current fitness industry situation in nz

Post on 10-Jul-2015

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By Nick Hudson

There are many aspects contributing to the situation. Including:◦ Health issues

◦ Financial issues

◦ Political issues

◦ Current trends

New Zealanders are fatter and lazier than ever

But it doesn’t end here…

It’s leading on to our children

Also…

With the current economic situation…

Gym memberships are being seen as a luxury…

As people are struggling to make ends meet

And the New Zealand Government are also a possible threat

With their public gyms…

And their competitive prices

Though these problems can all be overcome

On a more positive note…

There are many trends to consider…

Including…

Boot camp style workouts

And…

Technology based workouts

For the modern athlete

As the financial future is uncertain…

And a real problem for many people

Therefore it is very important to consider this when running a gym in this climate

Please read the following report for in depth analysis of the current business situation of the New Zealand fitness industry.

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