BrandingAmhar FM

Contoh

• Magnum• Tong Fang• Printed

Mengapa?• Isi kepala Orang

• Zaman berkembang• Saingan

Variasi Produkbanyak pintu

Marketing v3.0

Value BrandingJangan “Asal Keren”

Vertical MarketingIde – Produksi – Agen

ExperienceHeart, Mind, Spirit

Promiseprogram tawaran vs ekspektasi

Evangelists• maicih : communitized

• komunikasi : love your customer• m2m

Sebar!

4cCustomer, Competitor, Changes, Company

Conversion Rate

Terus?urang kudu salto?

Langkah-langkah1. Passion2. Gambarkan Experience yang dirasakah3. Sederhanakan4. Riset5. Bikin Narasinya

-tamat-

mulai!

Sumber

• Google– Planning a Digital Strategy (red ANT)– 6 Branding Lessons From Eurostar– 20 Creative Branding And Identity Designs For Your Inspiration

• YOUtube– Iklan Klinik Tong Fang– What is Branding

• Komunitas Sukses Mulia– Inspirasi Branding

• Platform Juang DKM NK v1