engineering media marketing report
TRANSCRIPT
Engineering Media Marketing Report
ITmedia Inc.,
Electronics & Mechanical Industries
October 2014
PV/UU & Subscribers （October 2014）
2 Copyright © 2014 ITmedia Inc.
Site Monthly Page View Monthly Unique Browser
MONOist （Total） 2,119,804 742,129
Embedded Development 403,448 142,854
Mechanical Design 331,497 112,752
Medical 28,898 14,631
Automotive 555,669 190,103
Engineering Management 189,925 79,646
Jisso Technology 28,193 9,360
Factory Automation 88,637 37,825
Small/Medium Manufacturing 58,252 21,107
Career 45,788 22,387
EE Times Japan 912,575 312,840
EDN Japan 395,853 155,382
Smart Japan 980,200 315,759
Total 4,408,432 1,526,110
e-Newsletters Issue Date Subscribers
EE Times Japan x EDN Japan Digital Magazine Mail Bi-Weekly, Monday 67,386
Engineering Media Consolidated Mail by MONOist/EE Times Japan/EDN Japan
Thursday 72,131
Engineering Management Mail by MONOist Bi-Weekly, Tuesday 13,838
Mechanical Design Mail by MONOist Bi-Weekly, Tuesday 9,535
Automotive Mail by MONOist Bi-Weekly, Tuesday 30,757
Electronic Design / Embedded Mail by MONOist Embedded/EE Times Japan/EDN Japan
Weekly Wednesday + 4 times per month, Friday
57,750
Factory Automation Mail by MONOist Bi-Weekly, Friday 928
Medical Mail by MONOist Bi-Weekly, Monday 1,012
Smart Japan Mail by Smart Japan Weekday 14,068
Engineering Media Registered Subscribers (Total) ー 94,288
※Page View include the access from Website and Smart Phone.
■PV／UB
Keyword Search TOP10（October 2014）
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NO. EE Times Japan EDN Japan Smart Japan MONOist
1 ルネサス マイコン LED電球 マツダコネクト
2 CEATEC JAPAN 2014 エンコーダ 太陽光発電事業 SDカード
3 5G ジャイロセンサー 再生可能エネルギー 新型レガシィ
4 Wi-SUN オシロスコープ 家庭用蓄電池 材料力学
5 NHK Digital Earth 加速度センサー 九州電力 太陽光 保留 リンク機構
6 OJT 意味 電源回路 NCS急速充電スポット ウルトラスペース
7 窒化ガリウム パワー半導体 水素発電 JIMTOF2014 見どころ
8 SiC パワーデバイスとは 電気自動車 CEATEC 見どころ
9 GaN 積層セラミックコンデンサ 日本充電サービス CX-3
10 センシング技術 USB3.0 ケーブル 固定価格買取制度 見直し クルーズコントロール
※Keyword Search TOP10 is the ranking of what word the audience comes to our websites with search engine.
※Data：October 2014
Product(Lead Generation Service) Average Lead
Number
Engineering Media White Paper Download 55
Copyright © 2014 ITmedia Inc. 4
Product(Advertorial) Est. PV
Advertorial (MONOist/EE Times Japan/EDN Japan/Smart Japan)
1,500～2,500
■Data Collected :
Banner/Text ：Oct. 2013- Mar. 2014 Digital Magazine ：Mar. 2013- Oct.2013 White paper Download : Apr. 2013- Mar. 2014 Advertorial ： Apr. 2013- Mar. 2014 ■Sites
MONOist / EE Times Japan / EDN Japan / Smart Japan
※3-months program.
※ Stats of digital magazine ad count 2-months data from the issuance.
Page View depends on the contents and traffic drivers. For more details, please ask us.
Performance Data (MONOist / EE Times Japan / EDN Japan/Smart Japan)
Product (Web) Average
CTR
Super Banner(Leaderboard) 0.08%
W Super Banner 0.17%
Rectangle(IMU) 0.17%
Text 0.03%
PR Below Article Banner 0.12%
Welcome Screen 1.48%
Multi Size Banner
Rectangle (Non Specified) 0.18%
W Rectangle (Non Specified) 0.16%
Rectangle (Specified) 0.10%
W Rectangle (Specified) 0.19%
Middle Text 0.07%
Center Banner 0.02%
Premium Text 0.02%
Career Information 0.01%
Product(EE Times Japan x EDN Japan Digital Magazine)
Average Imps
Average CTR
Super Banner (Leaderboard) ― ―
Rectangle(IMU) 7,476 0.42%
1/3 Vertical ― ―
Full Page 11,511 0.36%
Premium Full Page
Cover Rectangle (IMU) 13,038 0.59%
Copyright © 2014 ITmedia Inc. 5
Our Customers（April 2013 ― March 2014）
ARM en-japan KANEMATSU ELECTRONICS Nikkei Spectris ACUBE e-Plan KDDI Noise Laboratory SRA ADLink Technology ESI KEISOKU ENGINEERING SYSTEM Nordic Semiconductor STANLEY ELECTRIC Advanced Data Controls FAMILYNET・JAPAN Kinaxis NXP Semiconductors STMicroelectronics Advantech FC Business Intelligence KOZO KEIKAKU ENGINEERING OGIS-RI Stratasys Agilent Technologies freescale Lattice Semiconductor OKAYA ELECTRONICS SUN FLARE AIKOKU ALPHA FUJI SOFT LAUTERBACH OMRON Synopsys ALPS ELECTRIC FUJITSU Lenovo OMRON FIELD ENGINEERING TAIYO YUDEN ALTAIR ENGINEERING FUJITSU SEMICONDUCTOR Linear Technology On Semiconductor TAMAGAWA SEIKI
ALTECH FUJITSU TEN Lineo Solutions Oracle TATA CONSULTANCY SERVICES ALTERA GAIO TECHNOLOGY Lite Point OSAKA GAS Technological Media Center Analog Devices Greenpower Capital Logitec PowerIntegrationsInternational Texas Instruments ANRITSU CORPORATION GXS Looop Proto Labs TFF
