airpush advertiser media kit

4
INDUSTRY-LEADING CONVERSIONS SUPERIOR FIRST-PARTY DATA ENDLESS CAMPAIGN SCALE DATA-DRIVEN MOBILE ADVERTISING

Upload: cameron-v-peebles

Post on 17-Aug-2015

111 views

Category:

Documents


9 download

TRANSCRIPT

Page 1: Airpush Advertiser Media Kit

INDUSTRY-LEADING CONVERSIONS

SUPERIOR FIRST-PARTY DATA

ENDLESS CAMPAIGN SCALE

DATA-DRIVEN MOBILE ADVERTISING

Page 2: Airpush Advertiser Media Kit

SCALE

TARGETING

CREATIVE

OPTIMIZATION

Meet Airpush.

Scale Airpush ad units empower advertisers with access to one of the world’s largest pools of mobile users.

• 6 Billion+ Impressions• 450,000,000+ Worldwide Users• 1/3+ of all Android Installs

Targeting Airpush’s industry leading first party data layer enables mobile campaigns that were never before possible.

• App Owner Targeting• Geo-Fence Targeting• Interest Targeting

CreativeAirpush advertisers can choose from a large variety of ad formats, including industry standards as well as our revolutionary ones such as Abstract Banners.

• Industry Leading Conversions• High Engagement• Easy Cross-Channel Capabilities

OptimizationAirpush gives advertisers access to the most powerful campaign optimization tools in the industry.

• 12-Factor Optimization • Two-Factor Drill Down • Share of Voice

DATA-DRIVEN MOBILE ADVERTISING

TM

“Airpush’s revolutionary targeting and delivery technology is setting new industry success standards for their clients.”

“Airpush provides the most advanced targeting & optimization

technology on the market.”

Page 3: Airpush Advertiser Media Kit

Meet Airpush.

BILLIONS OF IMPRESSIONSBANNER ADSIn-App Banner Ads are a staple of mobile advertising. Combined with Airpush’s advanced ad types, banner ads enable advertisers to reach consumers at every stage of their mobile lives.

PUSH ADSAirpush offers three different types of Push Ads, all of which are fully opt-in for higher engagement. Displaying outside the app, Push Ads are available to engage when the user chooses.

ICON ADSSimilar to pre-installed apps that come on new phones, Airpush’s innovative Icon Ads allow advertisers to generate valuable home screen exposure and user engagement. Icon Ads allow advertisers to pay once and receive a stream of repeat users.

VIDEO ADSAirpush’s Video Ads are optimized for device type and connection speed, enabling dramatically higher conversions and an improved consumer experience.

Get your icon on 100+ million devices

Pay less per install

Drive repeat traffic

Seamless playback

Create a superior consumer experience

Drive dramatically higher conversion rates

Endless scale via AirDSP

Important part of an overall campaign mix

Fully opt-in for consumers

TM

Attract heavily engaged app users

Get to the top of the charts

Generate viral app sharing

APPWALL ADSAppWall Ads are displayed at natural breaks in an app session and display a variety of offers that self-optimize for maximum performance. AppWall Ads can deliver rich media such as video, app downloads and more.

LANDING PAGE ADSBuild rich and interactive experiences such as forms or animation directly into an ad. Landing Page Ads allow you to create cohesive cross-channel campaigns that create perfect branding for your organization.

DIALOG ADSDialog Ads launch in an unobtrusive manner when an app is in use and are available to engage with at the user’s discretion. Dialog Ads perform up to 200% better than traditional banner ads alone.

RICH MEDIA ADSRich Media Ads enable advertisers to deliver interactive content that drives dramatically more engagement than traditional static ads.

ADVANCED OVERLAYSAdvanced Overlays enable advertisers to drive unique engagement by presenting highly relevant offers directly inside the app. Presented on top of app content, Advanced Overlays are highly customizable in terms of look and feel.

Build rich experiences into an app session

Easily match cross-channel campaigns

Create perfect branding

Drive 50%+ higher conversion rates

Deliver a strong and clear call-to-action

Eliminate accidental clicks

Build rich experiences into an ad

Drive dramatically higher engagement

Create a wide variety of ads with

motion, interactivity and more

Drive heavy conversions

Highly customizable

Advanced targeting capabilities

ABSTRACT BANNERSAbstract Banners let your message expand into full motion transparent overlays over content. Airpush produces the content for free and charges no serving fees.

NEW!

30%+ higher conversion rates

5% - 15% CTRs

Fully opt-in for consumers

3-5x higher CTRs

2x higher post click conversions

Eliminates banner blindness

Inventory on iOS™, Android™ and MWEB

Across 10 ad formats, from a single interface...

Page 4: Airpush Advertiser Media Kit

DISCOVERY

ENGAGEMENT

PERFORMANCE

ADVERTISER PORTAL

CONVERSION TRACKER

LANDING PAGE TOOLS

Easily create and manage campaigns

Access real-time stats

Bid on a CPC or CPA basis

Uses open APIs for agencies and resellers

Access dozens of easy to use templates

Launch quick A/B tests

Integrates into campaign creation process

Easily create and launch from a single portal

Simple part of campaign creation process

Enables Optimizer to maximize ROI

Integrates conversion metrics via APIs

Increases campaign performance by 25%+

CONSISTENTLY RATED #1 BY ADVERTISERS

AIRPUSH RANKED #2 ON FORBES

“AMERICA’S MOST PROMISING COMPANIES OF 2014” LIST

AIRPUSH NAMED “TOP INNOVATOR”

FOR ADVERTISING DATADATAWEEK 2014

AIRPUSH HEADQUARTERS: 615 HAMPTON DR., SUITE 202B, VENICE, CA 90291

AIRPUSH.COM/ADVERTISERS