They use language like “never seen pics!” because it makes their fans want to read the magazine and see them.

Also the magazine implies an informal mode of address which is conventional for a pop magazine because they are aimed at younger audiences.

The way that they have shown Rihanna smiling makes whole magazine have a very positive look.The fact that she is looking directly at the audience adds to a direct mode of address.

They have used sans serif font so that it stands out and they have used the colour pink to appeal to a female audience. This is conventional for the genre of a pop music magazine

They have used questions to make people want to read it and find out what the answers are.

The name of the magazine is very big and bold, this makes it stand out. Using the pronoun “we” adds to the direct mode of address, engaging the reader with the genre of the magazine.

They keep the main logo appearing throughout the magazine. This is conventional for magazines because they want you to remember that it was that magazine.

They have used a bright colours that contrast with the background. This is very conventional for pop magazinesbecause they frae aimed at a younger audience.

They used sans-serif fonts to show that it is important and they have used the ellipses at the end to show that there Is more to come and attract attention. They make the artist bolder than the stories about them because they are what attracts the attention. This is conventional for a pop magazine because they completely focus on drawing attention to them.

She is wearing black and white stripy trousers, this shows that she is bold and rebellious, this goes with the story.

They have used two colours with no specific pattern to avoid being boring as much as possible.

They have included a picture of her where she looks drunk and disorderly. This shows her rebellious side.

They highlight the bits that will draw attention from the audience and hopefully make them want to read the rest.

They have a picture that clearly shows her tattoos. This is not typical for a pop magazine because it is aimed at a younger target audience and they don't want to encourage them to get tattoos.

They have included as little pink as possible. This connotes the fact that she is not girly and feminine.