end to end supply chain security - scms-summit.com€¦ · 27/11/2018 · end to end supply chain...
TRANSCRIPT
©2018 Sony Interactive Entertainment
End to End Supply Chain SecurityMichael AhnerHead of Logistics EuropeSony Interactive Entertainment Europe
©2018 Sony Interactive Entertainment
End to End Supply Chain Security
Agenda
• Supply Chain Planning in a New Release driven sales and marketing company • High value, commercial risk, security and risk management • Network planning and carrier selection strategy• The transition from security management to SC risk management.
©2018 Sony Interactive Entertainment
SIEE Supply Chain January 2018
©2018 Sony Interactive Entertainment
SIEE Logistics Vision 2021
Deliver a secure, flexible, efficient service to support the PlayStation business and enhance customer
satisfaction across the organisation by using best in class practises and operational excellence.
©2018 Sony Interactive Entertainment
SIEE Security Vision 2021
To adopt and implement robust, innovative, best in class security solutions and practices with our LSP partners to ensure SIEE goods are at all times safe
and secure in our supply chain.
©2018 Sony Interactive Entertainment
SIEE Logistics Issues Today
Lack of visibility
Lack of transport (planning) systems
Lack of relevant data
No Logistics contracts in place across the business
©2018 Sony Interactive Entertainment
SIEE Supply Chain Risks Today
The weakest point of the supply chain is while goods are in transit.
Lack of visibility
Lack of carrier control
Lack of driver control
Lack of compliance against a set of standards or SOPs
©2018 Sony Interactive Entertainment
SIEE Strategic Logistics Initiatives
• Develop a Logistics organisation fit for purpose Central logistics tender management/procurement Central contracts management Local operations management
• Collate and manage all aspects of logistics operational data
• Create visibility + real time reporting capability through digitisation
©2018 Sony Interactive Entertainment
SIEE Strategic Security Initiatives
• Finding the right combination of preventive and reactive measures to achieve the optimal level of supply chain security.
• Carrier Contracts in place for all LSPs – under Central control
• Proactive risk management
• Implementation of Resilience
©2018 Sony Interactive Entertainment
Convergence of Security & Logistics Objectives
©2018 Sony Interactive Entertainment
New Release driven SW company
©2018 Sony Interactive Entertainment
SIEE – Global PS Classic Launch
3rd December 2018
©2018 Sony Interactive Entertainment
SIEE – Global PS Classic Launch
Loss of 1 piece before launchValue = lowCommercial risk = Very high
Loss of 1 FTL after launchValue = highCommercial risk = low
3rd December 2018
November
December
©2018 Sony Interactive Entertainment
SIEE Network planning and carrier selection strategy
• SIEE assign Security Tiers to carriers• SIEE define the Tiers. Each level goes a step further in the
security standards. • SIEE define the requirements per Tier, amended as this is
necessary• SIEE define per region/Country/New Release the required
Security Tier – That means, Only a carrier with Tier 1 Security can go to
countries that are defined as Tier 1 Country• Entire security is scoped to SIEE needs and wishes, and much
more flexible• Example to the right does not show Tier 0 => Highest Level of
Security on Project Basis (Guards / Escorts / Courier to retail / hand delivery / etc.) -> would normally not be active
©2018 Sony Interactive Entertainment
SIEE End to End Supply Chain Security
The transition from security management to SC risk management
©2018 Sony Interactive Entertainment
Visibility – Owning the data
• Inbound supply chain data from SIEI (Descartes/SPRITE) => should have two way interface with Central able to access to data
• All SIE warehouses => need two way interface with Central access to data
• All Carriers => we need to develop two way interfaces between SIEE and Carriers
• SAP BW/Click View for detailed analysis and standardised reporting
• WEB based front end platform for daily management and dashboard senior management
©2018 Sony Interactive Entertainment
Supply Chain Transformation (source: Gartner Supply Chain)
©2018 Sony Interactive Entertainment
Project SupplyStackSIEE Control Tower – Supply Chain Visibility Platform
SIEE SC/Logistics
Phase I FY 18 Control TowerPhase II FY 19 Claims handling integrationPhase III FY 19 Resilience layerPhase ? FY ?? Sales planning / Supply planning / ???
©2018 Sony Interactive Entertainment
End to End Supply Chain SecuritySupply Chain as of November 2018
Network Road
©2018 Sony Interactive Entertainment
End to End Supply Chain SecuritySupply Chain as of November 2018
Network Road
Thank You!
Questions?