5 truths about the modern luxury consumer€¦ · 01/01/2015  · longines chi m emo l l be i sento...

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PAST PREDICTS FUTURE 5 Truths About the Modern Luxury Consumer

Luxury FirstLook 2015

@FourSeasons @epizzinato

1. Luxury in abundance

2. The move to an omni-channel universe

3. The changing face of the luxury consumer

3 Factors

Experiences Trump Consumption

1.

Time is the Ultimate Luxury

2.

Luxury DIY

3.

The Human Moment Matters

4.

Everyone’s a Brand Marketer

5.

1. Experiences trump consumption

2. Time is the ultimate luxury

3. Luxury DIY

4. The human moment matters

5. Everyone’s a brand marketer

5 Truths

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