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www.hope.ac.uk Faculty of Sciences and Social Sciences HOPE Website Development Graphics Stewart Blakeway FML 213 [email protected] http://hopelive.hope.ac.uk/computing/ 0151 291 3113

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www.hope.ac.uk Faculty of Sciences and Social

Sciences

HO

PE

Website DevelopmentGraphics

Stewart Blakeway

FML 213

[email protected]://hopelive.hope.ac.uk/computing/

0151 291 3113

www.hope.ac.uk Faculty of Sciences and Social

Sciences

HO

PE

Session Objectives

• Describe the different file types used in Web pages

• Demonstrate the correct use of file types in Web pages

• Demonstrate graphics optimisation• Describe the importance of the image file

size

www.hope.ac.uk Faculty of Sciences and Social

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RGB Colour Model

• Known as the additive model• Cathode Ray tubes use RGB Model• All colours are made up of proportions of red,

green and blue.• Pure red, green and blue = white

www.hope.ac.uk Faculty of Sciences and Social

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Colours on the Web

• RGB Colours– Numerical colour specification– Hexadecimal values from #00 to #FF– RGB code = #000000 – Each pair of digits represent combinations of of

red, green and blue• #0000FF = represents pure blue• #CCCCFF = represents a lighter shade of blue

www.hope.ac.uk Faculty of Sciences and Social

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Display Definitions

• Display is organised into a grid– Pixels

• Resolution is defined in terms of pixels• Monitors display pixels per inch according to

their resolutions

www.hope.ac.uk Faculty of Sciences and Social

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Web graphics

• Web graphics– Different to preparing a image for print

• Consider how the other person will receive the image– Download time

• File type• Compression

– The monitor they will use• Colours• Resolution

www.hope.ac.uk Faculty of Sciences and Social

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Computer images

Two types of Computer images:• Vector–Mathematical description– Lineart – blueprint

• Raster or Bitmap– Pixels - individual dots– Screenart – photograph

www.hope.ac.uk Faculty of Sciences and Social

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Vector images

• Drawing• Graphic described in terms of lines and curves– Vectors

• Vector information– Position– Colour– Line thickness

• Resolution independent

www.hope.ac.uk Faculty of Sciences and Social

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Raster or Bitmap images

• Coloured pixels• Arranged on a grid– Like a mosaic

• A bitmap can be reduced in size• Can be enlarged...but– Degradation of quality

www.hope.ac.uk Faculty of Sciences and Social

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Image file types

Many available• BMP• GIF• JPG• PNG• PSD• PSP • TIFF………………plus many more

www.hope.ac.uk Faculty of Sciences and Social

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File types used by Web Browsers

• Web Browsers - image file types– GIF– JPG– PNG

Supported by browsers because of compression capabilities

www.hope.ac.uk Faculty of Sciences and Social

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Images on the Web

• Images should be – Small– or– Worth seeing

• They may have a much larger file size than the Web page itself!

• Longer download time

www.hope.ac.uk Faculty of Sciences and Social

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Download Times

• Vary according to the connection• Use images selectively• Not too many per page

• Typical guidance – total of 20 KB per page– no more than 6 images

www.hope.ac.uk Faculty of Sciences and Social

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Obtaining an Image

• Use someone else’s– Scanners– Web– Disk

• Make your own– Digital Camera– Draw it

www.hope.ac.uk Faculty of Sciences and Social

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JPEG or JPG format

• Raster images• Joint Photographic Experts Group• Most Common file type for photographs on

the Web– .jpg or .jpeg

• Progressive encoding– Image is brought into focus as it is loaded– Slight increase in file size

www.hope.ac.uk Faculty of Sciences and Social

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JPEG - Colours

• 24 bits per pixel - 16 million colours– Smooth colour quality– Subtle tone and colour changes

• Separates the brightness information from colour hues

www.hope.ac.uk Faculty of Sciences and Social

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JPEG Compression

• Lossy process – Information is lost in the compression

• Compression Ratios– Typically 10:1 down to 100:1– Greater the compression the smaller the file size– There is no ‘right’ compression ratio – Experiment, starting with the highest compression

ratio and smallest file size

www.hope.ac.uk Faculty of Sciences and Social

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JPG Lossy Compression Method

• Algorithm divides the image into squares• Mathematics called Discrete Cosine

Transformation– Divides the squares into curves– Depending on the compression level, discards

some of the smaller (less significant) curves

• If over compressed ‘blockiness’ occurs

www.hope.ac.uk Faculty of Sciences and Social

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JPEG Optimisation

Reduce the size of the image• Reduce the resolution to 70-75 pixels per

inch• Increase the compression as much as the

image can allow

www.hope.ac.uk Faculty of Sciences and Social

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GIF Format

• Raster (bit-mapped) Images• Graphics Interchange Format• Most Common file type on the Web • Lossless compression

filename.gif

www.hope.ac.uk Faculty of Sciences and Social

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Interlacing

• Means of storing a image file• As the image loads more and more detail

appears• Full resolution once downloaded completely• Users with slow connections need not wait

for full resolution to download

www.hope.ac.uk Faculty of Sciences and Social

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GIF Colours

• 8 bits per pixel– 256 colours– Colour indexing

• Mac and PCs handle 40 colours differently• Browser Safe Palettes – Palette of 216 colours

www.hope.ac.uk Faculty of Sciences and Social

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Palettes

• Adaptive• WebSnap Adaptive• Web216• Exact• System• Grayscale• Black and White• Uniform

