© british telecommunications plc - bt broadband · welcome wael el kabbany, bp bt middle east and...


BT & Cisco Leadership Breakfast

DIFC Conference Centre

Dubai, November 24th 2014

Welcome

Wael el Kabbany, BP BT Middle East and North Africa

Edward Hobart, HM Consul General

3


A global conversation

Customers are becoming less tolerant to poor service

88% A dynamic

ecosystem creates innovation

50% Cyber Security as a

key threat to do business in new markets

The imaginative CIO

Someone who uses their insight imagination and

instinct to make connections no one else is seeing

Making innovation everyone’s job

Wael el Kabbany, VP Middle East and North Africa, BT Global Services


Is innovation

everyone’s job?


Industrialization disconnected employees


Lateral communication


Creative apartheid

Barriers to innovation

Legacy beliefs


100 year old firms innovation agenda

Company wide innovation programme

Est. 1911

Turned it’s R&D process inside out

Est. 1837

Innovation Through

Collaboration

Est. 1846


Are employees equipped to be innovators?

Is innovation a formal part of the job description and compensation package?

What training and tools have employees received?

How easy is it for employees to collaborate?

How easy is it to get access to experimental funding?



Can innovation be everyone’s job?


Wael el Kabbany, VP Middle East and North Africa, BT Global Services

Uleyan Al Wetaid, CEO Viva Bahrain

Paul Black, Program Director for Telecoms, Middle East, Africa and Turkey, IDC

Innovating by learning from other industries

Prof. Rehan Khan, BT Regional Consulting Director


Innovation Frame

Operational Innovation

Product Innovation

Strategic Innovation

Management Innovation


Innovation Frame


Product Innovation




Product Innovation

Console as a passive immersion

in a virtual world for young gamers

Console as an active physical entertainment/ workout for

everyone

MEMS accelerometers

Previous generation

Graphics Speed

Playstation 3 Microsoft Xbox 360

Nintendo Wii

Rad

ical

im

pro

vem

ent

Incr

emen

tal

imp

rove

men

t Per

form

ance

(tec

hn

olo

gy)

Meaning (language)

Source: Verganti: “Design driven innovation”


Innovation Frame


Product Innovation




Competitive advantage is more defensible the higher up the innovation frame we go and sometimes the best

innovations come about by looking at other industries

Innovating by learning from other industries

Prof. Rehan Khan, BT Regional Consulting Director

Dr. Waleed Aljandal, Dean of Information Technology, Imam Muhammad Ibn Saud Islamic University

Nicolai Tillisch, Founder Dual Impact

Protecting your most important asset: your brand

Tareque Choudhury, Head of BT Security MEA


Innovation and Cyber Security


Organisations need to rethink the risk

High profile losses

Cloud, convergence, consolidation and mobility

Hacking is no longer a hobby

The rise of the collective

Because the threat landscape is constantly changing…

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2013 Rank Brand Brand Name Sector Brand Value ($m)

1

Apple Technology 98,316

2

Google Technology 93,291

3

Coca-Cola Beverages 79,213

4

IBM Business Services 78,808

5

Microsoft Technology 59,546

6

GE Diversified 46,947

7

McDonald's Restaurants 41,992

8

Samsung Technology 39,610

9

Intel Technology 37,257

10

Toyota Automotive 35,346

*http://www.interbrand.com/en/best-global-brands/2013/top-100-list-view.aspx

Brands with the greatest equity


"If this business were split up, I would give you the land and bricks and mortar, and I would take the brands and trade marks, and I would fare better than you." John Stuart, Chairman of Quaker (ca. 1900)

2013 Rank Brand Brand Name Sector Brand Value ($m)

1

Apple Technology 98,316

2

Google Technology 93,291

3

Coca-Cola Beverages 79,213

4

IBM Business Services 78,808

5

Microsoft Technology 59,546

6

GE Diversified 46,947

7

McDonald's Restaurants 41,992

8

Samsung Technology 39,610

9

Intel Technology 37,257

10

Toyota Automotive 35,346

Your brand is an asset that needs protection.

The role of a Cyber Security programme is about protecting brand and reputation


Direct costs and impact of cyber crime are known to be rising.

There are obvious and often immediate impacts of cyber security breaches. However, what’s harder to quantify though is the hidden costs, or unseen impacts, on future business opportunities that are missed out on as a result of trust being damaged.

What about the indirect issues like brand or reputational damage?

Executive vice president Kazuo Hirai (centre), accompanied by company executives Shiro Kambe (left) and Shinji Hasejima, bow to apologise for the massive theft of personal data.


The company’s reputation isn’t the only one to consider.

Target

CEO

resignatio

n

Hackers had stolen 40 million debit and credit card numbers from the retailer’s data banks as well as the personal data of as many as 70 million Target customers


The Middle East is not immune. Cyber security is a global issue and there are no boundaries

The Middle East is experiencing growth and expansion at a rate not previously seen. As the region, and the flagship companies rise in prominence, so do the number of threats and successful exploits.

It’s not just an IT discussion anymore…...

Understand your

assets and risks with

security aligned to

protect your ‘crown-

jewels’

A layer of proactive threat

monitoring with human

intelligence deployed

through highly trained

experts

A continuous cycle

of rethinking risk to

meet a constantly

changing threat

landscape

Real-time 24/7 global feeds

to understand and mitigate

threat with intelligence

applied to make sense of big

data

It’s not just about technology,

process and people. It’s about how

it affects the organisation

Protecting your most important asset: your brand

Tareque Choudhury, Head of BT Security MEA

Mike Weston, VP Middle East Cisco

Mike Austin, Group CIO NBAD

Why the art of connecting?

Kevin Taylor, President BT Asia Middle East Africa and Turkey

The Creative CIO

Industry Intelligent Solutions are now at the forefront of business and using

transformation technologies to challenge and harness digital disruption. This is bringing a new breed of CIO where innovation is firmly the

key to delivering success. IDC


The Art of Connecting today


Thank you to our speakers and partners


Looking forward to meeting you in our showcase

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© british telecommunications plc - bt broadband · welcome wael el kabbany, bp bt middle east and...

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