customer service training
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Customer Service Training. Jaren Crane Jason Bilanzich Alex Garrard Kathryn Johnson. Where is the Item Located? Problems with our Walmart’s Customer Service What We Must Know to be Better Speed Checkout Zone of Indifference Solutions. - PowerPoint PPT PresentationTRANSCRIPT
Jaren Crane Jason Bilanzich Alex Garrard Kathryn Johnson
Customer Service Training
Overview*Where is the Item Located?*Problems with our Walmart’s Customer
Service*What We Must Know to be Better*Speed Checkout*Zone of Indifference*Solutions
Where is the Item Located?
* Ipad* Shotgun shells* Jeans* Pillows* Fork, knife, spoon kit* Shoes*Baseball bat*Bottled water*Canned milk*Bed linens* Jewelry*Cologne/perfume
Where is the Item Located? Answers:* Ipad - Electronics
* Shotgun shells – Sporting Goods* Jeans – Men's Clothing * Pillows – Home, Furniture, Patio* Fork, knife, spoon kit – Home, Furniture, Patio* Shoes – Apparel, Shoes, Jewelry*Baseball bat – Sports, Fitness, Outdoors*Bottled water - Groceries*Canned milk - Groceries*Bed linens – Home, Furniture, Patio* Jewelry – Appeal, Shoes, Jewelry*Cologne/perfume – Appeal, Shoes, Jewelry*Developing Pictures – Photo & Gifts
Problems with Our Walmart’s Customer Service
*Checkout*Lack of desire to help customers*Training background
Checkout*Checkout is SLOW*LONG lines and FEW cashiers
Lack of desire to help customers
*Little Interest*Cultural Barriers*Fear
Training Background*Lack of knowledge of locating items
*Pushing off customers to other employees
What We Must Know to be Better
*Loyalty*Value*Customer Turnoffs
Earn your customers loyalty with 3 steps*1- Continuously sharpen insights into areas
where you may be falling short.
*2- Reduce or eliminate value, systems, and people turnoffs.
*3- exceed customer expectations to create a positive awareness.
What is Value?
*Value – the regard that something is held to deserve; the importance, worth, or usefulness of something. What the company intends to exchange with its customers*High quality and great value are very
important. *Great Value brand should represent Great
Quality as well.
Avoid Turnoffs*Value Turnoffs*Systems Turnoffs*People Turnoffs
Value Turnoffs*Poor guarantee or failure to back up products*Quality not as good as expected*Price too high for value received*Overly complicated or difficult-to-use
products
Systems Turnoffs*Slow service or help not available*Business place dirty, messy, or clustered*Low selection or poor availability of product*Inconvenient location, layout, parking, or
access
People Turnoffs*Lack of courtesy, friendliness, or attention*Employees who lack knowledge or are not
helpful*Sloppy appearance, poor grooming, or
annoying mannerisms*Distraction clothing, piercing, or tattoos
Zone Of Indifference
SatisfiedDissatisfied
Motivated
Speed Checkout*Shoes*Hat*Shotgun*Ammunition*Perfume*Cologne*Tires*Papaya*Toys*Jeans
*Refrigerator*Bicycle*PlayStation 3*Cell phone*Tape measure*Computer*Picture frame*Bananas*TV*Watch
SOLUTIONS
Checkout*Speed:*Training all employees on the cash registers*Two employees for four self-checkouts
*Long Lines and Few Cashiers: *Open more registers creating shorter lines*Two employees at each register; one
scanning items, the other bagging
Lack of desire to help customers
*Little Interest:*Required to say hello and ask if they can
help the customer*Cultural Barriers:*Speak as much English as possible*Familiarize yourself with the culture
*Fear:*Put in practice what you learn*Face the fear head on*Just do it
Training Background*Lack of knowledge where items are
located:*Know department/store layout
*Pushing off customers to other employees:*Multiple employees in each department*Broader knowledge of products
available/not-available in the store *Be sure to understand what the customers
are searching for
References* Earn your customers loyalty with 3 steps
* Timm, Paul R. “Customer Service, Customer Success Through Customer Loayalty.” Sixth Edition. P. 103.
* Value* Timm, Paul R. “Customer Service, Customer Success Through
Customer Loayalty.” Sixth Edition. Pgs. 95, 99, 103. https://www.google.com/#q=value
*Avoid Turnoffs* Timm, Paul R. “Customer Service, Customer Success Through
Customer Loayalty.” Sixth Edition. P. 95. *Walmart Logos
* https://www.google.com/search?q=solutions&source=lnms&tbm=isch&sa=X&ei=Ug6cUobLCsPooASg74HIBA&ved=0CAcQ_AUoAQ&biw=723&bih=778#q=walmart+logo