RnR of AIESEC in Vietnam term 13-14Best oGCDP Award

Ho Chi Minh City

Introduction

Out Going eXchange team 14-15

No of OGX member:26 (Including 7 SU members)No of returnee: 11No of returnee-to-be: 2

Ho Chi Minh City

IntroductionHo Chi Minh City

Term (1.7 – 30.6)

Result (RE)

Growth (%)

2010-2011 27

2011-2012 38 40,742012-2013 63 65,792013-2014 65 3,17

oGCDP growth rate of AIESEC HCMC Period 1/7 to 30/6

IntroductionCEM review

(1/7/2013 - 30/6/2014)

Ho Chi Minh City

Status NPS % PromoterMatched 43 46.8%Realize 26 39.6%

Completed 37 51.9%All 35 46.1%

Response rate89%83%81%84%

IntroductionHo Chi Minh City

EP’s feedback

Customer Experience ManagementHo Chi Minh City

EP LEAD framework is built to ensure Quality and Experience of EP (Quality standard checklist)

Key focuses- MEC for OGX members- Knowledge delivery- Integration (with iGCDP and returnee pool)

http://bit.ly/1q7hd61

Customer Experience ManagementHo Chi Minh City

EP BUDDY JD and EP GUIDELINE are redefined with clear explanation and steps

http://bit.ly/1oohTD5 http://bit.ly/1xzJxT0

- iSOS training is put in OPS 1 followed up by newsletter and in first meeting of EP BUDDY and EPAfter getting Matched and submitting 130$, EP will inform EBM to receive the Membership Code and Assistance Number of iSOS

- 20 MA/RE EPs already got iSOS Code and used it

Customer Experience ManagementHo Chi Minh City

International SOS implementation

Customer Experience ManagementHo Chi Minh City

Visa procedure guideline http://bit.ly/1j6AxBM

Customer Experience ManagementHo Chi Minh City

Feedback score for OPSNo of EPs attend OPS: 77

Outgoing Preparation Seminar- Conducted 1 week after EP receiving results- What to deliver in OPSTrack 1:• Knowledge about AIESEC- GCP: Why we do what we do• Expectation Setting: Exchange Policy• Matching Process, EP BUDDY introduction and IR working

flow• NPS Training & iSOS Training• Finance Policy• Returnees’s sharingTrack 2:• CV and Cover Letter Training• How to develop LEADERSHIP with GCP• GCP interview training• iGCDP Interns’s sharing

Customer Experience ManagementHo Chi Minh City

Outgoing Preparation Seminar for SU recruitment Spring 2014

Customer Experience ManagementHo Chi Minh City

Feedback score for CPSNo of EPs attend OPS: 68

Cultural Preparation Seminar- Conducted 1-2 weeks after OPS- What to deliver in CPS• Team work• Project organizing and Project management: Expectation from

Host LC• Culture shock discussion• Exchange tips• Vietnam ambassador• Motivation activities: EP’s sharing and EP BUDDY’s sharing

Customer Experience ManagementHo Chi Minh City

LEADs activities for EPs

Regional LEAD DAY Make yourself ready for exchange

which aims to - Make EPs feel AIESEC atmosphere and values of GCP- Make a closer connection between EPs and AIESEC, and among EPs- Review EPs what they need to prepare before their internship to set smart and suitable goals

Customer Experience ManagementHo Chi Minh City

LEADs activities for EPs

CULTURE DAY Integrate with Global Passport

projectwhich aims to:- engage EPs into a real event of iGCDP to help them understand what they will do in their internship with AIESEC- support EPs to be well-prepared for cultural activities (Vietnam ambassador) when going exchange

