Cluster Evaluation Working group. Sharing TCI expertise Madeline Smith

Parallel 4.1 New Cluster Policies and Cluster Evaluation

12 November 2014

CLUSTER EVALUATION WORKING GROUPSHARING TCI EXPERTISE

MADELINE SMITH

INSTITUTE OF DESIGN INNOVATION, GLASGOW SCHOOL OF ART

TCI common agenda

• Evidencing value – ROI of clusters

– for companies

– for partners and stakeholders

– for funders

– for policy makers

• Reviewing progress

• NOT audit

• All about learning

• Flip side of strategy

Common Challenges

• Different audiences want different things

• Complex and causality challenges

• All about showing change

–Hard economic data

–Softer measures of improvement

–Stories of the process – building collaboration etc.

–How and why it works

Cluster Evaluation Working Group

• Grappling with same issues

• Share expertise

• Showcase good practice

• Develop new approaches

3 Key questions

• Q1: How can we develop and share a TCI “Fruit Salad” of current good practice and techniques in cluster evaluation?

• Q2: How do we factor in the Human Element into Cluster Evaluations

• Q3: How do we evidence and communicate the Critical Success Factors in Clusters?

Kolding Conference Sep 2013

• Discussion Meeting

• Exhibition

• Presentation

Working Group Meeting Belfast

• 25 participants, 11 countries/regions

• Hosted Invest NI

• Focus 3 questions

• What is success?

• What do we know?

• What are the gaps?

Cluster Evaluation Game

Focused brainstorm

Outputs

• Newsletter updates

• Mini Projects

– Capturing the Human element?

• Collated learning

– Working group booklet

Further steps

• Website space

• Mini projects

• Global Evaluation interest

• Webinars?

• Further meeting?

• TCI 2015…

Madeline Smith

m.smith@gsa.ac.uk