ANSYS HIOKI E.E. LRQA PTC TIBCO Spotfire Apacer Technology HITACHI MARUBENI INFORMATION SYSTEMS QNX Tokyo Cosmos Electric Apriso Hitachi Advanced Digital Mathworks Quantum Design Japan TOKYO ELECTRON DEVICE Autodesk Hitachi Solutions East Japan Maxim Raritan TOREX SEMICONDUCTOR Avago Technologies IBM Memory Protection Devices Reed Exhibitions Japan TOSHIBA Semiconductor & Storage
AWR Japan iCAD Mentor Graphics Renesas Electronics TOYO Axell Corporation ic-Haus Messe Munchen RICOH Toyo Business Emgineering BECKOFF ICS Convention Design Microchip Rochester Trend Micro Biwin semiconCuctor IDT Microsoft ROHDE&SCHWARZ Tyco Electronics Black Duck Software IEEE MITSUBISHI ELECTRIC PLANT ENGINEERING ROHM Ubiquitous Canadian Solar IFIS JAPAN Mitsumi RS Components u-blox
Canon Software Industrial Growth Platform Molex Ryouyu Systems UL Japan CD-adapco Infineon Technologies Monta Vista Software Ryoyo Electro Unidux Cirrus Logic intel M-RF SafeNet VSN
Cisco systems intersil MSL JAPAN SCSK Wind River Cloud Testing Service IR Japan Murata Manufacturing SEMI XILINX Cognex ISID mynavi SEOUL SEMICONDUCTOR XLSOFT CONTEC IWATSU ELECTRIC National Instruments Siemens PLM Software XSOL
CYBERNET SYSTEMS Japan Electronics Show Association NEC SMART/InSight Yokogawa Digital Computer Cypress Semiconductor Japan LP Gas Association NEC Nexsolutions Software Cradle ZMD America
Digi International Japan Management Association NEXCOM Solar Power Senter ZUKEN Digi-Key JDnet NIHON DEMPA KOGYO Solid Works DNV GL BUSINESS ASSURANCE JAPAN Johnson Controls Nikkei Spansion
Copyright © 2014 ITmedia Inc. 6
Feature/Event/Seminar Calendar (Nov. 2014 – May. 2015)
Target Industry
Feature Name Category Inserted Media Electronics Embedded Technology
Mechanical Design
Engineering Management
Energy Note
20
14
Nov.
Next-gen Consumer Appliance (CEATEC Review) Digital edition feature EET/EDN P P P
Power Seminar Real seminar MONOist/EDN/EET P P Visitor : about 100 Venue : Tokyo
SEMICON Japan 2014 Feature related to tradeshow EET/EDN P
Capacitor White paper library MONOist/EDN/EET P
20
15
Dec.
Automotive World 2015 Feature related to tradeshow MONOist P P P P P
Smart Condominium Editorial feature Smart Japan P
Jan. Innovative Technology in 2015 Digital edition feature EET/EDN P P
Top Interview Advertorial MONO/EDN/EET P P P
BCP/Power Supply for Emergency White paper library and Survey Smart Japan P
Career Progression / Upskiling Advertorial ALL P P P P P
enex2015/Smart Energy Japan2015/PPS EXPO 2015 Feature related to tradeshow Smart Japan P
Mechanical Design White paper library and Survey MONOist P P
CAD Virtualization Seminar Real seminar MONOist P P
Feb. ITmedia Virtual EXPO 2015 (Virtual Expo 2015 Spring) Virtual event ALL P P P P P Visitor : about 2000 Venue : Virtual
TOP Interview for General Gas Utility Advertorial Smart Japan P
LED Next Stage Feature related to tradeshow Smart Japan P
PV EXPO （Smart energy ｗeek） Feature related to tradeshow Smart Japan P P
ERP for Manufacturing White paper library and Survey MONOist P
Mar. Automotive Devices Digital edition feature EET/EDN P
Seminar for Exective in Manufacturing Industries Real seminar MONOist P P Visitor : about 20 Venue : Tokyo
Seminar for Practical Use of Energy Saving Subsidy Real seminar Smart Japan P Visitor : about 100 Venue : Tokyo
MEDTEC Japan 2015 Feature related to tradeshow MONOist P P P
Apr. ESEC 2015 Feature related to tradeshow MONOist P P
Wireless Japan 2015 Feature related to tradeshow MONOist/EDN/EET P P
Automotive Engineering Exposition 2015 Feature related to tradeshow ALL P P P P P
Techno Frontier 2015 Feature related to tradeshow MONOist/EDN/EET P P
Engineering Cloud White paper library and Survey MONOist P P
Powe Producer and Supplier White paper library and Survey Smart Japan P
Air Conditioning Editorial feature Smart Japan P
May DMS 2015 Feature related to tradeshow MONOist P P
Seminar for Effective Use of Power Producer and Supplier Real seminar Smart Japan P
Healthcare Digital edition feature EET/EDN P P
ITmediaInc.
Engineering Media
Electronics & Mechanical Industries
E-mail : [email protected]
Tel:+81-3-6824-9377
For more information
Copyright © 2014 ITmedia Inc. 7