hr 2.0 - ahrma

HR HR 2.0 2.0 What You NEED to Know About What You NEED to Know About

How Social Networking Platforms Impact HRHow Social Networking Platforms Impact HR

Presented By:Presented By:

Tom Daly, IITom Daly, IIManaging PrincipalManaging Principal

Hartwig Moss BenefitsHartwig Moss Benefits

• Who am I? Why am I talking about this?Who am I? Why am I talking about this? Me, and my Social Networking story.Me, and my Social Networking story.

•What is going on?What is going on? Social Networking. What is it? Who are the players?Social Networking. What is it? Who are the players?

•How Can I Use These Platforms?How Can I Use These Platforms? Uses for HR Professionals.Uses for HR Professionals.

•Questions and (hopefully) AnswersQuestions and (hopefully) Answers

Meeting AgendaMeeting Agenda

Who am I? Why am I talking about this?Who am I? Why am I talking about this?

Me, and my social networking story.Me, and my social networking story.

““We are who we are, even if we sometimes forget.” We are who we are, even if we sometimes forget.”

Men in Black 2 - 2002Men in Black 2 - 2002

What is going on?What is going on?

Social Networking. What is It? Who’s Using It? Social Networking. What is It? Who’s Using It? Who are the players?Who are the players?

““No one wants advice, only collaboration.”No one wants advice, only collaboration.”

John SteinbeckJohn Steinbeck

Social Networking – In Plain EnglishSocial Networking – In Plain English

The PlayersThe Players

Name Description/Focus Registered users Launched

General. Owned by Fox Interactive Media. Revenues and Profits not disclosed. According to

comScore, MySpace has been overtaken by main competitor

Facebook in April 2008, based on monthly unique visitors

253,000,000 2003

General. The free-access website is privately owned and operated .

Mark Zuckerberg founded Facebook while he was a student

at Harvard University.

144,000,000 2004

Business. Mainly used for professional networking. As of

December 2007, its site traffic was 3.2 million visitors per month, up 485% from the end of 2006. As of

May 2008, it had more than 24 million registered users, spanning

150 industries.

30,000,000 2003

Business and Personal. Micro-blogging service that allows its users to send and read other

users' updates (otherwise known as tweets), which are text-based posts of up to 140 characters in

length.

5,000,000 2006

Social Networking Growth by Worldwide RegionJune 2008 vs. June 2007

Total Worldwide Audience, Age 15+ - Home and Work LocationsSource: comScore World Metrix

Unique Visitors (000)

Jun-07 Jun-08 Percent Change

Worldwide 464,437 580,510 25%

Asia Pacific 162,738 200,555 23%

Europe 122,527 165,256 35%North America 120,848 131,255 9%

Latin America 40,098 53,248 33%

Middle East - Africa 18,226 30,197 66%

Worldwide Growth among Selected Social Networking SitesJune 2008 vs. June 2007

Total Worldwide Audience, Age 15+ Home and Work Locations

Source: comScore World Metrix

Total Unique Visitors (000)

Jun-2007 Jun-2008 % Change

Total Internet : Total Audience 778,310 860,514 11%

Social Networking 464,437 580,510 25%

FACEBOOK.COM 52,167 132,105 153%

MYSPACE.COM 114,147 117,582 3%HI5.COM 28,174 56,367 100%FRIENDSTER.COM 24,675 37,080 50%Orkut 24,120 34,028 41%BEBO.COM 18,200 24,017 32%Skyrock Network 17,638 21,041 19%

““Nothing is really work unless you would rather be Nothing is really work unless you would rather be doing something else.” doing something else.”

James M. BarrieJames M. Barrie

How Can I Use These Platforms?How Can I Use These Platforms?

Uses for HR ProfessionalsUses for HR Professionals

human resources

Any Questions?Any Questions?