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XIUS AMPLIO An Outcome Based Solution That Increases Data Revenue

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Page 1: Xius AMPLIO Webinar

XIUS AMPLIOAn Outcome Based Solution That Increases Data Revenue

Page 2: Xius AMPLIO Webinar

Who We Are

XIUS is a subsidiary of Megasoft Ltd. (Listed at National Stock

Exchange, India) with

Registered American Entity Located At Massachusetts, USA

Head Office & Global Delivery Center At Hyderabad, India

Over 2100 Man Years Of Telecom Expertise

Over 230 Deployments Till Date

Page 3: Xius AMPLIO Webinar

How is XIUS different from the rest ?

120 Patent Applications Filed; 33 Awarded

Our Solutions Manage Over 350 Million voice/data sessions A Day

We Cater To Operators Across 5 Continents

Own the IPR for our solutions. 93% of our components are built In-house

Operational Excellence Over 2 decades

Cloud Enabled platform Serve 40+ Operators

Page 4: Xius AMPLIO Webinar

Mobile Data Traffic Explosion – The Landscape!

Increase in connected devices(Smart phones, tablets, notebooks, gaming devices etc.,)

Increase in media-on-the-move

Innovative Mobile Applications

Content Sharing, Social NetworkingSubscribers expectations on

Quality of Experience

Bandwidth hungry applications(Video Calls, Video Streaming, IPTV)

Mobile Data Traffic Expected To Grow Multifold Between 2014 & 2019

Page 5: Xius AMPLIO Webinar
Page 6: Xius AMPLIO Webinar

Challenges Faced by Operators/Service Providers

Demand for Bandwidth/Network Capacity grows exponentially!

Growth in revenue not in pace with growth in data traffic

Need for quick product/service launch

Operators/SPs seen just as a Fat-Pipe provider!

Popularity of Unlimited Data Plans

Subscribers Churn & Perception

Aggressive CompetitionCHA

LLEN

GES

Page 7: Xius AMPLIO Webinar

Monetize Increase In Data Demand

WHAT OPERATORS

WANT ?Differentiated

Services

Customer Specific Product

Customizations

Agility In New Product/Service

Launch

Onboard New Content Partners

Cross Sell / Up sell Services/Products

Birds Eye View Of Data Service

Business Performance

Combat Competition

Page 8: Xius AMPLIO Webinar

XIUS Launches Their Revolutionary Offering That Guarantees Acceleration In Data Revenue Through Analytics, Application And

Action

XIUS AMPLIO

Page 9: Xius AMPLIO Webinar

XIUS AMPLIO

ANALYTICS, APPLICATION, ACTION

Highly Flexible, Consultative, Customized, Outcome Based Engagement Model

That Accelerates Mobile Data Revenue.

Page 10: Xius AMPLIO Webinar

Application Based Charging Tiered / Volume Based Charging Tailored Service Plans Service Plan Trial Location Based Charging Monetize OTT

Traffic Classification Bandwidth Allocation & Control RAN Congestion Management QoS Management Fair Usage Policy Usage Analysis

URL/Content FilteringApplication ControlCustomer SegmentationCustomer Behavior AnalysisTargeted Ads & PromotionsBandwidth On-DemandBill Shock / Notifications

XIUS AMPLIO

AMPL IO

Page 11: Xius AMPLIO Webinar

U S E C A S E S

Page 12: Xius AMPLIO Webinar

Use Cases - Monetization

Paul has subscribed to “Silver Plan” (3GB quota, 1mbps speed, $15 per month)

Upon reaching monthly quota of 3GB –

Paul’s request redirected to the Operator/SPs Portal to choose

FUP policy (continue with downgraded speed ) or

Buy a temporary quota extension pack or

Upgrade to “Gold Plan” (6GB quota, 2mbps speed, $25 per month)

Laura has very heavy social networking usage (e.g facebook, LinkedIn)

Subscribe to “Unlimited Social Networking Service Plan” (flat monthly subscription

charge of $5)

XIUS System identifies all traffic to facebook & LinkedIn from Laura and does not

count it against her monthly data volume quota.

