thomas rosenmayr, nexxar, why they won: online corporate reporting

onlinereportingevolved.

online reporting evolved

www.nexxar.com

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nexxar.clients.

online reporting evolved

www.nexxar.com/en/customers.html

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BASF.reporting.

online reporting evolved

à Building trust needs more than story telling.

à Users look for information.

à Give them choice.

à Check your stats.

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full html.usage matters.

online reporting evolved

à 500k page views.

à 100k sessions.

à More than half of clicks to MD&A and Financial Statements.

à Usage stays strong during year.

à SEO long-tail.

à Mobile usage growing fast.

The above chart shows aggregated click stats from 30 nexxar clients.

à Print runs decrease.

à Digital emerges as first point of contact.

à Put your effort where users are.

All formats from one source:

à Printable PDF.

à Responsive web design embraces desktop and mobile version.

à Tablet version / on- and offline.

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online reporting evolvedfuture. online first.

reports.wacker.com/2012/sr

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contact.

Thomas RosenmayrT. +43 1 596 22 68-11

Twitter: @thomasros

thomas.rosenmayr@nexxar.com

mariahilfer strasse 121b/4

1060 vienna

austria

www.nexxar.com

online reporting evolved

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links.

BASF

https://www.google.com/search?q=BASF+earnings+per+share+2012

BP

https://www.google.com/search?q=BP+earnings+per+share+2012

SABMiller

https://www.google.com/search?q=SABmiller+earnings+per+share+2012

Coca-Cola

https://www.google.com/search?q=Coca-Cola+earnings+per+share+2012

Rio Tinto

https://www.google.com/search?q=Rio%20Tinto+earnings+per+share+2012

Legal & General

https://www.google.com/search?q=Legal%20General+earnings+per+share+2012

online reporting evolved