traditional vs. cutting edge marketing harris vaughan november 2013 aenc m&cc
Post on 19-May-2015
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Digital Media:Why, When, What
There’s no longer a choice.
But why?
To bringadded valueto your membership.
So, when?
Right now.
The toolsare yours
to use.
Now, what?
Create +Engage +Listen +Build +
Create + content and platforms that
bring value to your members
and others.
Engage + in the conversations about your industry, issue or policy concern.
Listen + to the conversation and
then position your concern.
Build + new relationships with people inclined to care about what you do.
Create +Engage +Listen +Build +
= value to your membership.
So it’s not if, but when.
tarheeltaxreform.comncenergyforum.comthefoodeffect.com
@EckelVaughanharris@eandvgroup.com
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