viral network shareholder relations platform - presentation
Post on 23-Jan-2015
1.057 Views
Preview:
DESCRIPTION
TRANSCRIPT
VIRAL NETWORK INC.
ONLINE SHARE HOLDER Relations PLATFORM Viral Network’s Online Shareholder Relations platform IS designed to:
"...create the ability for Public Companies to interact with shareholders and the public across a range of social
media and online communication channels..."
Your Business
Social
Advertising
Website
CONVERSATION DISCOVERY » Influencer analysis &
business intelligence
SOCIAL MEDIA » Build an engaged
audience
ONLINE ADVERTISING » Drive targeted traffic,
increase your fan base & following
EMAIL MARKETING » Keep your current/potential
Shareholders informed & engaged
RESULTS FROM NEWSLETTERS ARE TRANSIENT…
» Leveraging an expert's network one time, in a single blast aimed at delivering short-term gains is tempting, but its NOT a long term marketing strategy!
» Creating a dedicated network through Social Media, Email, and your Website allows you to internalize the IR/PR process, giving you ultimate control
Online conversation discovery is the process of scanning the Internet, blogs, news and social media for mentions of your brand, your competitors and your industry.
Tracking/monitoring conversations online gives your business the ability to:
Identify "influencers" in your niche
Track your competition Monitor social media
channels Find prominent and
sympathetic media personalities
Engage with shareholders
Social Media isn't a buzz word. It represents a huge opportunity for public companies to connect with potential shareholders on their level. » Personality counts online. Creating a presence
within social networks will create opportunities for your company to:
Build Communities Manage Conversations Engage Influencers Develop Relationships Leverage Networks Create Buzz
Hitting the mark with Online Advertising » Social networks have been incredibly successful at developing
databases of information about people. Viral Network utilizes this data to deliver a highly-targeted message to potential shareholders.
By using advertising platforms within the social space, Viral Network is able to:
Create unique brand visibility Target key demographics Manage advertising budgets effectively Find engaged investors Achieve the best possible ROI
Far from going by the way side, email marketing is more important than ever! Being visible in inboxes is vital to creating brand salience with your shareholders and the public at large.
Getting into inboxes means your company's message is:
Visible first and foremost Easy to digest Shared quickly and simply Digital in regularity Synced with your website Synched with social media channels
Key Reporting Metrics Delivering ROI to our clients is foremost in our minds at Viral Network. This online interaction plan is structured to be uniquely transparent. We deliver monthly reports on the following key metrics:
Total Following Overall Reach Engagement of followers % Network Growth Landing Page Optimization Search Result Branding Individual Message Virality Email Open Rates + Clicks Public + Media Database Creation Advertising Conversion Tracking
If you'd like to know more about VIRAL NETWORK’s ONLINE SHAREHOLDER RELAITIONS platform, please feel free to contact us.
Chief Marketing Officer David Duggan david.duggan@viralnetworkinc.com 604 999 6566
http://www.viralnetworkinc.com
top related