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Transparency

• One colour of the palette is designated as transparent

• Image file sizes are slightly larger• Avoid a halo effect – make sure that the background of the images is

close to the background colour used in the web page (before making the background transparent)

www.hope.ac.uk Faculty of Sciences and Social

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Example

Transparent GIFs blend very nicely into a web

page,

rather than appearing with a surrounding box.

www.hope.ac.uk Faculty of Sciences and Social

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GIF Compression• Average compression ratio of

4:1 (depends on number of repeated colours)

• Uses pattern-recognition– Looks for patterns of same

coloured pixels – Represents the pattern with a

number (colour indexing)

1.6 KB

1.8 KB

www.hope.ac.uk Faculty of Sciences and Social

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GIF files

• File size after compression

– Complex images • Many of different colours• Around 80% of the original file size

– Simple images• Few colours• Around 10% of the original file size

www.hope.ac.uk Faculty of Sciences and Social

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Animated Gif Images

• Animated gif file– Single file stored in .gif format– Contains series of images / frames – User defined delay sequence– Animation can be

• Looped (Forever)• Finite (once, twice etc.)

www.hope.ac.uk Faculty of Sciences and Social

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Anti-aliasing

• Adds intermediate colours to smooth edges (by mixing the colours of the image’s edges and the background’s colour)

• Increases the file size

• Curves need it more than rectangular shapes

www.hope.ac.uk Faculty of Sciences and Social

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GIF optimisation

• Make the image as small as possible• Use as few as possible colours• Avoid anti-aliasing– But not at the cost of spoiling your image

• Reduce the number of colours in the palette

www.hope.ac.uk Faculty of Sciences and Social

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PNG

• Portable Network Graphicsfilename.png

• Used to replace GIFs– Less common and not supported by older

browsers

• 48 bits per pixel• Good compression without loss of quality• Transparency and interlacing supported

www.hope.ac.uk Faculty of Sciences and Social

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PNG optimisation

• Make the image a small as possible• Use as few colours as possible• Avoid anti-aliasing– But not at the cost of spoiling your image

• Reduce the number of colours in the palette

www.hope.ac.uk Faculty of Sciences and Social

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Thumbnail images

• Smaller image linking to a larger image• Need two versions of the image– Small– Larger

• Fireworks has a Batch Process (File Batch Process..) to create the smaller images (thumbnails)

www.hope.ac.uk Faculty of Sciences and Social

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Thumbnail code

<a href=“large_image.jpg”>

<img src=“small_image.jpg” alt=“click here to see a larger picture” height=“” width=“”>

</a>

www.hope.ac.uk Faculty of Sciences and Social

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Examples of an Optimised image

• The next set of slides demonstrate download times for a jpg image.

www.hope.ac.uk Faculty of Sciences and Social

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Original101 Seconds loading time621 KB1600 x 1200

www.hope.ac.uk Faculty of Sciences and Social

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20% Compression81 Seconds loading time460 KB1600 x 1200

www.hope.ac.uk Faculty of Sciences and Social

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40% Compression50 Seconds loading time229 KB1600 x 1200

www.hope.ac.uk Faculty of Sciences and Social

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60% Compression34 Seconds loading time143 KB1600 x 1200

www.hope.ac.uk Faculty of Sciences and Social

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70% Compression18 Seconds loading time72 KB1600 x 1200

www.hope.ac.uk Faculty of Sciences and Social

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80% Compression13 Seconds loading time50 KB1600 x 1200

www.hope.ac.uk Faculty of Sciences and Social

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90% Compression10 Seconds loading time40 KB1600 x 1200

www.hope.ac.uk Faculty of Sciences and Social

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99% Compression5 Seconds loading time35 KB1600 x 1200

www.hope.ac.uk Faculty of Sciences and Social

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• Reducing the quality of the picture will reduce the file size

• The picture you have just seen is– 1600 x 1200

www.hope.ac.uk Faculty of Sciences and Social

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50% Compression4 Seconds loading time30 KB640 x 480

www.hope.ac.uk Faculty of Sciences and Social

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• Reduce the size of the image to the minimum you can get away with

• Apply the maximum compression you can get away with

– More compression, less quality– Easy to reduce an image, not so easy to enlarge

www.hope.ac.uk Faculty of Sciences and Social

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Fireworks Demonstration

• How to set transparency• How to reduce the size of the image• How to change the palette• How to reduce the quality• How to create a thumbnail

www.hope.ac.uk Faculty of Sciences and Social

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Questions?