tci 2014 lessons from more than a decade of policy clusters: medellin (antioquia) and barcelona...

Lessons from more than a decade of policy clusters: Medellin (Antioquia) and Barcelona (Catalonia)Eduard Ribas

Parallel 3.1 Cluster implementation in different parts of the world

12 November 2014

Lessons from more than a decade of policy clusters: Medellin (Antioquia) and Barcelona

(Catalonia).

EDUARD RIBAS

CLUSTER DEVELOPMENT

17 TH TCI GLOBAL CONFERENCE | CREATING SHARED VALUE THROUGH CLUSTERS FOR A SUSTAINABLE FUTURE

SIMILARITIES &

DIFFERENCESPOSITIVE

SIMILARITIES

NEGATIVE SIMILARITIES

POSITIVE DIFFERENCES

NEGATIVE DIFFERENCES

Things to take into account

17 TH TCI GLOBAL CONFERENCE | CREATING SHARED VALUE THROUGH CLUSTERS FOR A SUSTAINABLE FUTURE

SIMILARITIES & DIFFERENCES

CLUSTER

MAPPING

CLUSTER

INITIATIVE

CLUSTER

MANAGEMEN

T

CLUSTER

EVALUATION

& FOLLOW

UP

17 TH TCI GLOBAL CONFERENCE | CREATING SHARED VALUE THROUGH CLUSTERS FOR A SUSTAINABLE FUTURE

CLUSTER DEFINITIONCLUSTER

MAPPING

MACHINARY CLUSTER

ICT CLUSTER

FOOD CLUSTER

TOURISM CLUSTER

• TOO WIDE• “BASED ON DESIRES”• DIFFERENT BUSINESS

SOMETIMES

17 TH TCI GLOBAL CONFERENCE | CREATING SHARED VALUE THROUGH CLUSTERS FOR A SUSTAINABLE FUTURE

SIMILARITIES & DIFFERENCESCLUSTER

INITIATIVE

MORE PRIVATE PROMOTED

17 TH TCI GLOBAL CONFERENCE | CREATING SHARED VALUE THROUGH CLUSTERS FOR A SUSTAINABLE FUTURE

SIMILARITIES & DIFFERENCESCLUSTER

INITIATIVE

MORE PRIVATE PROMOTED

17 TH TCI GLOBAL CONFERENCE | CREATING SHARED VALUE THROUGH CLUSTERS FOR A SUSTAINABLE FUTURE

SIMILARITIES & DIFFERENCESCLUSTER

INITIATIVE TOO OFTEN FOCOUSED IN OPERATIONS, SETTING A SIDE THE MARKET TRENDS,…

17 TH TCI GLOBAL CONFERENCE | CREATING SHARED VALUE THROUGH CLUSTERS FOR A SUSTAINABLE FUTURE

BOYACA’S CHEESE CLUSTER

CLUSTER

INITIATIVE

Opciones Estratégicas

Gran Distrib.

OrganizadaHORECA

Marca Producto Gran Consumo

FabricanteMarca Blanca

Servicio a la Distribución

Servicio Canal Horeca

Distribución

especialista

+ Marca

- Marca

Gourmet

Retail

tradicional

EspecialistaRetailer

Alim.Ecològ.

Alimentación. Funcional

Maquila Primium

Opciones Estratégicas

Gran Distrib.

OrganizadaHORECA

Marca Producto Gran Consumo

FabricanteMarca Blanca

Servicio a la Distribución

Servicio Canal Horeca

Distribución

especialista

+ Marca

- Marca

Gourmet

Retail

tradicional

EspecialistaRetailer

Alim.Ecològ.

Alimentación. Funcional

Maquila Primium

Artesanal Tradicional

The future vision

Gran Distrib.

OrganizadaHOREC

A

Marca Producto Gran Consumo

FabricanteMarca Blanca

Servicio a la Distribución

Servicio Canal Horeca

Distribución

especialista

+ Marca

- Marca

Retail

tradicional

Alim.Ecològ.

Alimentación. Funcional

Maquila Primium

Artesanal Tradicional

A1

A2

B

Gourmet

EspecialistaRetailer

A3

17 TH TCI GLOBAL CONFERENCE | CREATING SHARED VALUE THROUGH CLUSTERS FOR A SUSTAINABLE FUTURE

SIMILARITIES & DIFFERENCESCLUSTER

MANAGEMEN

T

• The cluster’s organizations

- Companies’ leadership & pay for being member (authority & co-responsibility)

- To many times the NON companies agents are controlling the clusters

17 TH TCI GLOBAL CONFERENCE | CREATING SHARED VALUE THROUGH CLUSTERS FOR A SUSTAINABLE FUTURE

SIMILARITIES & DIFFERENCESCLUSTER

MANAGEMEN

T

• The cluster’s organizations

- Companies’ leadership & pay for being member (authority & co-responsibility)

- Avoid being as much as possible, for as good as possible, quantity for quality

17 TH TCI GLOBAL CONFERENCE | CREATING SHARED VALUE THROUGH CLUSTERS FOR A SUSTAINABLE FUTURE

SIMILARITIES & DIFFERENCESCLUSTER

MANAGEMEN

T

• The cluster’s organizations

- Companies’ leadership & pay for being member (authority & co-responsibility)

- Avoid being as much as possible, for as good as possible, quantity for quality

- The cluster manager’s selection

17 TH TCI GLOBAL CONFERENCE | CREATING SHARED VALUE THROUGH CLUSTERS FOR A SUSTAINABLE FUTURE

SIMILARITIES & DIFFERENCESCLUSTER

EVALUATION

& FOLLOW

UP

• Follow up

- The non government redefinitions of its programs

17 TH TCI GLOBAL CONFERENCE | CREATING SHARED VALUE THROUGH CLUSTERS FOR A SUSTAINABLE FUTURE

SIMILARITIES & DIFFERENCES

SIMILARITIES

DIFFERENCES

POSITIVE NEGATIVE

THE METHOLOGY WORKS

CLUSTER MANAGEMENT

PRIVATE PROMOTION

CLUSTER EVALUATION

& FOLLOW UP