
Expression of interestHighlight your proposal in 5 minutesMeet potential partnersDiscuss with public authorities
Place – 29-09-11
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< 16GRAZ FORUM
The 2012 edition of the EURIPIDES forum will take place in Graz (Austria) from 13 to 15 June.
COme to WIN !
Register now
www.euripides-eureka.eu/forums/2
Welcome Party on the 12th of June at the Romantik Hotel