Customer Experience ManagementHo Chi Minh City

NEWSLETTER

Newsletter subteam is formed to ensure every 2- week- newsletters to EPs

Content flowhttp://bit.ly/1m7FEB4

Customer Experience ManagementHo Chi Minh City

Quality Standards Check list made and followed 1

EP Buddy JD defined and implemented 1

iSOS Service is implemented and used for all Eps 1

Insurance or Visa Partnership done or used 2

All cases addressed and closed with comments 2

OPS and CPS conducted for 90% Eps(Specify number of attendees) 2

OPS and CPS conducted (2 each before summer) 2

2 LEADs Organized 3

At least 1 Newsletter sent for each engagement phase

(4 newsletters)

3

TOTAL 17

VP OGX

EBM of oGCDP

EBM of SU

IRM

- Develop and manage EP BUDDY incharge- Responsible for Integration, Knowledge delivery for EPs

- Set partnership and enhance promise delivery among stakeholders- Contact point for MC - LC partnership

Tracking X pipeline and quality result

Quality Management

Board structure

Information ManagementHo Chi Minh City

All forms on podio workspace have an allotted status 0

Match 2 Realize App have 90% of Eps registered 0

IR survey App to get details from LCs 0

oGCDP Partnerships app to save all partnerships done 0

All EP Data from national Ors and OP is addressed 2

All Audits since january are filled completely on time 0

OGX Experience tracker updated 1

National OGX meeting attended(may and june) *1 1+1

TOTAL 5

International Relations ManagementHo Chi Minh City

AIESEC HCMC in national searchtools in 48 hours

International Relations ManagementHo Chi Minh City

MoU for IR partnership is built up with clear expectation, responsibilities

from both HOME LC and HOST LC

http://bit.ly/TLZTc3

http://aiesec-hcmc.wix.com/aiesechcmc

International Relations ManagementHo Chi Minh City

Officially website for IR promotion including selections round, EP profile and AIESEC HCMC’s service

International Relations ManagementHo Chi Minh City

All EPs needs to be updated in national search tool with

relevant details

2

EP Searchtool is updated within 48 hours of new

TNs/partnership announcement

1

Partnership Framework and codelivery checklist is made

between partnering entities

2

EP Profile generated for your LC and used 1

TOTAL 6

IR MANAGER(CEE account manager)

IR Executive(SEA account manager)

IR Executive(Other countries account

manager)

IR subteam structure

Goals managementHo Chi Minh City

Month Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun % achievement

Goal 0 0 0 26 0 0 0 0 0 0 75 76 112/177

Actual 5 2 0 0 0 15 5 0 0 4 43 38 63.3%

Goal 0 14 6 4 10 8 0 0 0 0 35 60 55/137

Actual 7 5 1 0 0 4 9 1 0 3 3 22 40.1%

Goal 0 10 5 5 0 7 8 4 3 0 12 60 65/111

Actual 18 15 4 0 2 1 8 6 0 2 0 9 58.5%

RAISE

MATCH

REALIZE

X pipeline and results

Goals managementHo Chi Minh City

MC -MC partnership LC-LC partnership

Number MA/RE 7 23

% achievement 10.8% 35.4%

Partnership utilization

Goals managementHo Chi Minh City

HSU SU achievement

19 RE from HSU contribute 29.2% to oGCDP result of AIESEC HCMC

(From 1/7/2013-30/6/2014)

50% Eps matched through National Partnerships 0

80% Eps matched through National Partnerships 0

80% attendance of representatives in matching manias and power hours 2

SU and expansions achieve target promised 3

More than 70% of planned Eps realized (RE) 0

More than 90% of planned Eps realized (RE) 0

More than 70% of planned Eps Matched (MA) 0

More than 90% of planned Eps Matched (MA) 0

>80% Raise target achieved as per plans 0

2

Goals managementHo Chi Minh City

TOTAL 7

Innovation and InitiativesHo Chi Minh City

ISSUE-BASED sub product promoted in SUMMER peak recruitment

Regional oGCDP promotion “DO GOOD GROW STRONG”

We focus on creating social social impact (DO GOOD) and developing self and others (GROW STRONG) by delivering topics about “Socially responsible leaders” and “The values of socially responsible leaders”

Innovation and InitiativesHo Chi Minh City

ISSUE-BASED sub product promoted in SPRING recruitment

Phase 1: Step out of borders to discover yourself

We focus on career orientation issue (biggest interest of students)

The campaign mainly about discover one’s self by taking challenges to understand their strengths, weaknesses, values,... to support for their future.

