facebook webinar

FACEBOOK BASICS

Agenda

#3 – Facebook750 million+

Facebook Facts

Part of a broader marketing strategy

Creating a Personal Profile• Go to http://www.facebook.com• Fill in the form on the right hand side of the welcome page and click ‘sign-up’.

Follow the steps provided to find existing friends and build your profile

PrivacyClick on ‘Account’ then ‘Privacy Settings’

Set your privacy settings to a level you are comfortable with.

Why use a fan page for your business, rather than a profile?

Creating a Fan PageGo to http://www.facebook.com/pages/create.php

You must be logged into your personal profile

Or click on the link in the footer of your personal profile page…

Creating a Fan PageChoose the appropriate page type, enter the

details required and click ‘Get Started’.

Follow the steps outlined to get started

Or click ‘Edit Page’ to access all settings

Posting Preferences and Notifications

Manage PermissionsSet your page to private until you are ready to go live.

3.

3.

Manage PermissionsSet user ability.

3.

Basic Information

You can amend the category here, if required.

Complete as much info as you can or are happy to share.

Profile Picture

Add an image to your Page

Create a custom image

Edit Thumbnail

Start Adding Content

Switching Users

Use Facebook as yourself or as your business page

Current user

Switch to using Facebook as a page

Clicking these links will take you to your business page as the current user

You need to click ‘Switch’ to like other pages or post on other pages as your business page

Managing multiple pages

Publishing Information

Add a photo or create an album

Once you have added your photos/albums, viewers can access them from the ‘Photos’ link under your main image.

Add Links

Add your comments on the link here

Add Video

Or choose ‘Video’ to upload directly from your computer or record from webcam

Add Video

Questions

‘Like’ pages of interestSearch for pages that would be of interest to your followers

Choose which pages display

Add another admin to your Fan Page

This will protect your page should you be banned!

Promote your page

Promote your page

Create a vanity URL

Create a vanity URL

http://www.facebook.com/username

Insights

Insights

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Feedback, questions or comments

Email kerry@realestate.co.nz