Tiered Charging

Application Based

Charging

Page 13: Xius AMPLIO Webinar

Use Cases - Optimization

Ibrahim is on “Basic Plan” (3GB quota, 1mbps speed, $15 per month)

Additional Add-On subscription “Night Hours Video -11pm to 6am” (10GB quota,

3mbps speed at $5)

Ibrahim Enjoys a HD Movie from 11:30pm at higher speed

XIUS System does not count it against his monthly data volume quota of 3GB

Network is Optimally utilized (Off-Peak Traffic Time).

Speed reset back to 1mbps from 6am!

Lucas is on “Gold Plan” while Maria has subscribed to “Platinum Plan”

Lucas and Maria are latched to Cell Site-A and are accessing the data

Congestion detected in Cell Site-A, congestion management policy executed -

Throttle speed for Lucas (and others with “Gold Plan” on Cell Site-A) from 1mbps to a lower speed of 256kbps

No QoS changes for Maria (as she belongs to “Platinum Plan”).

Speed reset back to 1Mbps once congestion relieved.

Time-Based Service Plans

RAN Congestion

Management

Page 14: Xius AMPLIO Webinar

Use Cases - Customer Experience Management

Riya is a prepaid subscriber. XIUS System shows below behavior pattern of Riya

Recharge done once in 10 days with 10$ pack (includes 5GB of data)

Riya consumes data quota in 5 days.

Doesn’t top-up immediately…cannot enjoy data for next 5 days (until recharge)

XIUS System sees a potential for revenue. Sends custom promo SMS “Topup today

with $15 to enjoy 10GB data”

Improved Customer Experience!

Chang wants to watch a HD Video

Accesses the Self Care Portal, and enables BoD – 3 Hours (Bandwidth On Demand)

Add-On service

Chang receives a higher Bandwidth/Turbo Boost for 3hrs duration – watches HD

Video!

XIUS System restores Chang to Normal service plan upon BoD expiration time.

Customer Behavior Analysis

Bandwidth-On-Demand

Page 15: Xius AMPLIO Webinar

Our Promise

2x Increase Your Data Revenue

Propose A Solution To Meet The Promise

Consultative Approach In Understanding The Current Data Service Offerings & Network Utilization

Implement, Integrate & See The Data Revenue Grow

A Dedicated Team For Continuous Recommendation & Improvement

Page 16: Xius AMPLIO Webinar

Focus Areas of Engagement

Accelerate Data Revenue

Real Time Context Based Product

Offerings

Innovative Services

Customer Experience

RAN Congestion Management

Actionable Insights

Network Optimization

Targeted Promos & Ads

Monetize OTTContinuous

Improvement

And many more…

Page 17: Xius AMPLIO Webinar

Unique Approach to Data Monetization Services

AUDIT & DISCOVERY

SOLUTION DESIGN

IMPLEMENTATION & INTEGRATION

PILOT & GO-LIVE

DATA INTELLIGENCE

1

2

34

5Continuous

Improvement

Page 18: Xius AMPLIO Webinar

Benefits for Operators / Service Providers

Outcome Based Engagement

Commercials Based On Success

Risk Free Engagement

Enhances Monetization Opportunities, Increases ARPU

Enhances Brand Image Differentiated Service Offerings New, Innovative Products and Services

Enhances Customer Experience, Reduces Churn Insights into subscriber profile, usage behavior, interest area Targeted Ads and Promos

Optimization – Reduces RAN Congestion and Service disruption

Regulatory Compliance - URL/Content filtering

BENEFITS

Operator/Service Provider

Page 19: Xius AMPLIO Webinar

Organic Platform

Application

Domain Expertise

Operational Expertise

Analytical Expertise

++++

XIUS AMPLIO =

Page 20: Xius AMPLIO Webinar

Pricing Model

Per Sub, Per Month Pricing Model

First 3 Months Trial Free

Guaranteed x% Increase In Revenue In The First 3 Months

Targeted x% Increase In Revenue In The Next 12 Months

3 Years Of Engagement

Page 21: Xius AMPLIO Webinar

Benefits for Subscribers

Enhances Customer Experience

Enables personal preferences – tailored service packs

Transparent notifications on usage – no bill shock

Ensures sustained QoS for high speed internet

With Trial Services, Subscribers can try the needed

services free of cost before subscribing

Flexibility : Enables Subscribers to momentarily upgrade

Bandwidth On-Need basis

BENEFITS

Subscribers

Page 22: Xius AMPLIO Webinar