magazine of the future assignment

”“ Shreds

MEDIA KIT 2015

HOME

STYLE

ARTS &ENTERTAINMENT

TRAVEL

My aim is to put down on paper what I see and what I feel in the simplest way.

E R N E S T HEMINGWAY

MISSION STATEMENTShreds caters to the stylish & artsy mind of the

emerging adult. Forging their path through life, indie magazine Shreds readers thrive through creative, practical & applicable living solutions. With a sense of light-heartedness, humor, & fun, Snippet epitomizes the freehearted & optimistic sense of its readership.

Through the elements of Style, Home, Arts & Entertainment & Travel, the young readership of Shreds is the perfect companion to a young adult’s life, with features on real men & women with creative solutions to life’s day to day.

READERSHIP- Men & women, 18-35

- College students & recent college graduates

”“Adults 18-24 are more

likely to be in the top quintile of magazine readership – the most avid or “heaviest”

readers of all.” M A G A Z I N E .

ORG

”“Since Facebook was

founded, magazines gained more than one million young adult

readers. POWEROF

MAGAZINES.COM

2015 EDITORial calendarStyle: Winter weather wear at thrift store pricesHome: Clutter-free living solutionsArts & Entertainment: New introductions: new music artists, film, etc.Travel: City trekking spots

Style: Lists of trends we love/hateHome: How to turn refurbish & turn around home items; from hate to loveArts & Entertainment: Features on music we love/hateTravel: Travel spots by region in U.S. (Southeast, Midwest, Northeast, etc.)

Style: Highligh celebrity musicians’ current fashion stylesHome: How to incorporate music into the homeArts & Entertainment: Major feature on popular/up & coming artistsTravel: USA map with landmarks of musical sites/deals & road trip ideas

Style: Spring Fashion IntroHome: Gardening through regions, featuring crisp garden photosArts & Entertainment: Feature on budding photographersTravel: Museum hotspots/travelling artwork

Style: “Inspired by...” features on red carpet fashion worldwide & applicationsHome: Internationally inspired decorationsArts & Entertainment: Hot musicians/artists/movies worldwideTravel: Idealistic & dream location spot feature on international travel

Style: Dressing for the heat, men & women’s stylesHome: Sustainable & affordable solutions for home cooling & cleanlinessArts & Entertainment: Summer music featureTravel: Affordable beach & vacation spots

J A N U A R Y : S t a r t i n g P o i n t s I s s u e

F E B R U A R Y : L o v e / H a t e I s s u e

M A R C H : M u s i c a l B r e a k t h r o u g h s I s s u e

A P R I L : P h o t o g r a p h y I s s u e

M A Y : I n t e r n a t i o n a l I n f l u e n c e I s s u e

J U N E : S u n s o f S u m m e r I s s u e

ShredsStyle: Fashion inspired by the past; past vs. present stylesHome: Ways to use thrift store items to make your home vintage & cool Entertainment: Classically influenced musical artists of yesterday & todayTravel: Feature vintage travel posters & feature the travel craze of the 1960’s

Style: Landscape-inspired photo shootHome: Nature-inspired decorArts & Entertainment: Feature on landscape photographyTravel: Finding the beauty in all living settings (urban, suburban, etc.)

Style: Feature on the fashion scene spread through the InternetHome: DIY ideasArts & Entertainment: Internet social media music & film craze featuresTravel: Using social media around town (foursquare, find my friends)

Style: Edgy Halloween costume ideasHome: Outdoor decorating ideasArts & Entertainment:Travel: Feature on pumpkin patches

Style: Kick-off winter fashion ideasHome: Embracing Arts & Entertainment: Feature on the lyrics of popular artistsTravel: Thanksgiving ideas for families and couples

Style: Christmas/New Years’ party ideasHome: Seasonal decoratingArts & Entertainment: Holiday music/filmsTravel: Regional holiday attractions

J U L Y : V i n t a g e I n s p i r a t i o n

A U G U S T : P i c t u r e s q u e I s s u e

S E P T E M B E R : L i v i n g S o c i a l

O C T O B E R : S p o o k s I s s u e

N O V E M B E R : T h a n k f u l l y I s s u e

D E C E M B E R : H o l i d a y I s s u e

( S o c i a l M e d i a I s s u e )

ADVERTISING RATE CARD4-Color1 page....................................................................................... $160,000 2/3 page....................................................................................$140,000 1/2 page....................................................................................$120,000 1/3 page......................................................................................$95,000

Black & White1 page........................................................................................$143,000 2/3 page....................................................................................$130,000 1/2page.....................................................................................$107,000 1/3 page..................................................................................... $84,000

Digital ratesTabletSlideshow................................................................. $160,000 Scrolling Ad.............................................................$140,000 Moving Animation...................................................$120,000

WEBBig box....................................................$2,000/mo.Rectangle..................................................$500/mo.Leader.....................................................$750/mo.

Digital rates

POSSIBLE ADVERTISERS- Urban Outfitters- H&M- Forever21- Target In general: beauty product companies, fashion companies, music producers, etc.

ShredsLIVING IN THE CITY

SPRING FASHION:THRIFTING IN THE CITY

P.18

indoor gardening solutionsP.63

ON THE STREETSphotographers hit the city

P.32

city museum treasuresP.52

APRIL 2015

P.18

indoor gardening solutionsP.63

P.32

P.52

APRIL 2015 ShredsHOME

STYLE

ARTS &ENTERTAINMENT

TRAVEL

”“My aim is to put

down on paper what I see and what I feel in the simplest way.

E R N E S T HEMINGWAY

creative, intuitive

living with style,in style

Madison MargesonCOM100F

PHOTO CREDITS:http://www.viewfrom5ft2.com/wardrobe/a-little-bite-of-the-big-apple/http://powerofmagazines.com/get-the-facts.htmlhttp://pinetothepacific.blogspot.com/2011/04/apartment-tour.htmlhttp://alovelyescape.blogspot.com/http://thestylester.com/street-style/mens-streetstyle-in-london/http://ruffledblog.com/ http://fashion.melissaesplin.com

REFERENCES:- Foam Magazine- Teen Vogue- Redbook- The New Yorker