Innovation and InitiativesHo Chi Minh City

ISSUE-BASED sub product promoted in SUMMER peak recruitment

Phase 2: Discover the world, Discover yourself

We focus on leadership (the core value of AIESEC) The campaign mainly about activating leadership by stepping out of borders and explore the world. The behaviours is global mindset and self-leading.

Innovation and InitiativesHo Chi Minh City

ISSUE-BASED sub product promoted in SPRING recruitment

Innovation and InitiativesHo Chi Minh City

Showcasing impact from Winter Peak

No of RE from Winter peak: 15No of stories collected: 12 No of EPs engage back to AIESEC: 5

Mai Thị Thanh Thanh - HSU studenthttp://on.fb.me/1jd5VPa

Nguyễn Thị Tuyết - HCMUP studenthttp://on.fb.me/1xD3k3P

Read more at : https://www.facebook.com/exchange.aiesechcmc and https://www.facebook.com/fanpage.aiesechcmc

Innovation and InitiativesHo Chi Minh City

Innovations and Initiatives with results1. Strong synergy with supporting function

Talent Management (TM):- Manage and develop assessor pool for oGCDP recruitment- Run MEC for OGX members, develop TLP pool for OGX- Build up EP development plan to ensure EP’s experience http://bit.ly/1m66ZDM- Manage IXP experience and Reintegration process

MARCOM- Engage MARCOM member in OC IXP to run promotion campaign for AIESECers- Showcase impact of oGCDP in off-peak promotion period

Finance- Subsidy and invest in member’s development

Innovation and InitiativesHo Chi Minh City

Innovations and Initiatives with results2. Regional promotion campaign and competition

- DO GOOD GROW STRONG conference reached more than 300 students in Ho Chi Minh city via 2 workshops and 1 Global Village in 30th of March, 2014

- 50 DAYS OF SUMMER competition attracted 28 AFs from both HCMC LC and FTU HCMC LC. 4 EPs Realized

Innovation and InitiativesHo Chi Minh City

Innovations and Initiatives with results3. Integration in matching phase

62% EPs quit is because of Parent’s decision

Parent’s night aims to raise awareness among EP’s parents about AIESEC and GCP (mainly about benefits, values and safety), our service, and showcase impact of GCP.

Innovation and InitiativesHo Chi Minh City

Innovations and Initiatives with results3. Integration in matching phase

50 DAYS OF SUMMER aims to help EPs to understand Exchange values by taking unique experience and memories during their journey. This competition also helps EP to adapt fast in the new environment to gain cultural understanding and working attitude in a new country. We wants all EPs to build great relationship and networks with other interns, AIESECers and local people by taking these challenges and promote Vietnamese’s culture to friends in all over the world.

http://bit.ly/1tcrdjY

Issue Based Sub Product(Brand Packaging) promoted 1

90% stories generated from Winter peak 2

10 stories submitted for Showcasing Platform from LC 2

Innovative Posters and Message 2

Year Long Promotions conducted for registrations 0

Activeness on commission (Reply to mails/ Confirmations/ Sharing

stories, experiences)

5

Innovations and Initiatives with results 5

TOTAL 17

Innovation and InitiativesHo Chi Minh City

Out Going eXchange 14-15Ho Chi Minh City

Customer Experience Management 17

Information Management 5

International Relations Management 6

Goals Management 7

Innovations and Initiatives 17

TOTAL 50

Out Going eXchange 14-15Ho Chi Minh CityThank you for your reading! See you at IGNITE 2014 <3